Today on the podcast, we have Stacy Tuschl, who is a high-performance business coach, mentor, bestselling author, speaker, and creator of the She’s Building Her Empire Podcast and Community. Stacy helps purpose-driven women entrepreneurs and business owners break through their challenges and operate at their highest potential. She is highly passionate and she loves helping women unapologetically be themselves and create a legacy they are proud of.

Stacy is pretty awesome, and on the podcast, she is going to talk about her journey of building a business to over seven freaking figures, all from her parents’ backyard. Today, you are hearing about that journey and how she finally felt like she needed to pour her energy somewhere else and build a personal brand on top of that seven-figure business. There is definitely a lot you are going to learn today! We are talking about being a mompreneur, juggling all the things in your life, self-doubt, confidence in your business, and so much more. So dive in, get started, and give this one a listen.

Today, we are super excited to bring our friend Danielle Liss to the show. She is a partner over at Hashtag-Legal and she focuses on legal issues for online business owners. Danielle has extensive experience negotiating contracts and interpreting FTC guidelines, and her experience has given her intimate knowledge of the challenges facing influencer networks and social media professionals today.

In this episode we talk all about business formation, contracts, website policies, intellectual property, copyrights, trademarks, and she may even give us the straight talk about some of the things we have not yet done inside our own business. So, regardless of where you are in your business; whether you’re  just getting started or already have your own multiple six figure business, get ready, because we promise you that you are going to learn something today!

Today on the podcast, we have Parker Stevenson of Evolved finance. We are like super pumped for you to hear from him because he’s actually one of our few male team members. Parker and his business partner, Corey, not only do the books for other online entrepreneurs, but they also coach businesses along the way. We were super excited to start working together in the new year — we had lots of things going on at the time, so it was the perfect moment to get them on board.

In this episode, you are going to learn a lot! Parker shares his opinion on small businesses DIY’ing their books, if you should do that, how you should do that, and what in the French toast “your books” even means. We go over trends that he has seen in the online business entrepreneurial world, his best tips for getting your finances organized, and he even goes through and talks to us about what the heck a profit and loss statement is and how that might be the next best thing since sliced bread when it comes to your business. We know you guys are going to love this episode, so we can’t wait for you to give this one a listen.

In today’s episode, we’re probably going to get a little personal and a little emotional, but we think it’s important that we tell you a little bit about what happened earlier this year and how we have been able to manage all the changes. In the beginning of 2017, Emylee adopted a baby, which completely changed her whole world.  Things were going so well as a new mom, but suddenly she totally hit a wall with work. It wasn’t like she did not want to work anymore or did not want to be a mom; she just struggled to figure out a balanced way to do both at the same time.

Around the same time, Abby was in a car accident and suffered a traumatic brain injury. So it is safe to say we had a bit of a rocky start to 2017 and we spent a good chunk of the beginning of the year mourning and grieving our former selves. So in today’s episode, we are jumping into all the details on what happened, how we handled the changing situations, and exactly how we got out on the other side.

We are going to mix it up a little bit today on the podcast, by doing a Q&A session with yours truly. For this Q&A, it will be kind of like you are here because we are going to say some of your names, answer your questions, and give you our best tips and advice. Now, these questions do not necessarily make sense together, and they are in no particular order. We are simply taking them as they come, and knocking them out of the park for you guys.

Some of the questions were submitted on Instagram, some of them are common questions we see over in the Facebook group, and some of them are just because we decided to throw them in because either someone has asked them at some point or because we just thought y’all needed all the answer to them. To add to that, maybe we will just make up some questions as we go along just to keep it super spicy. Tune in to find out. There is no rhyme or reason to today’s episode, so let’s just have fun with it!

Today, we are super excited to talk about some stuff that might surprise you guys. We are telling you all the reasons why we say no to “opportunities”. Most opportunities, honestly. Plus, we get into the thought process behind our no’s and how you can begin to ask yourself different questions when you get thrown various opportunities in your own business. We’re chatting about how to figure out whether an opportunity is the right fit for you or not, if it’s going to pay off, and whether or not it is going to be beneficial for both parties and all of that fun stuff.

Now, the things we are saying no to may be either big or small — we don’t agree to anything that might not be right for our audience and our business. But perhaps you are on the other side of this fence, and you are using other businesses, companies, or brands to promote your own product. We are going to give you some tips on how you can make your process even better by sharing the types of pitches we’ve loved and said yes to. So you are going to get some inside scoop today and we are pretty pumped about it, and if you want us to say “yes”, then you should definitely listen to this episode!

We are pretty super pumped because we have Jessica Eley on the show today! Jessica is the resident emotion bringer upper of all things regarding icky feelings, money, success, and thinking we’re not good enough. She shows exactly how they affect the growth of our business, our mindset, our relationships with our families and all of that good stuff.

We are diving into some pretty deep shit today and in fact, Emylee got the opportunity to chat with Jessica a few weeks ago to chat about a plateau that she felt like we had hit in our business and Jessica helped her see that she was bringing up some money block issues. So go sit on the couch and get a glass of wine, because this episode is going to be as close to business therapy as possible!

