Top Business Podcast • over 4 million downloads • 900+ episodes

The Strategy Hour Podcast

with abagail pumphrey

Recognized by INC and Forbes as one of the best podcasts for entrepreneurs, join our twice-weekly show as we share business strategies, interviews, and actionable advice for building an online business your way.

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Our Episodes

Podcast, Leadership Guest User Podcast, Leadership Guest User

From an Invertebrate Biologist to a Floral Maven with Gina Thresher

Today on the podcast we have Gina Thresher. Gina is the founder of From the Ground Up Floral and she started out her journey, believe it or not, by pursuing marine biology, DIY’ing her own wedding and eventually turning into a very talented florist in her industry. In her own words, she makes kick-ass floral arrangements and we are talking more about her journey today. We are taking the idea outside of just the realm of a bouquet and really looking at it as a business and what she can add on.

 

Inside this episode, we are talking about the transition of Gina’s hobby mindset to a business mindset and what it really looked like when she was chasing brides and chasing weddings and then finally realizing that she really needed to be paying attention to other pieces of her business. She shares with us some tactics and strategies she was able to pull from The Strategy Academy like figuring out what to do and when to do it to actually focus on your business holistically instead of just one tiny detail. We dive into everything from travelling the world to speak, workshops, educating other florists and everything in between. This will spark you with some ideas you can implement in your own business so you are not just focusing on one tiny detail.

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Podcast, Mindset Guest User Podcast, Mindset Guest User

Starting from Scratch: Fears & Fumbles While Growing Our Side Hustles

The cat’s out the bag! We have just started our own new businesses. Two different businesses. Two different industries. And we’re building them completely on our own. Emylee’s latest side-hustle is selling her own hand-painted artworks online and Abbie has started an MLM business with Young Living products. In addition to TCC, we wanted to start something completely on our own and as exciting as it is – truthfully, we’re both a hot mess and are grappling with so many aspects of product-based entrepreneurship that we didn’t even expect as mentors in this field.

 

Inside this episode, you will find out more about our latest side hustles, why we started them, how we are growing them and the many challenges we are currently facing in this new terrain. If you are a compulsive entrepreneur or are in the same boat of juggling your many business passions, then this is definitely an episode you’ll relate to. So take a listen, find out how we are going about our new ventures and most importantly, know you are NOT alone!

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Podcast, Leadership Guest User Podcast, Leadership Guest User

How You Invest Based On Your Personality Type with Jessica Eley

Today on the show, we welcome back Jessica Eley, a woman who sets our souls on fire in all the best ways! Jessica is a mindset coach for high-achieving entrepreneurs. She also brings clean water to hundreds of people through her Workshops for Water Program while helping small business owners with their money mindset. Today, we are talking through money mindsets and how they vary based on your personality. We are offering ourselves to Jessica on a silver platter for her to pick apart and call out all of our “bad” money habits.

Money mindset is the underlying structure and core beliefs you have that are running your show around money. The things you don’t even question and the beliefs you “absorb” from your parents, friends and society. This forms a sort of cocktail, if you will, of how you perceive money and your own personal relationship with it. Some cocktails are well-mixed and others are just a really bad blend! In this episode, we’ll be breaking down four types of spenders and equipping you with the right questions to ask yourself before making a purchase. By the end of this episode, you’ll feel more confident in making better money decisions and investments and ensure they’re not coming from a place of fear.

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Podcast, Leadership Guest User Podcast, Leadership Guest User

Our October Monthly Breakdown

Today on the show we are back for another monthly review session! This is something we do on the regular here at TCC so today we thought we’d share it will all of you. We break down all the stats, all the data, everything we did, crunch the numbers and check in on our goals every 30 days. So this is us doing it for October 2017. As you all know by now, we love sharing the behind-the-scenes with y’all and giving you the step-by-step breakdown of what we have been up to in our business, what worked and what didn’t.

We start by going over all of our goals, reviewing what went down and how we could have done things differently. Next, we go over what we actually accomplished and what the outcomes were. We also check in on all of our stats including social media audiences, website pages views, and all of our other end of month audience numbers. As part of our breakdown, we also do an in-depth quarterly check-in from September and set new goals for November. We end it all off with new goals of our end of month audience numbers as well as setting an affirmation for the month of November. So if you want a little behind-the-scenes look at how we get it done, listen in and get writing!

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Podcast, Leadership Guest User Podcast, Leadership Guest User

Why We Made Changes to Our Signature Program (pssst...Doors Are Opening Soon!)

Today on the show we are digging into our whole new sales and launch strategy. Previously when we launched programs, we did not really talk about it. It kind of came as a sneak attack or an added bonus for those who have already had a little taste of what we have to offer. This time around we did things a little differently. Instead of waiting until launch time to actually talk about it, we let y’all know early on that the doors would be opening soon and created some buzz around the pre-launch time. This really took the “ick” out of selling and a lot of people were really excited about the program coming back. Plus, everyone gets to have some anticipation about what we’re about to put out into the universe.

