business insights
I’m officially building my first Al app. No code. No hoodie-wearing co-founder. Just me, my idea, a no-code tool called Lovable.dev, and two years of quietly training an Al on everything I know about marketing, messaging, and digital products.
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100 Profitable Digital Product Ideas
Plus, a totally free challenge to kick you into action and get this baby launched.
How to Collect More than just the First Name from Your Convert Kit Forms
Everyone wants to get tailored content. But how can you do that when you just have a huge list of names? How are you supposed to make sure Taylor gets emails about building his brand and that Monisha gets emails about creating systems to streamline her business?
It’s time for you to up your email marketing game and collect more information on your subscribers.
What Do You Really Need to Know?
How to Eliminate Start Up Costs in Your Online Business
When it comes to starting a business, there are usually a lot of overhead costs. Let’s be honest, those overhead costs can get overwhelming rather quickly, can’t they? You have people coming from every angle recommending that you use this cool new tool that they use because it got them one billion followers. Well, that’s a slight exaggeration, but you know what I mean!
Want to know the hardest part about opening your business? Simply getting started. That’s the only thing you need to focus on. You need the bare minimum to get the ball rolling on this cool new idea that you’re ready to show the world, but you’re overwhelmed by starting and worrying about how to afford to launch without putting it all on your credit card or taking out a loan.
How to Write Newsletters that Convert
Crap. It's that time again. You have to send out another newsletter. (Didn't you just do one of those? Oh yeah. That was a month ago. *face-palm*)
You sit down at your computer, staring at the blank screen. Suddenly, you find yourself going down a Google rabbit hole, frantically researching what happened to all the characters from Saved by the Bell.
With little time left in your day, you whip together a fast, frenzied newsletter and hit SEND. And then... nothing. Your open rate is dismal. No one is responding/sharing/clicking. And, for sure, no one is BUYING.
So why is this happening?
Well, there could be several things going on. Often, it’s not just “one thing”, but rather a combination of several issues. Let’s dig into those issues and some quick fixes, shall we?
How to Simplify Your Finances Especially if You've been putting Them Off
"I LOVE my business but… keeping up with the financials makes me feel all sorts of icky!"
That statement right there, is exactly what I hear from almost every creative I work with, time and time again! It feels like they have mastered all areas of their business but one. Managing finances correctly is a highly dreaded task for most creative entrepreneurs. I feel their pain, I really do! That’s why I want to provide you with a few simple but valuable steps to help you get started and begin to conquer this “left field” task. After reading this post, my hope is that you feel better and more capable of tackling this head on. Let’s get started!
5 Things to do Before You Pitch (prepping your biz for publicity)
You've watched your friends, colleagues and competitors land guest blog posts, podcast and television interviews and features in your favorite magazines. (You know, places like The Huffington Post, Being Boss and, ahem, this here blog.) They’re getting featured and getting the chance to grow their audience, boost their revenue and earn the kind of credibility you crave.
You want to have that experience – and that success – too. So you jump straight to working on some pitches of your own and end up missing a crucial step in the process of getting featured. (Don’t worry – almost everyone does.)
How to Humanize Your Business through Copywriting
Do you know how many online businesses there are today? About 1.2 bazillion* (*extreme hyperbole). Or at least, it feels that way, doesn’t it? There’s no doubt that the online business world is full to the brim, and more new businesses keep popping up every day.
With the glut of online businesses out there, you need a way to stand out and to connect with your potential clients and customers. You can’t simply say, “I’m a graphic designer” and have clients flock to you, because there are about 3.4 million* (*yep, hyperbole again) graphic designers out there.
So, what can you do about that? You can humanize your business through the very thing that you share all the time: your copywriting and content.
3 Mistakes to Avoid in Promoting Your Craft e-Commerce site
Many designer-makers sell their wares on big marketplaces like Amazon or Etsy, which enables them to become visible to a large audience almost seamlessly. However, these marketplaces can also make it difficult to stand out among the competition. If you are a designer-maker, DIY-er, or any other creative who sells homemade goods, you may have decided that setting up your own e-commerce shop is in your best interests.
Even after launching an e-commerce site, it can be difficult to stand apart from the herd. Thankfully, there are many different ways that you can promote your business and establish your value as an individual seller. With such a competitive market, it can be tempting to cut corners or engage in tactics that are less-than-savory. We’ll look at the top mistakes to avoid when promoting your craft e-commerce site and what you can do instead.