Today, we are going to talk about some dream weeks, some not so not so dream weeks, and how we have transitioned in our business. We chat about our journey, and how our lives and work days evolve as our business grows and changes and as our lives grow and change. We also discuss the kind of questions we begin to ask ourselves when we want to strive towards a different or better ideal week. We go over how to start working through some of these challenges yourself.

In this episode we are going to walk you through the process of what it looked like when we were scaling a multiple six figure business, and how we kind of hit a brick wall at the beginning of 2017 and had to learn a whole new world of how to run a business through health struggles and being a new mom. We dive into how managing life and business was completely different and why always keeping in mind what we wanted along the way was super important to us. Instead of letting the world just slip away from us, we kept our hopes and dreams actively in front of us and that’s what we want for you as well.

Today, we are getting a little nerdy with you guys. We are geeking out on some numbers and giving you the same slap on the face we got when it came to conversions of our peeps and making money. If all of this numbers stuff kind of freaks you out and makes you want break out in hives and throw your phone out the window, it’s okay. Take a deep breath. We are not going to turn you into a mathematician over the course of the next 45 minutes, and that’s fine. But if you feel like you need some help with that, we’ve got you covered. So don’t you stress about it.

We are going to be talking about the icky feelings we get about money, about disappointment in sales numbers, and about what that really means, especially for businesses like ours. We also dive into a bit of background on how we transitioned rather quickly from a client based business to a course based business in a matter of months. What that did along the way was teach us a lot of things about what we didn’t know about conversion rates and how many people you actually need on your list in order to make money. So if you find yourself in that same La La Land right now, put your socks on and get into this episode!

Lately, we’ve seen a lot of people rebel, and not in a good way. There is a little bit of anti-trendsetting happening, and although we totally fit in with the weirdos and the misfits, we need to give you guys a little bit of a reality check about the difference between marketing tactics that work and trends that you can spin your own style on. We are going to peel back the layers, Shrek style, so you can better understand how to move past the fear of not understanding and learn how to use these tactics for your unique business.

Today’s conversation is going to be a lot of this versus that, and we are going to give you a peek into a lot of the pushback that we hear from our audience and those in the online creative space. We are going to break down the difference between marketing tactics, style, and branding. So if you are looking to get some ideas on how you can spin these tactics and make them work for you and your own business, then listen in!

Alrighty babes, today we are getting super nerdy. We are bringing you some stats and some numbers, all in the hopes of giving you a little peek into why we do what we do. Because of what is going on in the world of small businesses, we hope to give you some motivation, a little bit of fire under your booty to keep doing the work, to keep being boss, to keep running your business, strategizing, and continually doing better at whatever it is that you are taking on.

Uncovering what our mission is and why it is what it is, we know that you will come out with a little bit of clarity on getting to the heart of your business and being able to voice it to other people. We have dug deep and done our research, and the bottom line is that there are not enough women business owners out there who are successful enough to be profitable enough to contribute to society, contribute to their families, and contribute to changing the stats across the United States! We hope that hearing these numbers inspires you to find your own mission, and living out your why.

For today’s episode, maybe have a glass of wine while you’re listening to it. Kick back in your PJ’s, just chill, and be with us for a second. We are getting super real today. Not that we are any less real any other day, but we are taking it way back today.

We hear so often that lives on Instagram look fancier than they are, and that Facebook portrays a certain façade. However, we are also really are in tune with being authentic for you guys and portraying our real selves as much as we can. We show our real selves as we are now and I think sometimes we forget where people have come from and what they have gone through in order to get to be where they are today. So that is exactly what we are doing today.

Today on the podcast, we are getting a little “woo-woo”. We’re connecting to the universe, checking in with ourselves, and getting right into talking about affirmations today and specifically how affirmations can be integrated as part of your everyday routines. We show you just how simple and easy it is, as well as the impacts that they have had on us personally as business owners in regards to growth, stats, and all the good feelings.

We break down how we use them and how we integrate them into our routines so you can start to do it too. Specifically, we identify how affirmations can start to kind of tap in and shift and change that icky imposter syndrome that a lot of us, especially as creatives, deal with. There are some days you just wake up and you don’t feel like you deserve what you have been given in this world or you feel like you are not as good as the way other people treat you. That’s icky and you don’t deserve to feel that way, ever. So we are going to help do the mindset work that is going to help you to create a daily routine, to help you have a better mindset and a better outlook on your business.

As a two woman team, we get a lot of questions about how we make a partnership work. We always get asked how we met, how we work as a team inside TCC, and what gave us the idea to make the leap from collaborators to business partners. We know it’s not necessarily super common, but it seems like everyone is always interested in seeing how this works. So we figured we would share some of the actual tools and mindsets that we went through when we barely knew each other at first and started the business, like normal people do of course.

When we first met we were each running our own businesses at the time, yet serving a similar clientele. We quickly learned that we had a lot in common and it was not long before we decided to work together, instead of doing the same things separately. We became really fast friends and we were talking literally every day. We realized that with every sentence that we spoke, it was the exact same dream and hope and goal that the other person had.