Top Business Podcast • over 4 million downloads • 900+ episodes

The Strategy Hour Podcast

with abagail pumphrey

Recognized by INC and Forbes as one of the best podcasts for entrepreneurs, join our twice-weekly show as we share business strategies, interviews, and actionable advice for building an online business your way.

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Our Episodes

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Rock Your Biz Babe: Boost Productivity and Build Sustainable Freaking Systems for Your Business

Rock Your Biz is back! The doors are open and we can’t wait to tell you all about this game-changing opportunity starting on September 25th. Rock Your Biz is a five-week online course for overwhelmed creatives who want to build a productive, sustainable, and profitable system inside their businesses. We are recording this episode in the middle of the Rock Your Biz launch so that you can get a taste for what it’s all about, what’s inside, what you’re going to tackle, as well as what this program can do for you and what it’s done for thousands of creative entrepreneurs around the globe.

Inside this episode we will be discussing the course framework, giving real life examples of how this course has helped others and giving you an outline of the course from week one through week five. Even if you are already enrolled, this episode will give you a framework of what to expect in the coming weeks as you go through the program. If you want to enroll you can go to Rockyourbizbabe.com where you will find a ton of information. Enrollment is open for just a few more days, so sign up now and get ready to go from a frazzled hot mess to a master of systems with the Rock Your Biz Course. Take a listen and no “but’s”!

Guest User 9/13/17 Guest User 9/13/17

When Your Spouse Is Your Employee with Megan Stone of Sweet Chubby Cheeks

We have a crowd favorite on the podcast today: Megan Stone, owner of Sweet Chubby Cheeks. Megan is a proud Momma of two wonderful kiddos. Her designs are inspired by her daughter, and the need she had to find quality outfits for photo sessions and headbands for everyday wear. She quickly found that other moms had the same desire and Sweet Chubby Cheeks was born!

Today we are getting super deep, super real, a little personal, crossing those those boundaries of what you should and shouldn’t talk about. Yeah, we are talking all about when your spouse is your employee and how the dynamics of that really works. We are talking about “retiring” your husband / wife and how Megan has been able to successfully do so. She is giving us an idea of the work that she took to get there and some of the stumbling blocks she faced in the beginning. We are diving into it, so keep listening to hear more!

Guest User 9/11/17 Guest User 9/11/17

A Breakdown of a Monthly Review with Think Creative Collective

Today we are recording a live version of us going through our monthly review sheet. What we’re really going to talk about is the process and we are going through the entire thing step by step, just as we normally do, so you guys can see it all - how long it takes, what we talk about, what we ask ourselves, what are we looking at, what numbers are we pulling and we’re doing it in real time. We’ve pulled up the websites that we usually gather data from but we haven't crunched the numbers yet. We are doing it on air so you guys can see realistically how all this works.

It’s August review and we use our worksheets that we’ve created for some awesome students of ours and our community which are available in both The Follow Through Method and Rock Your Biz. We are going through our typical review of what we would do at the end of a month and then planning for the following month. This episode might be a bit different to listen to. We are testing it so do let us know if you love it or hate it at the end of it. So keep listening to hear how all this works!

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Leveraging a Viral Post with Hope Brookins

Today on the podcast, we welcome personal branding and publicity strategist, Hope Brookins. After having her family’s personal story of building a house using YouTube tutorials completely go viral, Hope was able to leverage that opportunity into her own business success. Using this experience, Hope helps small business owners do the same thing. She helps them build their own brand story, take their media and use these opportunities so that they are perfectly positioned, polished, and prepared to present themselves to the world.

On today’s episode Hope gives actionable steps to help you craft your own brand story and integrate it into your website and business. She also identifies the key features of a viral post and what you can do to every piece of content to give it the opportunity to go viral, organically. Many people think “going viral” happens overnight but this is not always the case. It took Hope and her family two years of preparation for their story to go viral and Hope is all about having a carefully planned strategy to get you there. If you are looking for some great tips and actionable steps on how you can tweak your brand story to be more viral-worthy, then this episode is definitely for you. We can’t wait for you to hear her story!

