Top Business Podcast • over 4 million downloads • 900+ episodes
The Strategy Hour Podcast
with abagail pumphrey
Recognized by INC and Forbes as one of the best podcasts for entrepreneurs, join our twice-weekly show as we share business strategies, interviews, and actionable advice for building an online business your way.
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Our Episodes
What's a CEO Supposed to Be Doing – Our Journey of Figuring It Out
We have both been on a very personal journey to try and figure our sh*t out and a lot of it has had to do with determining what our role is within our own company. So, what does a CEO look like and what is a CEO actually supposed to be doing? This is the golden question we’ll be tackling in today’s episode. The role of CEO looks so different in every company. It is a role that can be completely unique and takes a while to find your groove. So no matter where you are in your own business, the episode will give you additional tools in finding where you belong. Your role as CEO, what you take on and what you don’t, is a personal decision at the end of the day and takes time and a lot of trial and error to figure out. Trust us, we know!
In this episode, we discuss how our role as CEO’s have evolved as we’ve slowly started outsourcing more, dropping certain tasks and hiring more. We also take a look at what other women have said about CEO’s, what their roles should be and how they can be so different. We don’t have it all figured out just yet, but as we said, this is a process and we’re getting there! So no matter where you are in your own business, come with us on this journey as we discuss where we’ve been, where we are, and where we want to be as CEO’s of our own company.
Becoming a Wellness Guinea Pig with Monica Woodhams of 45 Fairmount
Today on the show we welcome Monica Woodhams. Monica is a success coach & lifestyle expert with over half a decade of experience in the blogging industry. She assists influencers and creative entrepreneurs in conquering the work-life balance needed for success and is also the host of the Influencer Lifestyle Podcast. Today we speak with Monica about about health and success and how the two go hand in hand. As business owners, and especially as women business owners, we have a tendency to want to accomplish great things. Taking care of yourself, mentally and physically, is not something that you can just check off your list and it’s done. It is an ongoing practice and because of this, we tend not to prioritize it because the benefits are not immediate.
We want to see the clients coming in, the money coming in and your health is not necessarily a tangible accomplishment within your business. In your business, you are proactive about so many things, so why are you not proactive about your personal life and personal health? In this episode, Monica shares with us the benefits of slowing down and how taking care of yourself leads to added self-worth and added confidence in your business. Monica gives us four tangible steps to taking better care of ourselves and how to turn personal care into a habit. In this fast-paced world with burnouts and breakdowns around the bend, there is no better time to look after yourself so that you can in turn, look after your business and those around you.
Inventing Your New Possibility
On today’s show we’re doing things a little differently and taking you through a process that we believe can make a world of difference in your life! This episode will be all about inventing a new possibility in your life, and you’ll see just what a shift this can make. Abagail tried out this exercise recently and found it super helpful and enlightening, so we could not resist sharing it with our listeners. Full disclaimer though, it might be a bit of bumpy ride because let’s face it, most things that help you grow are not pain free. But we promise you’ll thank us in the end!
Emylee will be going through the guided exercise for the first time during the episode and you can join in with he. We can all get down to the nitty gritty together! A lot of the time we deal with the positive and negative aspects of our lives in repeated patterns of behavior that do not allow for very much progress. The process we will be detailing is simple and straightforward, yet it provides a lot of insight and hope into how small adjustments can change our lives in big ways. So if you’re game, grab your favorite notepad and buckle in, we’re going deep!
Planning Ahead For 2018 and Eliminating 50% of My Workload with Sarah Peck of Startup Pregnant
Today on the podcast we have Sarah Peck, who is a writer, startup advisor, and yoga teacher based out of New York City. She is the Founder and Executive Director of Startup Pregnant, a media company documenting the stories of women’s leadership across work and family. Inside today’s episode we are talking all about planning ahead for this year, how to eliminate 50% of your workload, and we’re going through the process of the system she used to really figure out how much time she realistically had so she could plan accordingly.
