business insights
I’m officially building my first Al app. No code. No hoodie-wearing co-founder. Just me, my idea, a no-code tool called Lovable.dev, and two years of quietly training an Al on everything I know about marketing, messaging, and digital products.
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100 Profitable Digital Product Ideas
Plus, a totally free challenge to kick you into action and get this baby launched.
15 Productivity Tools We Use in Business (HINT: 8 of them are free!)
Owning and operating your own business generally means that you end up wearing lots of hats. You’re not only the director of pushing out and creating all the content, but the one who markets it, organizes getting paid, communicates with clients, and so much more. It can get really overwhelming, but if you put systems in place you can save time, earn more, and work less. Organization and systems will help you focus on what you love, and also let you take care of the necessities. We’ve gathered our top 15 productivity tools *(HINT: 8 of them are free!) and today we’re letting you in on how we use them and how they could be big influencers in your business too.
The Free Tool That's Helped Us Make More Money in Our Business
We are firm believers in waiting to invest until the time is right. That said, we never imagined how much we could benefit from using a free product. In fact, how much more money we would make — we’re talking over $125k in 9 months.
June 2017: Income Report $73,710
Holy moly guacamole. Are you ready for this? Now, some of you might have already heard the breakdown of our Strategy Academy launch, but this gives you a good picture of what else happened in the month of June. Also, it’s nice to see what we actually made, even though we had a $97k launch. #Perspective
How to Eliminate Start Up Costs in Your Online Business
When it comes to starting a business, there are usually a lot of overhead costs. Let’s be honest, those overhead costs can get overwhelming rather quickly, can’t they? You have people coming from every angle recommending that you use this cool new tool that they use because it got them one billion followers. Well, that’s a slight exaggeration, but you know what I mean!
Want to know the hardest part about opening your business? Simply getting started. That’s the only thing you need to focus on. You need the bare minimum to get the ball rolling on this cool new idea that you’re ready to show the world, but you’re overwhelmed by starting and worrying about how to afford to launch without putting it all on your credit card or taking out a loan.
How to Manage Your Business when Your Life is a Hot Mess
Alright, friends, gather round. It's time for a story and it's one you absolutely want to hear today.
When I was a younger woman, I thought to myself, "Gee Golly. Wouldn't it be nice to turn my hobby into a business?" Wearing rose tinted glasses, I spent many days and nights planning out what I wanted to do, eager to create this business that would leave me feeling productive and satisfied. In fact, I had this crazy vision of what working for myself would look like. You know you want to hear about it.
7 Uncomfortable Conversations You will have with Wholesale Buyers (plus bonus scripts!)
Raise your hand if selling to your favorite store tops your business bucket list? But as exciting as it is to see your products on the shelf of a store, there’s a whole new set of challenges that come with developing wholesale and retail partnerships. One of the not-so-sexy sides of developing a wholesale/retailer business? You have to get comfortable with having some awkward and, at times, unpleasant conversations.
May 2017: Income Report $17,414
All good things take time. And time we took. May was not only profitable, but it was a time for us to prepare for our largest launch to date in June. We spent weeks behind the scenes working with our current students, preparing bonuses and other awesome new materials and even working on some alternative ways to bring in more cash. See how May shaped up today.
When to Use Your Smallness to Your Advantage and When to Act like a Big Business
Ever feel like you need to hide that your business is small?
Early on in my handbag business when I had no one working for me, I would use phrases like, "Thank you for calling us. A customer service representative will contact you within one business day."
I used my first and middle names as my business name to give the company a big "designer" image. And I'd do everything I could to hide that I was 18 years old for fear that I wouldn't be taken seriously.
A couple of years in, I had a big realization.
4 Ways to Increase Conversion Rates in Your Next Launch
Launching can be very stressful. You know it and I know it (and I actually loooooove launching). You may have learned the secrets to writing a great sales page or even emails that can help you persuade like a boss, but what I don’t often see is people crafting a holistic launch plan.
A good launch is done from “open cart” to “close cart” alone, but a great launch is started weeks or months before you even give people the chance to buy. The best part is that if you take the time to be intentional before your launch, you take some stress out of the launch itself while also boosting your conversion rates. (Hallelujah!)
How to Prepare Your Instagram Feed for the Holidays
The Holidays are amazing, but between presents, parties, and family, the last thing you want to do is scramble for content for your Instagram feed. Here's our 7 step process for preparing it ahead of time so you can feel free to sit back and sip egg nog (bonus if it's the grown-up version).
Pricing Has Nothing To Do With Numbers (BONUS: FREE Download)
Pricing is our jam. Figuring out our worth so we can pay our bills, grow our business and have happy clients and customers is kind of our favorite. In fact, pricing is what brought this whole thing here at TCC together (meaning it’s how Emylee and Abagail met!). The very first program that we launched together was called “Pricing for Profit” (now known as The Money Making Creative). All that to say we’ve had the conversation about pricing with other creatives many a time, and you want to know a big fat spoiler? When it comes to mindset and “do you think they will pay $X?”, pricing has absolutely nothing to do with numbers.
Our Big Secret to an Organized and Balanced Workday in Our Small Business
Let me paint you a picture of our lives before Trello! Endless piles of paper, three journals working simultaneously (supposedly with different subject matter in each), scratched out to-do lists (and when they got too messy we would spend time rewriting them). I was in a constant state of panic, like I was going to forget a meeting or a deadline. I worried (even more than normal) that our whole business would fall apart over one missed task.
In the past we used Wunderlist as our project management system. It worked for a time but as our business grew and became more complicated, it ended up like the notepads, one hot mess.
We knew there had to be a better way!
Enter Trello - A free business tool that changed our lives and improved our business. But don't Google anything yet! Trello on its own is a little confusing, but don't worry - we've fixed it.
How to Know You're Ready to Launch Your Next Big Thing
If you're the kind that has lots of 'almost-ready-but-not-quite' products on your launching back burner, this get shit done post is for you. Here's what we know for sure: launched is better than perfect, and there are people out there who need what you have to offer. Here's how to know if it's time to get it off the shelf and into the hands of your dream customers.
Why You Need to Create a Business Plan for Your Small Business
Creating a business plan is one of the best fundamental things you can do to promote success in your business. A business plan will help you stick to, well, your plan for your business. It also helps you think about things you haven’t thought about before and things you should know for your business.
I’ve started several businesses and they’ve all failed because I didn’t have a business plan in place. Once I decided to take this latest business seriously, I filled out a free business plan sheet and it’s been one of the best fundamental things I could do for myself and my business.
It’ll help you hone in on your ideal client and get you thinking about the products, verbiage and places to market. Which, in turn, means more revenue in your pocket. It also helps you think about places you’ve never thought to market to before.
Welcome to My Blog
Hey, I’m Abagail Pumphrey!
You know when you are so deeply passionate about something you can’t help but share it? That’s how this blog has felt for the last decade. I’ve written about my latest strategies, tech how-tos, experience with scaling and so much more. I hope you find just what you’re looking for. We’re here to help!
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