Top Business Podcast • over 4 million downloads • 900+ episodes

The Strategy Hour Podcast

with abagail pumphrey

Recognized by INC and Forbes as one of the best podcasts for entrepreneurs, join our twice-weekly show as we share business strategies, interviews, and actionable advice for building an online business your way.

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Our Episodes

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A (Soon To Be) Million Dollar Bow Business with Shunta Grant of Because of Zoe

We are very excited to welcome Shunta Grant as our guest on today’s show. Shunta is the creator of Because of Zoe Designs, host of The Business Life & Joy podcast and business educator teaching entrepreneurs how to build and grow successful businesses that keep customers coming back. Leaving the practice of law for full-time entrepreneurship, Shunta is an ardent advocate for enterprising women who want to take control of their lives by turning their talents and abilities into a satisfying, profitable businesses.

Are you looking to turn your passion into a business? Or looking for new way to energize your company? Shunta is a great example of approaching your goals with purpose and clarity. To say the least, we know our listeners will find her inspiring. Shunta teaches entrepreneurs how to confidently prioritize their life while still putting in the work that is necessary to see tangible and measurable results. No matter what your personal brand or goals are, if you are serious about success, this episode is for you!

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How to Go From Breakdown to Breakthrough with Mary Shores

In today’s episode, we welcome Mary Shores. Mary is the international bestselling author of Conscious Communications: Your Step-by-Step Guide to Harnessing the Power of Your Words to Change Your Mind, Your Choices, and Your Life. As an author, speaker, entrepreneur and CEO, Mary teaches individuals and businesses to fearlessly create their own realities by using scientific methods and practical personal development.

Have you ever been stuck in a rut, found yourself overwhelmed with problems or drowning in negative self-talk? Well, Mary has a scientifically backed, five-step process to help get you from breakdown to breakthrough and today, she’ll be talking us through it. In this episode, we’ll be talking about the power words have in your life, Mary’s cleanse and clog formula, how to turn a possibility into a probability, make your problems smaller and come out on the bright side of life. If you’ve got some shit in your life, then you’ve got to listen to this episode!

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Decisions Suck, But They Don't Have To

‘Tis the season! And we’re heading into good, stressful, happy seasons in business and in life. This is a busy time where we are forced to make many decisions. Are you doing the whole never-making-a-decision thing? Are you second-guessing every move and letting the process of making a decision stress you out so much that you don’t make a decision about anything, at all? If this sounds like you, then we want you to use this episode as a little fairy godmother on your shoulder to help you decide.

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Starting from Scratch: Fears & Fumbles While Growing Our Side Hustles

The cat’s out the bag! We have just started our own new businesses. Two different businesses. Two different industries. And we’re building them completely on our own. Emylee’s latest side-hustle is selling her own hand-painted artworks online and Abbie has started an MLM business with Young Living products. In addition to TCC, we wanted to start something completely on our own and as exciting as it is – truthfully, we’re both a hot mess and are grappling with so many aspects of product-based entrepreneurship that we didn’t even expect as mentors in this field.

 

Inside this episode, you will find out more about our latest side hustles, why we started them, how we are growing them and the many challenges we are currently facing in this new terrain. If you are a compulsive entrepreneur or are in the same boat of juggling your many business passions, then this is definitely an episode you’ll relate to. So take a listen, find out how we are going about our new ventures and most importantly, know you are NOT alone!

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Be Good to People with Kris Wittenberg

Today on the podcast we have Kris Wittenberg of Be Good to People. We fell in love with her brand and the impact it was making on people around the world. The idea for Be Good to People was inspired by a rude experience that Wittenberg had back in the spring of 2008 while running errands at lunch. Kris has long forgotten the exact bad experience but the idea that people need to be better to one another has stuck with her ever since. We have loved hearing her message and getting to the root of how she got started.

 

Inside this episode, you are going to hear a pretty crazy story all about how a failed business helped Kris follow her passions and her dreams and then how she landed in front of Oprah and Gayle. Like actually hugging and seeing Gayle in-person. That exposure had huge impacts on her business, her confidence and everything Be Good to People stood for. There are a lot of lessons learned here from an entrepreneur who has been in business for a while, so we hope you take away some good nuggets today!

