Two Big Announcements for 2023
Episode 704: Show Notes
We usually share a free-balling, brain-storming episode around this time of year about what we want the next year to look like. We are so ecstatic (and intimidated) about some of our ideas and we want to document them for you all to hear! This year, we dove into having a hybrid company really heavily but going into 2023, we have to ask ourselves what the right mix is for our team.
We know how stressful it can be to figure out how projects are going to happen and we encourage you to plan for the new year with flexibility. Find the balance between having a plan and being flexible to allow for inevitable changes that you can’t predict. Be prepared that your plan may not happen exactly the way you want it to. Spend your planning time looking at where your leads are coming from and what makes sense for your business based on the leads that you have.
Listen on your favorite podcast player
Finally Doing a Real Mastermind
We have been asked for multiple years to create some sort of higher-level mastermind and we have been avoiding it, but 2023 is the year! We did develop a general mastermind group with The Incubator, but there are subsections within the Incubator group that can have higher-level, different conversations.
When we say intimate, we mean it! We are very specific about our 15 mastermind attendees! We are targeting marketing boutique founders and CEOs with a 20-25k monthly revenue who are looking to scale into a full-blown agency. We want to help them shift out of the ‘constant doer’ mindset and into the role of CEO fully!
Exclusive In-Person Retreat
We had plans of doing a retreat in 2020 but thanks to the pandemic, that was put on pause for a while. The good news is, we will be doing an in-person retreat in 2023! We have decided to start out small because of our strongly introverted team and so that we can get an idea of what we are getting ourselves into when we move this to a larger scale.
The same (maximum) 15 people from our mastermind will join us on this retreat and hopefully, we can get mentally prepared for what this could turn into down the road. We are also grappling with the idea of having a team retreat and we are going to use this one to carve out the logistics of that. We are so excited to meet the team members we haven’t met in person and get to know them on a more social level.
Live Incubator Round Coming Soon
We are playing around with the idea of creating a more focused and condensed version of the Incubator and although we’re not entirely sure what it’s going to look like, we know why we’re doing it! First of all, we love teaching live! Secondly, everything for Incubator was originally taught live because it allows the curriculum to evolve based on the needs of the clients who are coming in. Lastly, history has proven that engagement and results are higher when you participate in something live so we have decided to bring the live element of Incubator back. Keep your eyes peeled for this exciting live round in March/April 2023!
Evolution of the Creative Template Shop
We have been doing a lot of research, surveying, and studying market trends and we know that design and templates will always be a part of our business. However, there is going to be a major shift in the upcoming year in how that’s delivered to you all and what that means for the Creative Template Shop.
We want to improve your user experience and make it efficient and worthwhile for you. At this stage, we have so many ideas and the potential for how this shop can evolve is exponential. So for now, the one thing we can tell you is that we are so excited for you to see what happens in the Shop during 2023!
Changing Our Focus for a Fantastic 2023
We feel that we need to spend more time focusing on websites next year. If you’re considering working on a new website, definitely think about working with our team! Traditionally, either someone is focused on design or strategy but we blend the prospective experience with beautiful design and we love to take advantage of everything we can to push people in the direction you want. We love thinking about how the website connects to tell the story it needs to tell and how we ultimately showcase you as the expert in your industry. We love partnering with our clients and being a part of the entire experience. If you want to revamp your website, reach out to us ASAP, because we are already booking for 2023!
Earlier this year we hired an agency to help behind the scenes and support the podcast and we know you’ve all been dying to hear more about it. We are so lucky that this show is continuing to grow so that we can bring you this valuable information for free. We can’t wait to see how the Strategy Hour Podcast is going to evolve in 2023. Please go share this podcast, rate, review, and subscribe. None of this would be possible without our incredible sponsors and you, our listeners so thank you!
Quote This
Let things fall how they fall as you go about doing business.
Highlights
Why We Are Finally Doing a Real Mastermind. [0:12:33]
What You Need to Know About Our In-Person Retreat. [0:14:52]
Three Reasons We’ve Decided to Hold a Live Incubator Round. [0:18:54]
The One Thing You Need to Know About the Evolution of the Creative Template Shop. [0:22:04]
How We’re Changing Our Focus to Make for a Fantastic 2023. [0:24:30]
Today’s Guest:
Abagail & Emylee
The Strategy Hour Podcast
The Strategy Hour Podcast is a twice weekly show hosted by Abagail Pumphrey and Emylee Williams, the founders of Boss Project. Join us for semi-ranty biz conversations for service providers looking to ethically grow their agency businesses. Episodes cover everything from lead generation to leadership mindset to team culture and beyond.
Key Topics:
2023, New Year, Mastermind, Changes, Retreat, Websites, Creative Template Shop, Incubator