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Goal Crusher: Create a Foolproof Plan So You Can Conquer Anything

Today we are excited to tell you about a workshop coming up next Tuesday, September 12th. We are going to help you create a foolproof plan so you can literally conquer anything. Inside this workshop we are going from step zero to done (and everything in-between). We are going to show you the steps you need to take before you even think about being more productive. On this episode we go through some of the actual steps inside the challenge so you can start to see results right away and know that the stuff that we share and talk about is legit.

We are also taking it a step back in the workshop so we can help you create a good framework going forward. Finally, we will also be sharing a couple of saucy hacks that you can implement to make running your business on the go faster, easier, and more polished. Then, we are moving to “to-do list, done” - crossing them off because they are done. So we are going to talk about how other successful business owners look at their goals and their strategies and how they can work specifically for creatives. So how do you get there? Let’s jump in and take a look.

Guest User 9/4/17 Guest User 9/4/17

Taking the Work Out of Networking with Renée Dalo of Moxie Bright Events

Today we welcome Renée Dalo of Moxie Bright Events. Renée is a Southern California wedding planner and she is also the leader of the Los Angeles chapter of the Rising Tide Society. Today’s episode is all about that icky word, “networking.” Renée has really used this practice to build her business from the ground up. To this day, over a decade later, almost 99% of her clients have come from customer or friend referrals. Networking has been vital to the growth of her business and Renée is extremely knowledgeable in this realm that many of us don’t really know how to effectively tackle.

In today’s episode, Renée gives us actionable steps that we can take away for avoiding awkward conversations and cultivating better networking practices. We talk about ghosts, being authentic, and why business is ultimately all about people. Whether you are in event planning or not, Renée has a lot of great tips for your business and personal life. So either way, or if you just need a good belly-laugh, this episode will be right up your alley. Take a listen!

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Tackling Your Systems, Working Backwards, and Avoiding Overwhelm

Today we are talking all things systems. Our main concept is all about working backwards to achieve a goal. This may not be a new concept, but it is one of the topics we get the most questions about. So we are going to answer a bunch of the questions we have received about achieving your goals and tackling them head on! Often, identifying an end goal can be confusing, overwhelming and lead to a lot of self-doubt. Especially if your business is new. We are here to tell you why you need to have an end goal in mind, no matter where you are in your business.

If the thought of reaching that goal makes you want to freeze, we want to show you how you can break it down into mini-tasks and work your way backwards to achieve it – without getting too dizzy. What if you’re close to a deadline and not even close to reaching your mini-goals? What do you do and how do you tackle it? This is what we’re going to be talking about today. This entrepreneur life is all about baby steps and we want you to know that you can reach your end goal. So let us help you and take a listen!

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Protecting Yourself When You Collaborate with Christina Scalera

Today we have our friend and ultimate boss babe, or should we say, legal babe, Christina Scalera on the show. We are super excited to get into this episode with you guys because today we are going to be chatting about something us creatives (honestly) don’t always think about. Now you’re wondering what that is, right?

Well, Christina helps creative entrepreneurs and wedding professionals make lots of money doing what they love. She is also out to cause a Ruckus™ in the legal world with legal marketing that doesn't suck. Today she is here to help us, creatives, make sure that we are protected and making smart and safe decisions online, especially in the world of collaboration.

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4 Days to Sexy Systems: Get Your Shiz Together, Learn How to Prioritize Better and See Results

Today we are talking about the thing that we have created to help you get more organized, get your hot mess systems in gear and sort out what you need to be thinking about, asking yourself and doing if you truly want to have a productive work day and system to get more done in your business (yes, that was a mouthful). You might think that we’re going to come in here and just talk to you just about Trello for Business, which is incredible. But what we’ve noticed is that some of y’all that enroll in that amazing program still feel overwhelmed and you don’t know how to get all the shit you have right now into Trello in an organized manner. Well, we are here to help you avoid getting stressed out and overwhelmed in the process.