Now we are backing it up even further, letting you guys know way ahead of time that a program, like our Signature Program, is coming back! Doors are opening really soon and we wanted to come on the show to let you all know when it’s coming back so you can be ready for it. Plus, we are stepping out and breaking one of the marketing rules — we are actually going to be talking about pricing! We are also going to be talking about how you can get your butt inside and what it’s all about. We love doing it this way because it definitely takes off the pressure of making a surprise sell at the end of a webinar, and instead, it gets people legit ready for it and in the mindset of investing in themselves. So if you need to switch up your sales game and get your tribe excited, listen in to this episode!

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Podcast, Leadership Guest User Podcast, Leadership Guest User

Bootstrapping a Brick and Mortar Business with Amber Budd

Today on the podcast we welcome Amber Budd. Amber is a self-described skincare nerd and the founder and creator of her own skincare line, Amber Budd Skincare. Starting out with just a $500 loan, Amber left her job at one of the best spa’s in the country and founded her own. She has since managed to scale her clients from only ten to hundreds by growing her business one small step at a time. In Amber’s industry, the client return rate is 20%, but Amber, on the other hand, knocks that figure out the park, seeing an 80% return rate with her clients! Amber’s customer care philosophy is “take the time to nurture every client relationship”.

Today, we find out how Amber found a manufacturer, got her products approved by the FDA and grew her skincare line from just an idea. We will also find out how she bootstrapped a brick and mortar business and the strategies she has recently implemented to grow her business even further! Amber reiterates the importance of taking one small step at a time and the value of consistent, steady growth in your business and client relationships. So get your notebooks out, put your feet up and let’s get ready to hear some strategy!

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Podcast, Mindset Guest User Podcast, Mindset Guest User

Be Good to People with Kris Wittenberg

Today on the podcast we have Kris Wittenberg of Be Good to People. We fell in love with her brand and the impact it was making on people around the world. The idea for Be Good to People was inspired by a rude experience that Wittenberg had back in the spring of 2008 while running errands at lunch. Kris has long forgotten the exact bad experience but the idea that people need to be better to one another has stuck with her ever since. We have loved hearing her message and getting to the root of how she got started.

 

Inside this episode, you are going to hear a pretty crazy story all about how a failed business helped Kris follow her passions and her dreams and then how she landed in front of Oprah and Gayle. Like actually hugging and seeing Gayle in-person. That exposure had huge impacts on her business, her confidence and everything Be Good to People stood for. There are a lot of lessons learned here from an entrepreneur who has been in business for a while, so we hope you take away some good nuggets today!

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Podcast, Mindset Guest User Podcast, Mindset Guest User

Spreading Kindness with Carrie McQuaid

Today on the show we have Carrie McQuaid. If we could describe her in any way, Carrie is truly a kindness spreader. She loves pink, Taylor Swift, confetti, having fun and traveling the world to speak to companies and colleges about the power of kindness and generosity. She is head over heals in love with mason jars, sweet tea and rocking chairs on a front porch. A classic Southern belle at heart. Picture fresh flowers, polka dots and stripes, a day filled with love, laughter and spreading joy to others around — that’s Carrie!

In this episode, Carrie comes with some pretty fantastic ideas for business owners, entrepreneurs and just human beings in general and how we can be nicer people, helping fellow strangers (even in the Target parking lot). She also shares her story of viral kindness success. You might have heard of her on the little Southwest Airlines birthday party that she threw? This is a really upbeat episode and if you have ever wanted to start implementing small acts of kindness in your every day or in your business, Carrie comes full with ideas for you to take away and start implementing right now. So let’s jump in and spread some kindness around like confetti!

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Podcast, Mindset Guest User Podcast, Mindset Guest User

Balancing a Membership and Being a Momma with Heather Crabtree of The Savvy Community

Today on the podcast, we have our friend and our mentor, the lovely Mamma Heather Crabtree from The Savvy Community. If you are not familiar with this woman, what rock have you been hiding under? Her Facebook community and her community in general that she has built over the last few years is phenomenal and literally the online space where we first met. Sparkles and all the confetti for that! We talk a bit about the legendary Savvy Community where we met online, and how it’s transitioned over the years.

In this episode, Heather shares with us how she has grown just a couple hundred members to over 13,000 and how that evolved into her bringing on a membership community where she hosts female entrepreneurs from all over the world and helps train and coach them. We also go into the programs she has brought along with her and even how she has been able to walk with her daughter as she has gone through stage four cancer, what it’s like balancing a business and a chronic illness like cancer and how that has affected her as a person and really made her stronger for the better. This is a little bit of a rollercoaster episode, but know that it comes from a good place and we are so excited to have her on.

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Podcast, Leadership Guest User Podcast, Leadership Guest User

Overcoming Crisis and Pivoting Your Business with Erin Shebish

On today’s episode, we are so excited to welcome on Erin Shebish. Erin is a certified mindset coach for solo entrepreneurs and she helps women find their version of success by gaining clarity, direction and confidence. Today, we are talking about Erin’s personal journey where she went from a little bit of a hot mess to setting boundaries and creating systems within her business. We will also hear more about her journey throughout The Strategy Academy and how she was able to handle all of that with some major health crises.