If you’re a momma, or you’re busy, or you’re a human, then you just need to pay attention because we will take you step-by-step through an exercise to reduce your to-do list in a cray way so that you can have a happier and more fulfilled life. Sarah is an incredible human being with a lovely soft radio voice that we often try to mimic, so we really think you are going to enjoy this episode just because of the sound of her voice alone. Don’t miss out!
Beginner Business Series – Part 5: Launch, Launch Baby
In this episode, we’re addressing the stage where most people give up and why you are not going to be one of those people. So let’s recap – by this point in the Beginner Business Series, you’ve created a product from something you are already amazing at doing. You’ve got it out the door and up quickly, you’ve validated your dreamies, you’ve packaged it, you’ve priced it, you’ve created a plan to market it and you’ve created a website landing page so that someone can pay you. (Wow! You’re crushing it, babe!) This is also the point where sometimes, for SOME people, their plan fizzles and they lose motivation after all their hard work and planning.
Sounding like you? Well, guess what? This is NOT the time to scrap everything and start over! You are so close to seeing success and in this episode, we’re going to help you get through this last leg of the journey and recognize your worth. Sure, it might be easier to quit but you can push through! We are going to help you get over your fear of re-launching by giving you actionable steps that you can implement. A lot of that comes back to your personal attitude about your own product or service and today, we’re here tell you why you have to believe in your product and yourself, just like we do.
The Dangers of Procrastinating with Abbi Perets of Successful Freelance Mom
Today on the podcast we have Abbi Perets. Abbi is passionate about showing moms how to have it all and create a business from home. She is the founder of SuccessfulFreelanceMom.com, teaching moms how to break into freelance writing and create high paying jobs for themselves where they can continue to work from home with their kids. Abbi has a cutthroat approach to procrastination and today, we discuss this dreaded demon we all face. In this episode, Abbi touches on the all the things you are dangerously procrastinating on – the things that are wasting your time and energy, the things you should be working on in order to see profit and clients faster and to create that business – even when you might have a slew of kids at home, mental illness or family issues.
Whatever excuse you choose to make, the chances are, you’ve made it over and over again and so have many other moms in your position. We want to help you get out of that rut and just do it! Abbi has a bunch of crazy issues she’s been put through with her family and she touches on these to show you it can be done. It will be done and you are the one to do it today! If you are looking for a new mind shift toward tackling your tasks, this is the episode for you. We are all super passionate about this topic so don’t be scared. This episode is really fun.
Finding Strength in Adversity: Revisiting Our Past in a Past Episode
We're taking a break from #BBS to reflect and share with you where we've come from and to remind you that no matter what you have been through in life, you CAN accomplish great things. We're jumping back to an old episode, so have a glass of wine while you’re listening to us. Kick back in your PJ’s, just chill, and be with us for a second. We are getting super real today. Not that we are any less real any other day, but we are taking it way back.
We hear so often that lives on Instagram look fancier than they are, and that Facebook portrays a certain façade. However, we are also really are in tune with being authentic for you guys and portraying our real selves as much as we can. We show our real selves as we are now and I think sometimes we forget where people have come from and what they have gone through in order to get to be where they are today. So that is exactly what we are doing today.
Releasing the Shame and Creating Real Relationships with Women with Cyndie Spiegel
Today on the podcast we are bringing back Cyndie Spiegel. Cyndie is a Brooklyn-based consultant, coach and TedX speaker. She is the founder of The Community of Us – an inclusive strategic community for women change makers, founders, creative business owners and solopreneurs. Today, we are talking about creating real relationships, what it means to have friendships and empower other women. In the creative community, particularly the entrepreneurial women’s space today, there has been a shift in the way we support one another; all love, all positivity, all empowering, 2018 feminism, all sisters high-fiving sisters! When in reality, it’s all a little phony.
