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100 Profitable Digital Product Ideas

Plus, a totally free challenge to kick you into action and get this baby launched.

Grow, Marketing Guest User Grow, Marketing Guest User

5 Tips to Increase Your Reach on TikTok

The possibilities of growth are endless when it comes to TikTok. Its positive effect on business’ success is apparent in the way other social media platforms are creating their own versions of TikTok in-app– from Instagram Reels to YouTube Shorts. However, nothing can compare to the “real thing”, which shows in the over 1 billion users TikTok had in just Q1 of 2022, and about that same amount of videos are watched on TikTok every single day (source).

So to make sure you aren’t missing out on the growth train coming from TikTok, here are 5 tips to increase your video reach!

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Grow, Marketing Abagail Pumphrey Grow, Marketing Abagail Pumphrey

How to Build Your Email List Fast

Believe it or not, email is still one of the best ways to market your business. It is estimated that there are 4 billion active email users right now (and that number is projected to increase). According to MarketingSherpa, email is STILL the most preferred marketing channel that most consumers want businesses to communicate with them through.

And not only is email your consumer’s favorite way of communicating but your list is YOURS. It belongs to you. If Instagram shuts your account down, you lose all of your followers. However, that email list you’ve built, you own it and will always be able to market to them.

So now that you know how important email is, you might be wondering how the heck you build an email list and fast? In this blog, we break down our best kept secrets to build your email list.

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10 Tips for Networking When You Hate Networking

Networking is one of those words that can either make the social butterfly beam with excitement or the introverted feel more stressed and anxious. It’s not everyone’s favorite thing to do but if you’re a business owner it’s important to put yourself out there.

Making connections can help your business in so many ways. It enables you to meet influential people, gather info that may be beneficial to your business, and/or even just attain some biz support with like minded people.

Businesses are built around relationships. It’s truly who you know in many instances. So here are our 10 tips for networking when you hate networking.

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Learn, Client Experience Abagail Pumphrey Learn, Client Experience Abagail Pumphrey

The Art of the Customer Experience

When talking about the customer experience, there’s one word in particular that should come to mind: feelings. After all, that’s what it revolves around– how you make your customers or clients feel before, during, and after working with you.

But because the experience is based around feelings, that raises a ton of questions. How can you track feelings as a measurable KPI? What parts of your process should you focus on to invoke those positive feelings? Why the heck is all of this so important to begin with?

Keep reading for the answers to all of your questions as it relates to the art of the customer or client experience!

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Learn, Client Experience Guest User Learn, Client Experience Guest User

The Art of Creating a Client Concierge Experience

When you hear the word “concierge”, what comes to mind? Your first thought may be a hotel concierge, the person you can count on to suggest restaurants, answer all your questions, show you the way, and just be your wing person throughout your time there, so you can have a great experience.

Well, you as a service provider can create a concierge-esque experience for your clients. In fact, it’s what we’d suggest you do, especially if you’re wanting to uplevel your offer and market to high-ticket clients.

In this blog post, we’ll be breaking down the art of creating a client concierge experience, so you can be confident that you’re not only delivering a service but also providing a top-notch client experience.

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23 Ideas for Better Client Communication, Client Experience & Client Testimonials

When you think about it, client communication, the experience, and testimonials are the holy trifecta of an amazing service-based business. They also work as a kind of cycle– great client communication leads to a great experience, which leads to even greater testimonials when it’s all said and done!

We’ve had our fair share of not only working with clients but also helping other service providers work with their clients. In doing so, we’ve learned a myriad of ways to improve that client cycle. So today, we’ll be sharing our 23 ideas for better client communication, client experience, and client testimonials!

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Grow, Marketing Abagail Pumphrey Grow, Marketing Abagail Pumphrey

Our Effective Strategy to Get More Clients Faster

After being surrounded by and listening to the roadblocks and frustrations of countless service providers, there’s a single trend we see happening all too often-- clients are dropping off before they’ve booked. And if they don’t change their mind about moving forward, they do so super slowly after bombarding you with questions or simply taking way too long to review their proposal and sign.

We’ve also seen a trend in the 2 main reasons why this keeps happening to so many service providers. Luckily, we have a foolproof strategy to bypass these obstacles, so you can sign clients faster. Keep reading as we break down what those two reasons are and how to beat them!

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Client Experience Abagail Pumphrey Client Experience Abagail Pumphrey

Why You Should Use Hello Audio to Create a Private Podcast Feed for Clients

There are 2 main things that every service provider strives to do:

  1. Perform your services amazingly.

  2. Give your clients an even more amazing experience working with you.

Unfortunately, number 2 falls short way too often for so many service-based business owners. Even though you’re the bomb at what you do, it isn’t just about your skill set when it comes to working with clients. You could be the #1 service provider in your industry, but if there’s someone else whose services are above par yet they always provide a phenomenal experience for their clients, they’re going to get the most business.

It all comes down to simple science-- humans like to feel good. They like to be happy and have positive experiences. It doesn’t always matter if the work is perfect, it’s how they felt during that process.

We love to go all-in when it comes to providing exceptional, VIP client experiences. And one of those ways is by harnessing the power of a private podcast using Hello Audio.

If that sounds totally wacky, keep reading to find out why it’s actually a great idea, plus some tips and ideas for how you can implement a private podcast in your business!

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Grow, Client Experience Abagail Pumphrey Grow, Client Experience Abagail Pumphrey

3 Easy Ways to Make New Clients Feel Valued

There are essentially two sides to every service-based business: 1) The actual delivery of the services, and 2) The client experience. Even if you can perform your services exceptionally well and get your clients amazing results, making sure your clients feel valued is equally as crucial. There’s no better time to start than from the very beginning.

By making new clients feel valued, you’re ensuring that they actually enjoyed working with you. They can enjoy the results your work brought them, but you’re less likely to receive a great testimonial, repeat business, or referrals if they didn’t feel like their experience was a positive one.

So to avoid all of that, we’re here to show you three extremely easy and effective ways to make new clients feel valued!

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Welcome to My Blog

Hey, I’m Abagail Pumphrey!

You know when you are so deeply passionate about something you can’t help but share it? That’s how this blog has felt for the last decade. I’ve written about my latest strategies, tech how-tos, experience with scaling and so much more. I hope you find just what you’re looking for. We’re here to help!

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