business insights
I’m officially building my first Al app. No code. No hoodie-wearing co-founder. Just me, my idea, a no-code tool called Lovable.dev, and two years of quietly training an Al on everything I know about marketing, messaging, and digital products.
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100 Profitable Digital Product Ideas
Plus, a totally free challenge to kick you into action and get this baby launched.
Honest Teachable Review - Why I’m Loyal After 8 Years
You’re ready to diversify your income by adding a digital product or course to your offer lineup? You’ve come to the right place. I’ve been in business 9 years, run a multi-7-figure online education business, and have built 388 digital products, 25 courses, 5 online summits, 3 group coaching programs, and 4 memberships. Nearly all of them in some variation or another have landed on Teachable.
10 Reasons Why Outsourcing Your Podcast Editing is a Game-Changer
The podcasting industry is continually and consistently growing, with the current market size clocking in at over $20 billion. Celebrities, individuals, and brands are all finding that a podcast is a fantastic way to build their authority in their niche and connect on a very personal level with their audience. And while it’s certainly possible to find podcast success using a DIY approach, many are realizing that outsourcing certain aspects of their podcasting journey can be a game-changer. One such aspect is podcast editing. In this blog, we'll explore the compelling reasons why you should consider outsourcing your podcast editing.
The Ultimate Guide to Hiring a Web Designer: Finding the Perfect Match for Your Website Design Needs
Designing a website that captures the essence of your brand and converts visitors into leads is a critical aspect of building an online presence and growing your client base. To ensure you achieve the best results, it's important to find a skilled web designer who understands your vision and can bring it to life. In this comprehensive guide, we'll walk you through the process of hiring a web designer, comparing popular platforms like WordPress, Showit, and Squarespace, scheduling consultations, providing essential tips for a successful collaboration, and highlighting the benefits of working with our team here at Boss Project.
Top 5 Time-Saving Tips for Managing Your Social Media
Social media has become an essential part of any business or individual's marketing strategy. However, managing multiple social media platforms can be time-consuming, especially if you're doing it all yourself. The good news is that there are several time-saving tips that can help you streamline your efforts and increase your productivity. Read on to learn our top 5 time-saving social media management tips!
How We Are Working With Clients in 2023
Sometimes, being in business since 2015, makes us feel a little prehistoric. Our company has certainly had its fair share of evolutions and pivots as not only we have grown, but our clients as well. We’ve had the privilege of working with folks from across the globe whether they tune in to our top-charting podcast, get sucked into our rabbit hole with our Trello for Business course, join our growing community of creatives, work with us in an intimate group setting or hang out with us 1:1 to tackle the big stuff. We thought it was time for us to update you on our suite of offerings and give you insight on how you can make magic happen with us.
Success in Your Service Based Business: This is the Key Factor You Must Get Right
There is, without a doubt, one thing that can make or break your service-based business: capacity. This is something that has dramatic effects when not practiced carefully or correctly, and the people who are doing it wrong are often those who are overworked and underpaid. By not understanding your capacity in an in-depth and intimate way, you’re constantly sacrificing your mental health and wellbeing, you probably feel like everything is working against you, and you may not be making the progress you’d like to see in your goals.
In this post, we hope to leave you with tons more clarity on how capacity works, its cause-and-effect nature, and how to finally leave the path of burnout.
Master the Art of Connecting With Your Ideal Clients: How to Use Your Website to Speak Their Language
When designing websites, our clients’ ideal clients are always in the back of our minds. With every word we decide on when writing copy and every page of their website we design, we want to ensure that the ideal client will feel tuned in and that much closer to becoming a lead. You want your website to speak your ideal client’s language so that they’ll feel comfortable in their decision reaching out to you and, after a couple of calls, booking with you.
Some may say you could even call this an art (“some” as in us, lol). And in this post, we want to deep dive into what factors of your website have the potential to spark a connection with your ideal clients.
3 Proven Ways to Drive More Leads on Your Website and Grow Your Business
One of our biggest goals at Boss Project when designing websites is to turn them into lead funnels that will work for you to convert visitors into leads. We do that by focusing on three major pillars when it comes to design and copy. These are surefire ways to ensure you’re putting your best foot forward and encouraging visitors to book a call or complete your lead form. Keep reading as we break down these fundamental steps!
