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You’re Booked Out. What’s Next?

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Learn, Marketing Guest User Learn, Marketing Guest User

What is an Evergreen Launch + Is It Right for You?

There are numerous ways in the book for how you can structure the launch of your offer, and chances are we’ve tried them all. Part of being a business owner is putting yourself out there and trying new things. Half the time, we’re just throwing spaghetti at the wall and seeing if it sticks.

One particular method of launching has been gaining more traction over the years, especially now as more and more people are coming into the online business space (at least one good thing we got out of the pandemic), and that’s the evergreen method of launching.

In this blog post, we’ll be breaking down what an evergreen launch is, different styles of launching evergreen, and how to decide if it’s right for you!

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Canva, Branding & Design Guest User Canva, Branding & Design Guest User

How to Create Your Brand in Canva

We love Canva for all things related to simple graphics and design for our business. We use it for multiple purposes (which we list out in this blog post), especially for our templates in The Creative Template Shop. Basically, it’s the one tool that any small business owner should have in their back pocket to quickly and easily whip up graphics for their biz.

Canva has a free forever version, which already allows you to do most things. However, they also have Canva Pro which unlocks extra perks, one of those being the ability to create your brand kit(s) and have them saved to access easily when creating something. In this blog post, we’ll explain how you can create your brand in Canva, plus we include a video tutorial to show you exactly where to find everything you need!

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Grow, Client Experience Guest User Grow, Client Experience Guest User

3 Ways to Nurture Clients Even After They’re Finished Working with You

If there’s one thing that can make or break a service-based business, it’s the experience you provide for your clients. Not only is the client experience crucial to making sure your clients are happy, leave great testimonials, refer you to others, and possibly come back for repeat business, but also perfecting your client experience allows you to sell the heck out of it in your marketing message.

Your client experience doesn’t just span from the first interaction to when you start working with them. It also includes your off boarding process and how you treat them once they’ve finished working with you. But how can you still nurture these relationships even after the project is all said and done? There are three simple yet powerful ways you can do so, and that’s what we’re going to cover in this post!

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So You’ve Booked Too Many Clients: Here’s What to Do

We think congratulations are in order! Since you’ve come to this blog post, that must mean you’re doing something right with your marketing, so we’re proud of you for getting to the point where you’re now officially overbooked. Although it’s stressful, this is a stage in your business that can open so many doors and opportunities that you’ve probably only been dreaming about until now!

First, though, we need to deal with the overwhelm and figure out how you can free up space on your calendar so that you can give your undivided attention to your clients, plus what to do with new leads. Keep reading as we cover all of these things and more in this blog post!

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Canva, Branding & Design Guest User Canva, Branding & Design Guest User

How We Use Canva as Creative Entrepreneurs

Canva is our holy grail for all things pertaining to creating graphics and marketing material, especially on the fly. Its user-friendly interface and perfect balance of tools makes it our absolute favorite app for graphic design. Anyone can use Canva, no matter if you’re a beginner or expert. Heck, we both have backgrounds in graphic design and still prefer to use it even though we can and have used Adobe software.

We preach about it so much to creative entrepreneurs, and they quickly find it a staple in their tool list. However, you may still be confused on what you can actually create, so in this blog post, we’re going to cover how we use Canva as creative entrepreneurs!

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Grow, Client Experience Guest User Grow, Client Experience Guest User

How to Create a Premium Client Experience

The client experience is one of the most– if not the most– important aspects of any business, whether service- or product-based. It’s one thing to perform your services or create your products well. Obviously we want to be exceptional in our craft and provide a great outcome for our audience.

But it’s a whole other piece of the puzzle to take into consideration how your clients feel working with you. What’s their experience like? What do they feel when they first learn about you through your social posts or website? How easy are you making things for them? How trusted do they feel that you’re taking care of them?

All of these points are crucial for repeat business, positive testimonials, referrals to more potential clients/customers, selling the experience, and eventually scaling your business. The cold hard facts are that people remember negative experiences with a business and use those to influence their next decision (a.k.a. running away) more than they do the positive ones.

We’ve learned a thing or two about client experience from our years of being service providers then transitioning to digital products, so we’re here to share our knowledge on how to create a premium client experience!

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Grow, Marketing Guest User Grow, Marketing Guest User

How to Confidently Relaunch Your Offer

We know how much goes into creating an offer, wrapping it up, and getting it ready to officially present to the world, so we’re proud of you for pulling through. Now that you’ve had it out there for a while and have been nurturing your audience, you’re probably coming up on the need to relaunch it.

If you’re like, “Hold the phone! ‘Relaunch?’” Yes! What, you thought you could just launch your product once and that’s it? Unfortunately, as heavenly as that sounds, that’s not a very effective way to keep making money. No need to worry, though, because we just so happen to have relaunched probably more times than we’ve ordered from Starbucks (and that’s saying a lot).

With that said, we want to show you how to confidently relaunch so you can keep improving your offer and converting prospects into buyers!

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Learn, Client Experience Guest User Learn, Client Experience Guest User

Our Ultimate Guide to Finding and Pitching Potential Clients

One of the most overwhelming parts of starting a service-based business is how to actually find clients. You’ve done all of the beginning steps— you’ve decided what to offer, packaged and priced it, created your social channels, set up your financial shiz, and all of that fun jazz. But now, where the heck do you find clients and how do you pitch them?

Before we offered digital products, we were service providers, so we’ve had our fair share of finding and pitching clients. Today, we want to unveil our best tips to you in this ultimate guide!

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