Keep More Profit with These 3 Quick and Easy Tips
If you're like most creative business owners, you're super busy doing #allthethings in your business. You're the chief service provider, director of marketing, and content manager. It's no wonder that you hardly have any time left to tackle the administrative part of your business. Let’s be honest. Your bookkeeping isn't exactly the shiniest penny in the jar either, so it's often pushed aside week after week until it can be pushed no more — which usually signals that it's tax time! Am I right?
How Service Providers Can Identify Their Result and Deliver a Profitable Offer
Looking back there is something magical about the beginning stages of business. It’s like we all had this young naive way of thinking at the beginning. You’re learning all the things, you’re hustling, you’re saying yes a lot (probably more than you should have) but you’re doing it. You’re building something that is yours.
And then you get to a point where you’re hitting 10K months consistently. You did the thing! You’ve become an established business owner BUT you’re still holding onto that “beginner” energy. Yeah, you might be making more money but you’re still feeling stressed, overwhelmed, and stretched thin.
Complete Guide to Dubsado’s New Form Builder 2022
As two self-dubbed Dubsado connoisseurs, we were over the moon when we first learned about the updates to Dubsado’s form builder. While it wasn’t terrible to use before, this upgrade that just rolled out for all accounts in July has increased our love for the platform times a thousand. Even though all of the blocks and options are basically the same, the form builder now has a whole new look that the majority of users will find more intuitive and easy to use.
We were part of the lucky group who were able to use the beta version of the new form builder for months, so we’ve already gotten used to the upgrade and have been sticking to it exclusively. Because of that, we knew we had to put out this unofficial guide to Dubsado’s new form builder!
How to Develop an Experimental Mindset and Curiosity Culture in Your Small Business
We have seen too many business owners allow themselves to get stuck in a planning and research phase (because planning is fun!) that the big dreamy goals they have for their business never really come to fruition. The #1 thing that’s helped our business reach 7-figures, employ us and our amazing team, allow us to take time away and live Life-First, grow (when we want to) and sustain is the fact that we’ve created an Experimental mindset for ourselves and a culture of curiosity for our team.
In today’s blog we go over how to develop an experimental mindset not just for you and your business but how to also implement it within your growing business.
How to Fire a Client (Without Ruining Your Reputation)
As dreamy as it would be to only ever work with clients we love, we know that isn’t always the case. There are even the few that put on a good front and seem like they’ll be a really great fit, but something goes astray during the relationship. It could be an issue as simple as miscommunication, lost expectations, scope creep, etc.
No matter the root issue, it’s hard! It may even be so hard that you’ve come to a point where you’re ready to fire a client and finally part ways for good. Before you let anxiety get the best of you, keep reading as we dive into how to determine if you actually need to say goodbye, some other ways to get back on track, and– if it comes down to it– how to fire a client without ruining your reputation.
How to Set up Business Systems That Work for You
Not many people would say systems get them excited but at Boss Project we feel passionately that systems are THE THING that gets us excited. (yeah, you heard us right!) Systems are what give you more time and freedom, they give you the opportunity to step away, they run your business smoothly, and they provide your clients with an excellent experience.
We’ve heard many business owners say that systems and automations are overwhelming to tackle because it’s one more thing to think about. If that’s the case for you then you really NEED systems. With some up front work, you’ll actually have less things to think about and more time to do other things.
The Art of the Customer Experience
When talking about the customer experience, there’s one word in particular that should come to mind: feelings. After all, that’s what it revolves around– how you make your customers or clients feel before, during, and after working with you.
But because the experience is based around feelings, that raises a ton of questions. How can you track feelings as a measurable KPI? What parts of your process should you focus on to invoke those positive feelings? Why the heck is all of this so important to begin with?
Keep reading for the answers to all of your questions as it relates to the art of the customer or client experience!
Welcome to My Blog
Hey, I’m Abagail Pumphrey!
You know when you are so deeply passionate about something you can’t help but share it? That’s how this blog has felt for the last decade. I’ve written about my latest strategies, tech how-tos, experience with scaling and so much more. I hope you find just what you’re looking for. We’re here to help!
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