Despite what we promote online, there are often still shameful feelings of jealousy, envy and resentment that are difficult to talk about. These feelings often get in the way of us helping others, which is really not what we want as good human beings! So, how do we release our shame, embrace this community mindset and truly empower other women? Cyndie gives us four really tangible steps to analyze how we are treating other women, be it in our industry or in our friendships, in order to help us forgive ourselves and quit the Tall Poppy Syndrome! Take a listen to find out what that is. It’s real!
Beginner Business Series - Part 4: Your Marketing Game Plan
Today we are creating your marketing game plan and we couldn’t be more jazzed. Up to this point in the Beginner Business Series, you have figured out what you are best at and what you can get to market the quickest without learning anything new. We’ve also figured out how to package and price it. We’ve set up your shop, listed it and you are ready to sell! You’ve come a long way and in today’s episode, we’re going to dive into your marketing game plan so you can get your stuff out into the world and start making money right away.
A lot of the times, when people get to this point of selling, they’ve taken all the necessary steps to get there, but their product just won’t sell! Why? Well, we want to tell you this is not because you or your product or service or idea suck – it’s because you just didn’t have a solid marketing game plan in place. So if this sounds like you, you’re in the right place. Marketing just so happens to be our internet love child and in this episode, we’re going to be walking you through social media posts and the three foundational posts you should be doing in order to engage your audience and build a consistent relationship with them – one that will benefit them as much as it does you. So let’s jump in and get started!
Beginner Business Series – Part 3: Setting Up Shop
We’re back for part three of the Beginner Business Series! First off, the response has been great and we just want to thank you for your comments on Facebook and Instagram – we love hearing from you! Keep using the hashtag #bbs. It helps us keep track of your questions, concerns, comments and feedback. If you’re just joining us now and don’t know what the hell this is, we’d advise you pause right now and go back to part one and part two and then dive into this one. So, let’s go!
In this episode, we are going to do a quick recap of where you should be at and make sure that you’re ready to tackle part three – setting up shop. Websites are where we see so many people get stuck. Often, they get so obsessed with perfecting it and hold themselves back from actually doing what their business is supposed to be doing – which is making money, honey! Sound like you? In this part three episode, we’re going to be tackling this challenge with you step by step. We’ll be focusing on the four core pages that get people from landing page to checkout, feeling confident in their purchase and believing that you are their superhero. We’re going to help you put the most relevant information on these pages and show you just how easy it really is.
How to Eat Healthy When You Work At Home with Ashley Stephens of MacroEd
Today on the podcast we’re covering a little bit of a different side of being a business owner and working from home. Our guest today is Ashley Stephens. She is a mom, a teacher, a tech geek, a bossy big sister, an amateur home cook and the average girl next door – all bundled up into one great big personality. Ashley co-founded a company called MacroEd which is a program dedicated to helping you become your healthiest self, focusing on real food nutrition while controlling your insulin levels for long-term health benefits.
We are so happy she is here today to tackle a subject a lot of us struggle with; how to take better care of ourselves, eat healthier and invest in our own macro nutrition – while trying to be boss business women and super moms! We all make excuses for why we don’t make healthy choices and in this episode, Ashley shows us how to make this lifestyle change without changing our lives much at all! We’ll be breaking down what macro nutrition means and how we can take better care of ourselves (without living on kale smoothies)!
Beginner Business Series - Part 2: Packaging & Pricing Your Offer
Welcome to the second part of our Beginner Business Series! If you have not checked out the first episode in this series, we highly recommend you do before listening to this golden egg! So now that you are up to date, let’s get down to it. Today, we are going to be talking about packaging and pricing your offer. This goes for selling products or services and we will be dealing with specifics as well as general rules during this discussion. You can post in the Think Creative Group with the hashtag bbs, that’s #bbs, so we can get to your questions and feedback easily and serve you even better.
In the first episode, we got you to look at what you should be selling by gauging your skills and interests. In this episode, we are asking you to make this final decision from the ideas of last time and dive in with that choice. This choice does not have to be forever, but you do need some commitment. The talk includes looking at motivators for buying, what might be holding sales back, good ideas to jumpstart sales, trusting yourself and your business and how all of this and more ties into a successful business. So without any more ceremony, let’s get into the episode. Join us as we help you with you beginner business!