We made something for you. We could have recorded more content for the course, which we would have done, BUT we decided to do it a little differently. We put together a challenge for y’all to get your booty in gear, get yourself organized, have a plan in place, get your life in order, and plan for profit, plus then a system to keep it going over the long haul. Best yet, it’s FREE! You’re welcome. Our 4 Days To Sexy Systems is coming to you on September 5th. Keep listening to find out more.

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15 Ways To Combat Mental Illness and Still Run a Successful Business with Marissa Pane

On today’s episode, we welcome Marissa Pane. Marissa is a life coach for women with depression and anxiety, who works to heal and inspire others. We have both struggled and continue to struggle with mental illness throughout our lives. In this episode, we talk through some of our own personal struggles with mental illness and give you some tactical ways to help you get through it while running your own online business.

We focus on your ‘why’, how to deal with frustrated customers, and how to not have them affect you so emotionally. We also get into journaling, what happiness means, and finding out what is taking away from your joy. Marissa has 15 ways to combat mental illness and today’s episode is about solidarity with women who “get it” and equipping you with actionable steps to improve your well-being, your business and your life! So grab the tissues (or the wine) and take a listen!

Guest User 8/23/17 Guest User 8/23/17

Our 6-Figure Affiliate Launch (When NOT To Promote Someone Else’s Content)

Boss babes, you are in for a treat today. We are doing what we normally do after a launch. We are giving you all the nitty gritty details you won’t hear anywhere else. You are going to hear about ad spend, what we did, what we didn’t do, how much we made, and all of what happened in our most recent launch, which happens to be an affiliate launch for someone else’s course (not even our own program), that we just wrapped up in July 2017. If you have no clue what we’re talking about, go back to some of our older podcasts and give them a listen.

After having so much success with FB Everything, we thought it would be beneficial for our audience to hear how we went about doing an affiliate launch. We spent money on marketing someone else’s program and that’s what we’re going to talk about today, so if you’re even a tiny bit curious, keep listening!

Guest User 8/21/17 Guest User 8/21/17

Leveraging Your Podcast, Hosting In-Person Workshops and Pivoting with Amanda Boleyn of She Did It Her Way

Today on the podcast we have Amanda Boleyn of the She Did It Her Way podcast. Have you heard of her? Well, if you haven’t, she is a rockstar. She Did It Her Way has been named one of the "12 Best Podcasts for Entrepreneurs" and "Top 100 Best Websites for Entrepreneurs" by Forbes. Her podcast is dedicated to featuring savvy female business entrepreneurs from across the globe. These women share their insights and journeys so that others can do it their way too.

In this episode, Amanda is sharing about something other than her podcast. We’re diving into how she’s been able to take her podcast journey and leverage it to further grow her business. In fact, she’s opening up her first ever in-person summit — the doors are open and we’re talking all about the amazing experience that you can get in on this October at the She Did It Her Way Summit. We’re also talking about pivoting and the challenges of growing a business and everything that comes with that.

Guest User 8/18/17 Guest User 8/18/17

Celebrating 100 Episodes, Podcast Updates, Growing Your Team and More with Nicholette von Reiche

Holy moly guacamole! It’s episode 100! On today’s milestone episode, we have one of the most integral behind-the-scenes members on The Strategy Hour: Nicholette von Reiche. You might not hear her (or see her), but Nicholette is always buzzing around in the background as our business manager, graphics guru and tech ninja. Today, we’re talking all about growing a team, the state of TCC, what’s coming up for the podcast and all about the future of the biz.

We want to break down the TCC journey and let you know who has a role in the business. We can lift the curtain a bit to show you that it isn’t just us in here – but that it was just us for a long time! We have laid a lot of foundations over the course of our first business year and if you are currently laying the foundations in your own business, hopefully this will give you a glimpse into your future. We’re so excited about our first 100 episodes and we can’t wait to do a hundred more! Send the champagne, people! And let’s get into some strategy.

