Client acquisition is likely the single-handed most asked about topic we get from our audience and members of our various communities. Lately, we’ve been hearing a common complaint from business owners that they need more leads. While there have been some market shifts recently, they’re not necessarily impacting the way we acquire clients. It may feel like it’s changing when actually, everything with clients is exactly the same.

Here’s the thing; marketing is cyclical. There are things that work now that aren’t going to work in 6 months, then in 2 years, those things could come right back around again. There will always be hotspots, but you shouldn’t rely on them if you want consistency. We have lots to talk about on this topic, so let’s dive in!

We know that getting ready to hire and actually going through the process can feel like an overwhelming mountain to climb. It feels like you have 1,287 things to learn about the intricacies of different positions, titles, types of hires, tasks, job descriptions, etc. But one of the first things that needs to be decided on first is - are you ready to hire a contractor or an employee?

Don’t worry. In this blog, we’re going to share our best hiring tips and clearly tell you the differences between hiring a contractor and an employee.

Building a team is an incredibly powerful tool that will take you to the next level… that is, if you get it right. When it comes to hiring, the more you know, the more equipped you’ll be to face whatever comes your way. Over the years we’ve hired a slew of part-time contractors, contractors that felt like extensions of our team, part-time and full-time employees. We’ve literally hired ‘em all! Through all of that we’ve learned a lesson or 37 that we’d love to share with you.

When you first started your business, you probably came up with your services and offers like you were throwing spaghetti at the wall. You were just hoping to get some customers and start making some money.

However, after some time goes by, hoping is something you no longer want to do. Usually as you become more established, you want a reliable form of income, you want dreamy clients, you want clear boundaries and you want steady growth.

Well, having spaghetti thrown services and offers isn’t going to get you there. If you’re not getting the spaghetti reference (lol), what I’m trying to say is that your offer needs to be clear, precise and profitable. And by getting that type of profitable offer you first need to identify the results you want AND to identify the results you want you need to go through a handful steps.

So, in today's blog, I’m going to walk you through how to strategically identify the results you want and how to create a profitable offer.

We love systems and tools (surprise, surprise). We’re always upgrading a process, trying out new tools that we think will benefit our team, and generally seeing what’s helpful and ends up sticking long-term. In doing so, we’ve accumulated a small staple collection of tools that massively benefit our team productivity and communication, which are two of the most important aspects of managing a team.

Stepping into our roles as not only managers but leaders, learning how members of our team work best, how they prefer to communicate, and ensuring that we have the necessary tools to aid in that has served us and our team members so well.

There are 10 tools that are our absolute couldn’t-live-without-them favorites, and we’re so excited to share them with you today! If you don’t adopt some of these exact tools for your team, hopefully the goal behind them inspires you to create something similar.

We think hiring a business coach is one of the best decisions you can make for your business (we might be a tad bit biased 😜). But having someone who can help you with your business’s ups and downs is great for your sanity and for getting actionable advice to help you uplevel your business.

In this blog, we’re talking about three reasons why you need a business coach. And here’s the thing, we’re talking to all you established business owners out there because, from our experience, you could use someone in your corner.