As a business owner, you inherently are a CEO, but it’s how you show up in that role that makes all the difference. CEOs play a super specific role in the company that evolves as the business grows. Right now, you may still be doing a lot of things related to your skill set and the results you bring to clients. After all, getting paid to do the things you love are part of the whole reason you started your business in the first place. But in order to run a successful and sustainable business, this involves doing things and having conversations that are otherwise out of your comfort zone.

Keep reading as we help you define what it means to step into your true CEO role and essential skills needed to run your business as the founder.

When it comes to building websites, many people place most of their focus on aesthetics. While it’s important that a website is attractive and grabs visitors’ attention, intentional web design goes beyond just looks and takes into account multiple factors that impact your website’s performance. When you hone in on things like your goals, SEO, etc. and consider them along with your web design strategy, it’s possible to create something that’s both stunning and that drives results.

In this post, we’ll be breaking down the importance of strategic and intentional website design and sharing a look at our design process and its effects on our clients!

We can’t tell you how many times 6-figure service based business owners come to us stuck. Stuck in, what we call, the Cycle of Doom™. They come to us feeling super frustrated that, even though they’ve gotten their business to this amazing milestone, it all still feels so damn overwhelming. They know something needs to change, but what exactly is it? They’re faced with limited options - and maybe you are too. Today, we’re going to dive into the options that are available to you if you’re looking to scale past your first 6-figures and finally end the Cycle of Doom™ forever.

There are a lot of established business owners who are, to say the least, freaking out with the current marketing and lead generation climate. A lot of you are taking clients under the table or starting to offer agency or 1:1 services even though you’ve been building a 1:many business the last few years. While we don’t think this is a bad strategy at all (we actually love it and think you should continue doing it), there are some things to consider first.

More often than not, you’ve gotten used to the digital marketing world where quantity is better than quality; where going viral and getting all the leads, likes, follows, and shares is what’s going to help you get more eyeballs. In a not-so-distant past, that was true. Now, though, there are some mindset shifts that should happen.

And the reason we’re bringing this up now is because we’ve also seen a lot of established business owners (some 7-figure!) that are closing up shop because this is the part where ish gets hard.

Have you considered pivoting or adding on 1:1 services to your existing business?

We know you can’t be an expert in every area of your business so there are some positions this tip doesn’t apply to. But let’s say you want to hire someone to be a salesperson to close client deals. The question you should be asking yourself is have you done those tasks in your business yet? Like do you have a process that you follow already for getting leads, sending out follow-up emails or DMs, what do you say, what has worked for you? This is important because knowing what that process looks like helps you decide who you need to hire and how to train them.

Or understanding this process gives you insight into what areas you can create systems and automate to free up more of your time. Cultivating sales is an important part of your business so if you can free up time in other areas then you can keep sales as a priority on your to-do list.

We bet you’re thinking that if you start using a certain software, tool, or marketing mechanism, that’s going to be the thing to soar you past 6 figures in your service-based business. (You can probably tell where we’re going with this, but…) In all actuality, it isn’t.

After working with 5-, 6-, even 7-figure clients who are charging anywhere from $750+ on retainer to $60k one-time projects, we know a thing or two about helping service providers scale past 6 figures without the stress, overwhelm, or taking up all of their precious time.

We know you’re so close to finally reaching that point in your business, too, but you just don’t think you have the time or capacity to make it happen. So, in our own experience working with these clients, here are the 3 things we’ve noticed are required for service-based business owners wanting to scale past 6 figures and beyond.

Dubsado is the ultimate CRM for all service-based businesses, but we also know that every service provider has different processes depending on their personal preference and industry. Luckily, Dubsado is so versatile that any service-based business can use it no matter if you’re a calligrapher, doula, photographer, stationery designer, event planner, etc.

We’ve already covered how to use Dubsado as a Virtual Assistant and Wedding Planner. What about how to use Dubsado as a Photographer?

The thing is, you don’t have to spend hundreds per month in expenses for all of these fancy tools and platforms to run your business. In fact, there’s one secret weapon we believe every service-based business should keep in their back pocket. It’s an all-in-one software that will eliminate the need for racking up on 17 different subscriptions, and it goes by the name Dubsado.

Dubsado is the perfect CRM for service-based businesses. Really, it doesn’t even matter what kind of service-based business you are or what industry you’re in– Dubsado is almost guaranteed to be a surefire option for you.

However, many people use it in different ways depending on their industry and their own client processes, one of those people being Wedding Planners. So, today, we want to cover how to use Dubsado as a Wedding Planner! If you’re a Planner who’s been on the fence about whether Dubsado will work for you, hopefully this will clear up any worries or confusion you may have about the software!