Guest User 8/16/17 Guest User 8/16/17

What To Do Before You Even Think About Getting Press with Ashley Gartland

Today we are here with the lovely Ashley Gartland. Ashley helps passionate creatives and driven entrepreneurs like you, who feel like they’re drowning in to-dos and just want someone to tell them where to focus to make their business work. She teaches them how to stop overcomplicating things and simplify their approach so they can make more money in their business and experience more freedom in their life.

If you haven’t listened to our episode with Rachel Hofstetter, way back in episode 003, do yourself a favor and listen to it BUT listen to this one first. They are interlinked in that they both talk about your approach to press but Ashley breaks down the first steps you need to go through. She gets into all the befores and afters of getting press for your business and she’s helping you get ready to get your business featured.

Guest User 8/14/17 Guest User 8/14/17

Knowing Your Personality Type & Love Language to Be a Better Business Owner

Ever wondered, “How do they work together?” Well, this is a question we get asked a lot on the show and the answer may not be as simple as you think! How do we divide tasks? How do our personalities work well together and where do we struggle? How do we deal with stress? Today, we are embarking on a journey of self-discovery – digging into personality types, astrology and just a bit of “woo-woo-ness.”

Knowing how your brain, body and personality work can be an empowering tool to strengthen yourself, your team and your business. So we hope that by the end of this episode you might have learned something about your own self; your characteristics and how they affect the way you make decisions and interact with others in your business. If you are looking to improve your relationship with yourself and with others, then this episode is for you! Take a listen.

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meet your host

I don’t believe there’s one right way to build a business.

I’m your host, Abagail Pumphrey. And I’m dedicated to supporting online businesses.

I’m here to help you build business your way: one that supports not only the life you have but the life you want. I’m on a personal mission to help you become financially free.

I’m talking about all the lessons learned as I turned a layoff into a 7-figure online business. I’m here to help you prioritize your life every step of the way, whether you’re creating your first digital product, growing an email list, or scaling an already profitable business.

I want to hear your hot takes, your biggest takeaways, or the genius ideas that pop in your head as you’re listening to the show.

My DMs are always open on Instagram, so head over and introduce yourself so I can get to know you!

DM Me on Instagram

Listener Love

paigeamberbacani
Abagail, thank you SO MUCH for this fresh passion! I can hear the genuine excitement in your voice over what is working well for you right now and what you have overcome in the past! Your resilience is truly contagious and I am so grateful for the knowledge that you freely share!
GoodGood Investing
An amazing podcast! From business strategy and systemization, to motivation and inspiration, The Strategy Hour really does cover it all! We love this podcast to bits!
Genevieve0721
I wanted to reach out and let you know how much I’m enjoying your podcast. It’s truly amazing and I’ve learned so many valuable tips and insights on how to scale a business without burning out. Your content is truly awesome and I appreciate you sharing it with us listeners!
Mezar C
Your podcasts are fantastic! The latest episodes highlighing your journey from graphic design to various marketing roles is truly motivating for aspiring entrepreneuers unsure of their career paths. Awesome content!
Fabi Paolini
Love your podcast, you bring so much value to your listeners. Thank you!
Josuediazv
I really enjoyed the episode that covered the importance of building a highly engaged and motivated team to help company scale and grow. I would highly recommend this podcast to everyone interested in learning practical business strategies to start, scale, and grow a business.
Ashao FreeSky
Super valuable. Abagail provides simple and actionable advice for growing your business. Her episodes are super practical. I love how grounded and down-to-earth she is. You can tell she genuinely cares about helping. I definitely recommend giving the podcast a listen!

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Software & Services We Swear By

Meet Our Partners

The links below are affiliate links. We receive a commission (at no additional cost to you) when you purchase through these links.

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Digital Product Jumpstart

Build your list and grow your revenue at the same time!

I’ve kept these details to myself for far too long. I’m ready to spill everything and give you the exact steps that’ve helped me generate tens of thousands of qualified leads and MILLIONS in low-ticket digital product sales. I won’t just show you what I did, I’ll teach you how you can do it too.

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