How to Make Your Instagram Algorithm Proof with Melissa Camilleri of Compliment, Inc
Today on the podcast we have Melisa Camilleri of Compliment Inc. Melissa is a high school English teacher turned CEO and Founder. She owns a lifestyle brand that encourages, inspires and educates. She also sells jewelry and has an Instagram course! This woman is all over the place and she is one hardworking mamma!
Instagram has gone through a lot of changes over the years and if you’re still on the fence about utilizing the platform, Melissa is here to make it easy for you. Melissa really knows her stuff when it comes to Instagram and in this episode, she shows us how we can beat the Insta-algorithm so you can nurture your audience, bring in those dollar bills and enjoy the platform – rather than letting it freak you out. Melissa shows us how to create compelling stories, enhance engagement, create a formula for posts and take advantage of those captions to find new audiences and gain more followers. She also shares some helpful tips and tricks on the hashtag phenomena, likes and comments. #takealisten
Beginner Business Series – Part 1: Adopting a Profit First Mentality
We’re excited to be doing something new over the next few episodes and this is thanks to all your amazing feedback! A question came up inside the TCC community, “Where are the podcasts for brand new business owners? Business owners who haven’t made anything yet or haven’t got off the ground yet?” Over the next few episodes, we’re going to be sharing our five-part Beginner Business Series (BBS). We’re going to be asking you to share your homework, takeaways and insights inside our community using the hashtag #bbs.
If you’ve been in business for a while, a lot of these things are going to be in review for you, but it might also be an opportunity for you to go back and solidify a foundation. Regardless of where you’re at or what industry you are in, you should definitely be listening. If you are brand new and wondering where to even begin, this is an awesome place to start! In this episode, we are going to help you identify your skills and unique strengths, your why and your goals and help you discover your potential, most viable product or skill that you can start putting out this very week! Making you nervous? The good news is that this is something you already have!
From Mama to Work-from-Home Freelancer with Micala Quinn of The Live Free Mama Movement
Today on the show, we welcome Micala Quinn. Micala is a wife, mom, teacher, lifelong learner and founder of The Live Free Mama Movement. She helps moms launch their freelance business using the skills they already have so they can have more freedom, flexibility and financial stability. Our lives were very similar to Micala’s since she had worked for a bit, started freelancing from home and then started a business. A lot of moms want to work from home in the freelance world, but don’t know where to start. It can be daunting and overwhelming, but not if you know where to start. This is where Micala comes in.
In this episode, Micala shares how a mom can do things from home to create a sustainable business. If you’re out there wondering, “What is the thing I can do to bring in some extra cash-dollar bills this month?” this is the episode you want to listen to. Today, we share so many brainstorming activities and questions you can ask yourself to help pull those skills into a profitable service you can actually charge for. If you’ve ever had an interest in freelancing or VA work, this episode will sure as hell give you some ideas.
meet your host
I don’t believe there’s one right way to build a business.
I’m your host, Abagail Pumphrey. And I’m dedicated to supporting online businesses.
I’m here to help you build business your way: one that supports not only the life you have but the life you want. I’m on a personal mission to help you become financially free.
I’m talking about all the lessons learned as I turned a layoff into a 7-figure online business. I’m here to help you prioritize your life every step of the way, whether you’re creating your first digital product, growing an email list, or scaling an already profitable business.
I want to hear your hot takes, your biggest takeaways, or the genius ideas that pop in your head as you’re listening to the show.
My DMs are always open on Instagram, so head over and introduce yourself so I can get to know you!
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Digital Product Jumpstart
Build your list and grow your revenue at the same time!
I’ve kept these details to myself for far too long. I’m ready to spill everything and give you the exact steps that’ve helped me generate tens of thousands of qualified leads and MILLIONS in low-ticket digital product sales. I won’t just show you what I did, I’ll teach you how you can do it too.
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