7 Positioning Mistakes to Avoid in Your Service Based Business
Episode 622: Show Notes
We may be divided in how aware we currently feel in terms of how we’re spending our time, but one thing we can agree on is that we need to be mindful of it! So many mentors over the years have questioned how we’re utilizing our time and, for as many years, it wasn’t being used as effectively as it could be! As service-based business owners, many of us tend to wear too many hats, which prevents us from focusing on what we do best. We’ve personally been through a really unique season where we've been hiring a lot and we have more help than we’ve ever had! This has allowed for more time to rethink how we’re spending the time we do have, instead of simply filling it with the necessary tasks to keep charging on.
Does that mean we’re working any less? Absolutely not. This is not a slow season by any means, but we have been able to dig into a time where we can be really intentional. In this episode, we discuss the importance of protecting your hours and being intentional with your time, the value of visioning, and the seven most common mistakes we see service-based business owners making. Tune in to find out what needs to shift in order for you to unlock future growth and move towards a life-first business!
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Why It’s Important to Defend Your Hours
If you’ve read The 5 Choices or are familiar with the Eisenhower Principle, you’ve probably been exposed to the concept of being mindful of which buckets you’re filling with your time. For many of us, we get caught up in the urgency of things and spend the majority of our time tending to the immediate, and don’t spend enough time planning and vision casting. It is ultra important to start moving away from being so task-centric and focus more on being boundary-centric about protecting your hours. We have even started teaching our team to adopt the outcome-based philosophy and the results have been astounding.
How to Approach Your Professional Relationships
We choose to approach our professional partnership the same way we would a marriage. It’s not always going to be balanced 50/50; it’s bound to fluctuate! Most of us perceive the balance in a relationship according to the things we personally value, but it’s important to be mindful of other valuable inputs. For example, visioning is also heavy lifting, even if it doesn’t appear to be an active input. The results become apparent with time!
Connect With Us and Sign Up for the Freedom Conference
We’ve been working so hard on this conference for you and we can confidently say that it truly is the next best thing for your business! If you’ve been wondering how to make the pivot to a life-first business in your service-based business, go to bossproject.com/conference right now to sign up! If you have the desire to soar past the income and time ceiling that you’ve found yourself stuck in, and you want to learn about your options to get the results that you want, the conference is the best and least expensive way for you to work with us, understand our framework, and get the results that you want! We, and some of our kickass clients, will be sharing some invaluable actionable steps and takeaways.
Additionally, check out our YouTube channel! We encourage you to share your feedback and questions with us. Send us a DM @bossproject on Instagram. We want to hear what’s going on with you and your business!
The 7 Most Common Mistakes Service-Based Business Owners Are Making
In no particular order, we share the seven most common mistakes we see service-based business owners making. And oh, what bliss life could be if we commit to learning from them! Many of us find it hard to hold firm in our stance that we are the experts. Somehow, we seem to forget that experience adds up to something. Another thing people struggle with is trying to solve a million surface-level issues for their clients for the sake of popular appeal, instead of focusing on how their service can provide the whole solution to the actual problem. Many business owners also tend to overcomplicate the process and add extra fluff for the sake of justifying their price. If it’s not actually solving the problem, scrap it. You don’t need to give everything away. That brings us to the next one: you need to be clear on what you’re actually solving. It’s important to be clear about your endpoint, otherwise you’ll find your clients will try to milk you dry.
This next mistake is the one thing that, when corrected, will drastically improve your income and client relationships. If you just change this, you’re golden. Here goes: you need to tell your clients what they need. They don’t want options, they want a solution, and you know exactly how to provide them with it. Furthermore, it is critically important that you put on that CEO hat and flaunt it. It’s time to stop getting caught up in daily tasks and start thinking about the future of your company. Lastly, and this is a tough one to shake, no one has the cheat code for you or your business. We all need to stop looking outside of ourselves for validation. No one knows your business better than you!
Quote This
Regardless of your expertise, you have to also sit in the CEO spot.
Highlights
Why It’s Important to Defend Your Hours. [0:03:57]
How to Approach Your Professional Relationships. [0:09:33]
Connect With Us and Sign Up for the Freedom Conference. [0:15:59]
The 7 Most Common Mistakes Service-Based Business Owners Are Making. [0:19:32]
ON TODAY’S SHOW
Abagail & Emylee
The Strategy Hour Podcast
We help overwhelmed and creative entrepreneurs break down their Oprah-sized dreams to create a functioning command center to tame the chaos of their business. Basically, we think you’re totally bomb diggity, we’re about to uplevel the shiz out of your business.
KEY TOPICS
Time management, Life-first business, Service-based business, Conference, Business partnership