Uncover Hidden Growth Opportunities with our Free Website Audit
Marketing as a service provider can sometimes feel like driving a car blindfolded. Other than surefire networking and referral strategies, you aren’t exactly sure where you should be heading next in order to land more clients. We see many business owners focus on their social media strategy, and while that’s great if it works for you, we’ve realized that the opportunity for growth constantly goes unnoticed when it comes to your website. Many service providers have a website just to have a sort of front for their business, but more often than not it sits collecting dust.
We want to help you grab the reins on your website by knowing exactly what areas to focus on. Keep reading as we break down critical aspects to focus on that are going to turn your website into a lead engine. (Spoiler alert: Stick around till the end for a free website audit!)
How to Design a Website with SEO in Mind
The goal of every website is to find harmony between form and function. Businesses want (and need) a website that is both beautiful and ranks well on Google.
Good site design will immediately form a positive impression for the visitor. It will help guide the users’ eyes and easily tell them where you want for them to look. A site that is well designed will build trust and will encourage conversions.
A site that ranks well on Google will consistently drive targeted traffic to the site. An SEO optimized site will increase brand visibility and will build trust with users.
When creating a new website for your business, you don’t have to choose one over the other, good design or SEO. By focusing on design and content you will create a site that seamlessly integrates form and function.
The Ultimate Guide to Website Design
When you’re finally ready to dive into revamping your website there are a few things you’ll want to keep top of mind. Sometimes the project can feel overwhelming just thinking about all the tiny details can make you wonder if the project is actually going to be worth it (spoiler alert: with the right designers it definitely will be). So we’ve rounded up the top elements of great web design to be mindful of as you explore your options.
Ready for Change? How to Know When it’s Time for a New Website Design
Having your website redesigned is no easy decision, and we don’t typically encourage it if there’s no reason for it. You have to consider the process of transferring content, how this could impact your SEO, etc., but some cases are a definite yes. Take our case, for instance– we went years with our old website that had outdated content, wasn’t clear about what we did especially after we switched gears with our offers, and didn’t aesthetically align with the direction we were heading.
Now that we’ve gone through with the redesign, we’ve never been happier. We feel our website does a great job in conveying what we do, our personalities, our mission, and funneling in prospects. If you aren’t sure if a new website design is the next move for you, here are 5 signs that it’s time for a change.
Heck, we’ve even landed a high 5-figure client, because our website confirmed for them that we were the ones they wanted to work with.
The Best Way to Grow Your Service Business in 2023
We’re fresh into the new year, which comes the usual phase of absorbing as much information as there is available to help you better your business over the next year. To many service providers, this is actually a pretty fun time! Learning new tips and strategies is so exciting and motivates you to tackle them head-on and reach your goals.
As two gals with lots to share and talk about, we’ve released a massive amount of content about marketing, lead generation, relationship building, pricing and packaging your offers, getting referrals, building teams, the list goes on. So to make it easier on you without having to dig around, here’s a roundup of our top podcast episodes and blog posts on these topics!
5 Tips to Increase Your Reach on TikTok
The possibilities of growth are endless when it comes to TikTok. Its positive effect on business’ success is apparent in the way other social media platforms are creating their own versions of TikTok in-app– from Instagram Reels to YouTube Shorts. However, nothing can compare to the “real thing”, which shows in the over 1 billion users TikTok had in just Q1 of 2022, and about that same amount of videos are watched on TikTok every single day (source).
So to make sure you aren’t missing out on the growth train coming from TikTok, here are 5 tips to increase your video reach!
How Your Service Pricing Needs to Change When You Build a Team
What we often see in the service-based industry is after 6-figures have been reached (sometimes multiple 6-figures), service providers will try to replace their current offer with something completely brand new. We know this is super tempting, especially when you’ve reached the point where you’ve started to tap out of what you can personally do within your business.
However, pricing is one of your greatest opportunities for expansion, especially when you can work with fewer people and make more money. While many may acknowledge price shifts over time, they aren’t seeing premium pricing as an opportunity to grow their team.
Welcome to My Blog
Hey, I’m Abagail Pumphrey!
You know when you are so deeply passionate about something you can’t help but share it? That’s how this blog has felt for the last decade. I’ve written about my latest strategies, tech how-tos, experience with scaling and so much more. I hope you find just what you’re looking for. We’re here to help!
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