There are very few business programs that also offer an emotional component and this is something Erin has managed to balance beautifully with her business. In this episode, we find out how she was able to re-discover her real passion, pivot her business and implement it without any real hiccups. Erin gives us actionable steps we can start implementing today for our own emotional well-being and business processes. We hope you will take her experience and learn how to apply it to your own life and business today.

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Podcast, Leadership Guest User Podcast, Leadership Guest User

Starving Artist to Instagram All-Star With Amira Rahim

We are so excited for today! On the show, we welcome Amira Rahim, also known as Amira The Abstract. If your eyeballs want some glorious material, you need to check her out. She is a contemporary abstract expressionist painter and she’s legit. Amira has been featured in numerous magazines and basically, in addition to being a painting bad-ass, she is also an educator. She has a program that helps other fine artists learn how to master Instagram.

Inside this episode, we take a really raw behind-the-scenes look of how Amira went from starving artist to Instagram all-star. We are talking about the real and raw emotions people have and go through, connecting with people and creating a community. We also find out how that has evolved into teaching and helping others create beautiful and strategic feeds that allow them to succeed in their own businesses. This is definitely more raw than normal, in all the best ways, so keep listening to hear more!

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Podcast, Leadership Guest User Podcast, Leadership Guest User

Our September Monthly Breakdown (AKA That Time We had a 6-Figure Month)

Six-figure September! Yep, last month was the biggest month in TTC history. So today we are going to be breaking down our successful launch by taking an in-depth look at our actual numbers, our growth and our stumbling blocks. We both celebrate our birthdays in September and so did TCC. TCC turned two in September! Reaching a six-figures this month is a very sweet gift from the universe. By that, we mean the cash came in and landed in our bank account. This blew our minds and is more money than we have ever made!


Want to hear another cool thing? Not only did we reach six figures, but we reached it by September 19th. That’s a little less than three weeks. Want to hear another cool thing? We reached $110,000 – that’s an additional $10,000, just for fun! And this number happened without us even reaching the projected numbers during our September launch. If you want to hear more about that launch, definitely go back a couple of episodes and check that out. Because today, we are going to be reviewing the process step by step and finding out how the heck we got to a six-figure month? An exciting milestone for us. Take a listen, you know we’ve got tips to share!

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Podcast, Leadership Guest User Podcast, Leadership Guest User

Celebrating Two Years For TCC: Reflecting Back and Looking Ahead

Happy Birthday to us (cue birthday song). Did you know Think Creative Collective just turned two? We are worried now, because the you know the terrible two’s, does that happen in business too? We certainly hope not! We want to tell you everything we’ve worked on, everything that’s kinda worked for us, some stats to get you familiar with how things have been going and talk a little bit about the future of TCC.

Also, we have opened and started and closed seven businesses together, so this ain’t our first rodeo, babes. It might be our first rodeo together and our most successful business, but we have been in so many other businesses and we have been through all the ups and downs. So we get it, we get it all. Want to find out how we have made this business work? 

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Podcast, Leadership Guest User Podcast, Leadership Guest User

Our Second Rock Your Biz Launch Breakdown

We are here for another launch breakdown, and we hope you are as excited as we are! Today we are breaking down our second Rock Your Biz launch. We are giving you the inside scoop and, believe me, it’s something you’ll want to hear. We learned a lot and we have a lot of stats to cover with you today because we like sharing the nitty gritty details, but you already know that!

In case you are brand spanking new and don't know what the heck Rock Your Biz is, it’s a program that we opened and then closed just this month. We ran a free four-day challenge to kind of warm people up to the concept of what was going to be so good once we opened the doors. We had three webinars and it was awesome. To say we were the most baffled by this launch, ever, would be an understatement and babes, you’re hearing it all here first. So keep listening to hear more!

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Podcast, Leadership Guest User Podcast, Leadership Guest User

Managing Your Small Business Finances with Geily Romero of Cutting Edge Financial Solutions

Today on the podcast we have the numbers queen Geily Romero. Geily is a financial consultant and business strategist. She has some amazing knowledge all about getting your business financially stable, setting goals and growing your business. On today’s show we’re going over one of our favorite things: profit and loss statements!

We are talking numbers and all the things you need to do to get setup so you can start analyzing the financial side of your business, what mistakes you might be making and how you can start paying more attention to this very important piece of your business. We are also giving you some free solutions on how to make it all happen! Yeah, you heard that right, so stay tuned!

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meet your host

I don’t believe there’s one right way to build a business.

I’m your host, Abagail Pumphrey. And I’m dedicated to supporting online businesses.

I’m here to help you build business your way: one that supports not only the life you have but the life you want. I’m on a personal mission to help you become financially free.

I’m talking about all the lessons learned as I turned a layoff into a 7-figure online business. I’m here to help you prioritize your life every step of the way, whether you’re creating your first digital product, growing an email list, or scaling an already profitable business.

I want to hear your hot takes, your biggest takeaways, or the genius ideas that pop in your head as you’re listening to the show.

My DMs are always open on Instagram, so head over and introduce yourself so I can get to know you!

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