Blog

Funnels: What They Are, Where They Came From, and Why Most Are Built Backward

business insights

Blog

Funnels: What They Are, Where They Came From, and Why Most Are Built Backward

A funnel is not a website. It’s not a single email. It’s not an overpriced software platform someone tried to sell you in a webinar. It’s the journey someone takes from “Who are you?” → “This is interesting...” → “I need this in my life” → “Take my money.”

fan favorite

100 Profitable Digital Product Ideas

Plus, a totally free challenge to kick you into action and get this baby launched.

Get Your Copy Now

Abagail Pumphrey 1/18/22 Abagail Pumphrey 1/18/22

23 Ideas for Better Client Communication, Client Experience & Client Testimonials

When you think about it, client communication, the experience, and testimonials are the holy trifecta of an amazing service-based business. They also work as a kind of cycle– great client communication leads to a great experience, which leads to even greater testimonials when it’s all said and done!

We’ve had our fair share of not only working with clients but also helping other service providers work with their clients. In doing so, we’ve learned a myriad of ways to improve that client cycle. So today, we’ll be sharing our 23 ideas for better client communication, client experience, and client testimonials!

Abagail Pumphrey 1/11/22 Abagail Pumphrey 1/11/22

7 Tips to Streamline Your Services so You Can Boost Your Team’s Productivity

We see you, frazzled service provider. We see you bustling and overwhelmed, reinventing the wheel every time you perform any admin task in your business. You’re building your proposals and forms from scratch, manually emailing clients repetitive emails in your process, chasing down payments, etc.

The overwhelming majority of service providers are, well, overwhelmed (and quite frankly, underpaid). We understand because we originated as a service-based business. There are 7 tips that massively helped us streamline our services and made a huge difference in our overall productivity, which is what we’ll be sharing in this blog post!

If you want to take this a step further with us to help you create a High-Touch Signature Service on Autopilot™ so you can work less and make more, we invite you to apply for The Incubator.

Abagail Pumphrey 1/4/22 Abagail Pumphrey 1/4/22

Best Passive Income Ideas for Your Small Business in 2022

In this day and age of online business, it’s extremely easy to give into the elusive passive income trend. We talk about it with our family and friends, and we learn from marketing gurus on the internet that the end goal is to “make money while you sleep.”

Sure, it does sound great. Being able to give little to no effort yet still have money rolling in sounds like a dream. Spoiler alert: What they’re teaching you isn’t really passive income.

Keep reading to find out the true definition of passive income, our honest thoughts around it, and what you should do instead.

Guest User 12/30/21 Guest User 12/30/21

Roundup -The Best Business Resources for Creatives in 2021

This year has been a wild year of content for us! We’ve cranked out almost 200 total blog posts and podcast episodes, dropped almost 50 new collections of templates, updated some of our programs and added a new one, and overall have really been dedicated to helping creative business owners.

We thought the perfect post for the end of 2021 would be to gather all of the best resources for creatives and wrap them all up with a pretty bow. (Late Christmas gift, maybe?) We have a lot to dive into, so let’s get started!

Abagail Pumphrey 12/14/21 Abagail Pumphrey 12/14/21

The BEST Tool to Help Land High-Paying Clients Consistently

The biggest struggles we’ve seen service providers face includes difficulty landing high-paying clients consistently. They may land just one or two clients per month at their highest package, but the rest always fall on the smaller scale. This can lead to just breaking even each month, which leads to feelings of discouragement, worry, and self doubt.

But before we say “Just raise your prices!”, we understand that there are other steps that go into that as well. Part of being able to offer a premium package is providing more value through your client experience. That may sound to you like you need to start holding your clients’ hands more or putting more of your time into how you take care of them, but that simply isn’t the case.

You can completely transform your business with one single tool that we’re going to share with you in this blog post!

Abagail Pumphrey 11/25/21 Abagail Pumphrey 11/25/21

Why You Should Use Hello Audio to Create a Private Podcast Feed for Clients

There are 2 main things that every service provider strives to do:

Perform your services amazingly.
Give your clients an even more amazing experience working with you.

Unfortunately, number 2 falls short way too often for so many service-based business owners. Even though you’re the bomb at what you do, it isn’t just about your skill set when it comes to working with clients. You could be the #1 service provider in your industry, but if there’s someone else whose services are above par yet they always provide a phenomenal experience for their clients, they’re going to get the most business.

It all comes down to simple science-- humans like to feel good. They like to be happy and have positive experiences. It doesn’t always matter if the work is perfect, it’s how they felt during that process.

We love to go all-in when it comes to providing exceptional, VIP client experiences. And one of those ways is by harnessing the power of a private podcast using Hello Audio.

If that sounds totally wacky, keep reading to find out why it’s actually a great idea, plus some tips and ideas for how you can implement a private podcast in your business!

Abagail Pumphrey 11/16/21 Abagail Pumphrey 11/16/21

Dubsado vs. HoneyBook Feature and Interface Comparison

There are two top dogs in the CRM game right and now, and they’re crushing it: Dubsado and HoneyBook. About half of the service providers you talk to will be Team Dubsado, while the other half are Team HoneyBook.

No matter which team you choose, though, having a CRM is a massively important piece of running a service-based business. You need some type of system to help you streamline your processes, leads, client communication, and more, and either of these platforms will help you do so.

So, which team are we? Today we’re going to dive into comparing Dubsado vs. HoneyBook’s features and interface. For us and many others we know, these are the two main deal breakers when it comes to choosing any sort of software, not just CRMs. Keep reading if you want to find out who comes out on top!

Abagail Pumphrey 11/11/21 Abagail Pumphrey 11/11/21

How to Start Charging More for Your Services So You Can Work Less

When you think of how you can free up time and make more in your service-based business, what comes to mind first? Your most likely goes to what all the online business marketers are preaching:

Grow your list and audience.
Offer a low price point product.
Make it digital so it’s passive.

But the reality check here is that right there isn’t the fastest way for you to make more and work less (quite the opposite, actually).

So have you ever looked at your services and what you’re currently charging? Have you worked backwards on how much you say you want to make vs. what you’re actually charging?

The real key to putting your life first in your business again is to know exactly what you need to charge + how many clients you need to work with in order to reach your goals. Let’s break it down in this blog post!

Abagail Pumphrey 10/26/21 Abagail Pumphrey 10/26/21

How to Collect Powerful Testimonials on Autopilot

Marketing your business as a service provider can be super nerve wracking and awkward. You might be thinking, “So I’m just supposed to talk about how good I am all day long and hope people believe me?”

The short answer: not exactly. You don’t always have to be the one doing the talking. There’s one single marketing asset for service-based business that’s the most powerful…

The client testimonial.

Woman leaning against back of chair and smiling at camera

Welcome to My Blog

Hey, I’m Abagail Pumphrey!

You know when you are so deeply passionate about something you can’t help but share it? That’s how this blog has felt for the last decade. I’ve written about my latest strategies, tech how-tos, experience with scaling and so much more. I hope you find just what you’re looking for. We’re here to help!

More About Abagail