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Spreading Kindness with Carrie McQuaid

Today on the show we have Carrie McQuaid. If we could describe her in any way, Carrie is truly a kindness spreader. She loves pink, Taylor Swift, confetti, having fun and traveling the world to speak to companies and colleges about the power of kindness and generosity. She is head over heals in love with mason jars, sweet tea and rocking chairs on a front porch. A classic Southern belle at heart. Picture fresh flowers, polka dots and stripes, a day filled with love, laughter and spreading joy to others around — that’s Carrie!

In this episode, Carrie comes with some pretty fantastic ideas for business owners, entrepreneurs and just human beings in general and how we can be nicer people, helping fellow strangers (even in the Target parking lot). She also shares her story of viral kindness success. You might have heard of her on the little Southwest Airlines birthday party that she threw? This is a really upbeat episode and if you have ever wanted to start implementing small acts of kindness in your every day or in your business, Carrie comes full with ideas for you to take away and start implementing right now. So let’s jump in and spread some kindness around like confetti!

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Balancing a Membership and Being a Momma with Heather Crabtree of The Savvy Community

Today on the podcast, we have our friend and our mentor, the lovely Mamma Heather Crabtree from The Savvy Community. If you are not familiar with this woman, what rock have you been hiding under? Her Facebook community and her community in general that she has built over the last few years is phenomenal and literally the online space where we first met. Sparkles and all the confetti for that! We talk a bit about the legendary Savvy Community where we met online, and how it’s transitioned over the years.

In this episode, Heather shares with us how she has grown just a couple hundred members to over 13,000 and how that evolved into her bringing on a membership community where she hosts female entrepreneurs from all over the world and helps train and coach them. We also go into the programs she has brought along with her and even how she has been able to walk with her daughter as she has gone through stage four cancer, what it’s like balancing a business and a chronic illness like cancer and how that has affected her as a person and really made her stronger for the better. This is a little bit of a rollercoaster episode, but know that it comes from a good place and we are so excited to have her on.

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The Maker's Growth Strategy with Megan Auman of Designing an MBA

Megan Auman is a designer, metalsmith, educator and entrepreneur who has built a multi-faceted business around her passion for art, commerce and visual content creation. AKA, she rocks Instagram and Pinterest! In addition to running her eponymous jewelry line, you’ll find her on Designing an MBA talking and teaching about the intersection of art and business.

In this episode, we will be looking at how to use Instagram and Pinterest to see a return on investment and grow your email list. We will even be getting some tips on what to do with New York Now, how to plan a holiday marketing strategy and why keeping it simple is key. So hold onto your panties! As a trained and practicing metalsmith, Megan is a great person to help those entrepreneurs who are specifically hand-makers trying to grow a handmade business. So jump in and take a listen!

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How This Boss Bootstrapped a $4 Mil Company with Laura Roeder of Meet Edgar

Today on the podcast we welcome Meet Edgar Founder and CEO, Laura Roeder. Meet Edgar is a social media automation tool that makes sure your social media content gets posted to all the appropriate places. Often we are so afraid to repurpose or repost content more than once. But if you knew that your reach per post is often sitting around 5%, you might start to think a little differently! Meet Edgar helps small businesses and entrepreneurs reuse their best content to bring in a ton of views.

But we are not only talking about social media today; we are talking about how Laura bootstrapped her company, how she has developed a 100% remote team of 30 employees across the US, generated over seven thousand subscribers, is bringing in $4 million in annual revenue and how she has survived all of this with zero sales team. Oh, and all of this was in just three years. Today, we will be diving into all her juicy secrets, discussing the future of social media networks, and why we should be utilizing them while they are still free.

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15 Ways To Combat Mental Illness and Still Run a Successful Business with Marissa Pane​​​​​​​

On today’s episode, we welcome Marissa Pane. Marissa is a life coach for women with depression and anxiety, who works to heal and inspire others. We have both struggled and continue to struggle with mental illness throughout our lives. In this episode, we talk through some of our own personal struggles with mental illness and give you some tactical ways to help you get through it while running your own online business.

We focus on your ‘why’, how to deal with frustrated customers, and how to not have them affect you so emotionally. We also get into journaling, what happiness means, and finding out what is taking away from your joy. Marissa has 15 ways to combat mental illness and today’s episode is about solidarity with women who “get it” and equipping you with actionable steps to improve your well-being, your business and your life! So grab the tissues (or the wine) and take a listen!

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Our 6-Figure Affiliate Launch (When NOT To Promote Someone Else’s Content)

Boss babes, you are in for a treat today. We are doing what we normally do after a launch. We are giving you all the nitty gritty details you won’t hear anywhere else. You are going to hear about ad spend, what we did, what we didn’t do, how much we made, and all of what happened in our most recent launch, which happens to be an affiliate launch for someone else’s course (not even our own program), that we just wrapped up in July 2017. If you have no clue what we’re talking about, go back to some of our older podcasts and give them a listen.

After having so much success with FB Everything, we thought it would be beneficial for our audience to hear how we went about doing an affiliate launch. We spent money on marketing someone else’s program and that’s what we’re going to talk about today, so if you’re even a tiny bit curious, keep listening!

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Knowing Your Personality Type & Love Language to Be a Better Business Owner

Ever wondered, “How do they work together?” Well, this is a question we get asked a lot on the show and the answer may not be as simple as you think! How do we divide tasks? How do our personalities work well together and where do we struggle? How do we deal with stress? Today, we are embarking on a journey of self-discovery – digging into personality types, astrology and just a bit of “woo-woo-ness.”

Knowing how your brain, body and personality work can be an empowering tool to strengthen yourself, your team and your business. So we hope that by the end of this episode you might have learned something about your own self; your characteristics and how they affect the way you make decisions and interact with others in your business. If you are looking to improve your relationship with yourself and with others, then this episode is for you! Take a listen.

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Becoming a 6-Figure VA with Tracey Osborne, the Entrepreneur's Secret Weaon

They call her The Entrepreneur’s Secret Weapon, and yes, we have her on the show today. Tracey Osborne, CEO of Empowered Fempreneurs, is here! Tracey has had a decade-long career as a Virtual Assistant and grew her business from $15,000 to 6-figures in only two years. During that time she has authored and co-authored three books, her latest being, Becoming A VA.

Inside this episode, we go over the exact systems that Tracey used to get her business off the ground, from the very beginning. We look at how she was able to leave her full-time job in 60 days, start her VA business and get off to the races in no time. We also talk about how Tracey was able to build relationships and eventually build an agency model where she brought on other VA’s inside her own business so she could grow and scale. Keep listening to learn more.

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Behind the Scenes: Our $94,936 Strategy Academy Launch and the Lessons We Learned

On today’s show we literally take you behind the scenes of the biggest launch of our careers! After two years of hard work and thinking about what we could offer the world that’s really going to change the landscape for creative entrepreneurs, we launched The Strategy Academy. We don’t think you guys realize the amount of excitement that we have to bring you this episode. Not only are we excited because it means the launch is over and we can finally breathe, but we are also excited because it’s the biggest launch of our careers, ever! It also meant a lot of lessons learned, a lot of successful decisions, a few minor tweaks and pivots, and some crazy data and stats that absolutely blew our minds!

A lot of people plateau because they don’t know how to automate and they don’t know how to grow a team. So we took everything a step further in the Strategy Academy and really gave people like a full blown roadmap! The launch took off in June this year and had some unexpected highs, some surprising lows and some exciting turns! Today, we are giving you the launch breakdown 101. The data, the results and the digits — because y’all know we hold nothing back — of our most recent $94,936 Strategy Academy launch. Hear how we did it and how you can do it too!

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Q & A with Abagail & Emylee: Personal and Business

We are coming in with a little light episode today. Actually, it might not be so light with the questions that have been coming in right now. We get a crap ton of questions from you guys all the time, both personal and business related, and usually we have already recorded or written something about it. But sometimes we just get this kind of hodgepodge of questions from you guys that just don’t quite fit into any particular topic.

So today we decided to tackle them in a Q&A format. This isn’t fancy, it isn’t organized, but it is going to answer those burning questions that y’all have for us! We are just going to go down the list and answer your questions, one by one. We are giving the people what they want. As simple as that!

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meet your host

I don’t believe there’s one right way to build a business.

I’m your host, Abagail Pumphrey. And I’m dedicated to supporting online businesses.

I’m here to help you build business your way: one that supports not only the life you have but the life you want. I’m on a personal mission to help you become financially free.

I’m talking about all the lessons learned as I turned a layoff into a 7-figure online business. I’m here to help you prioritize your life every step of the way, whether you’re creating your first digital product, growing an email list, or scaling an already profitable business.

I want to hear your hot takes, your biggest takeaways, or the genius ideas that pop in your head as you’re listening to the show.

My DMs are always open on Instagram, so head over and introduce yourself so I can get to know you!

DM Me on Instagram

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Meet Our Partners

The links below are affiliate links. We receive a commission (at no additional cost to you) when you purchase through these links.

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