Top Business Podcast • over 4 million downloads • 900+ episodes
The Strategy Hour Podcast
with abagail pumphrey
Recognized by INC and Forbes as one of the best podcasts for entrepreneurs, join our twice-weekly show as we share business strategies, interviews, and actionable advice for building an online business your way.
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Our Episodes
How the Book “Traction” Changed Our Business Trajectory
Hello everybody and welcome back to our podcast! Today’s show is almost like a grown up book review project, so just imagine us handing in a report and giving a presentation at the front of the classroom! The reason we are going back to school for this one is because since we recently read the book in question, it has made such an impact on both of us and TCC as a whole that we just could not wait to share it with all of you. Today we will be talking about Traction by Gino Wickman and how it immediately changed our trajectory and gave us so many tools for our biz. We know you are going to love them all! We cannot say this enough, whatever stage of your business you are in, go read it! The book has so many great strategies and this is the Strategy Hour after all, so there you go!
Today we will be looking at a few of the exercises and frameworks that Wickman offers in the book, which cover goal setting, company roles, vision and loads of other good stuff. We guarantee that these tools will change your biz for the better, forever! The book contains fun and engaging quizzes and activities and we really recommend that you use it as a kind of work book, moving through it with your own projects and departments. We will definitely be following this episode up sometime in the not too distant future with a report back on the effects of the framework, so keep your eyes and ears peeled for that some time next year. So without more fuss, let’s get down to it!
Why We Take Every December Off (And How You Can Too)
Welcome back to another episode of the Strategy Hour Podcast. Today we are diving into why we take every December off. Now the truth is, we love you all, but we are tired! Our brains hurt, our throats hurt, and it’s time to take some time away. Life can get incredibly busy, especially around the holiday season, and sometimes that can be just too much to handle on top of running a business full-time. We all know that as Murphy’s Law would have it, everything happens all at once; business picks up, family events are scheduled, big life changes happen, you name it!
So inside this episode we are diving into exactly why we have adopted this strategy of taking the month of December off, and what it has done for our business and our personal lives. We also dig into exactly how we manage to prepare and plan ahead with our team to be able to pull it off. Finally, we share all the juicy details to help you do it too. That’s right, you can do it too! Just take what you learn here from us today, see how you can apply it directly to your business, and jump on the magical train to free Decembers!
Hiring Your First (or Next) VA Domestic or Abroad with Bonnie Fahy
Hey everybody, and welcome back to The Strategy Hour. Today we are super happy to have a conversation with Bonnie Fahy, who is the founder of SourceIt where she helps her students and clients grow their businesses through outsourcing. Bonnie has a particular approach, which she calls “hybrid sourcing”, that can make your company run more smoothly and iron out some of the traditional issues with getting outside help. Bonnie is going to be telling us all about how it works and how you can use it to your great advantage. Sound great? We think so! She is going to be giving concrete, actionable advice on how you can build your team and grow your revenue through some very simple steps. So you are not going to want to miss this episode!
The subject of hiring and how you go about sourcing your employees can sometimes be taboo; but don’t worry, in this fearless conversation we break down all these walls and give you the real inside scoop. Here at TCC we have had our fair share of successes and failures with hiring over the Internet and we are so excited to share Bonnie’s revolutionary and forward-thinking rules of the game with all of you, our listeners. Bonnie even tells us how she managed to quadruple her income in just three months using the strategies she is going to be explaining today! This means that by outsourcing smartly, you can have a lot more money in your pocket and also free up more time to do the things most important to you. Get ready, and let’s dive in!
The Boss Project Summit Is Here!
Guess what’s happening today? It’s the start of the Boss Project Summit! Did you just fist-bump the air? Because we sure did! This is like the day before Christmas, the first day of school, the thing we’ve been waiting for and it’s finally here! It feels like this has been years in the making, even though we’ve only been working on it for a couple of months, and the lineup is just insane! If you don’t know what we’re talking about, pause right now and head over to the Boss Project Summit website to get your free ticket because it’s all starting today!
If you’re brand new to the podcast and it’s your first day on the internet ever, we are going to give you a quick rundown of what the French toast we’re even talking about. The Boss Project Summit is 100% free to attend and we’ve got sessions ranging from how to write a professional email, to perfecting your brand, to being profitable, and more! So inside this episode we are breaking down the highlights and themes for each day, which speakers to look out for, and how you can get your hands on the all-access pass to be able to watch the videos after the summit is over. So get your calendars ready, pencil in those must-see sessions, and let’s get this summit started!
The Boss Project Summit: The How, The Why, and The Where
Welcome to another episode of The Strategy Hour Podcast all of you wonderful and beautiful biz unicorns! Today we will be talking about something extra special and exciting and something we have been looking forward to spilling the beans on for ages! This episode is going to be all about our upcoming Boss Project Summit, that we are hosting in November. Are you as excited as we are? Because we have never really been this excited before. Today we will be giving you the quick overview of what the summit will include, a little behind the scenes, and then we will drop down into some more details about the event. Sound good? We think so!
We give you the how, the why, and the where because we know you are going to want to know it all! We talk about which speakers we are most excited about, but really we are pretty crazy about all of them, we get into the reasons why it has taken us this long to get around to making this dream a reality and we talk about the magical All Access Pass that is vital if you want to get the most out of the summit. It’s hard for us to express just how great this event is going to be, but if you know us and know what our business and podcast is about, imagine that to the nth degree and you are getting close!
Our NEW Online Shop + Book Club
Yes, you read that heading right! We feel like one of our dreams came true recently. We have been dying for physical products for God knows how long. Well, instead of developing our own products, which will probably happen at some point in the future, this feels like a major stepping stone in the right direction for us. We’re SUPER excited to announce it and we can’t wait to tell you all about it.
We officially have our own online shop! You can literally go buy anything from there. It’s curated to have our most favorite items from the most important categories in our lives and it’s hosted on your favorite platform ever! If you want to screw this whole episode and rather go shop, you can — we won’t hold it against you! However, if you want to know more about it, listen up first and then you can go shop til you drop!
When You Realize You Don't Love Your Biz and How to Sell It with Haley Williams
Welcome back to the The Strategy Hour everybody. We hope you are excited about today’s episode because we sure are! Today we are chatting with Haley Williams about selling a business when you realize that you might not love what you are doing. This is an experience Haley had with a project she had been running for the last seven years only a few months ago! This can obviously be quite a difficult process and that is what this chat is all about. Making tough choices that are the best for you. It took some time but Haley found the clarity she needed to feel good about her decision and has not looked back since.
There are a number of choices that are available to us as business owners when these feelings arise. One of the options is to just shut down the business completely, which is quite drastic but is sometimes necessary. The second option is to think about changing the way you work and how the business runs and the last is to let go of it and have someone else buy and take care of it. The last of these is what Haley did and she found it was a lot more about letting go of the identity she had come to correlate to her business and realizing that she was more than that part of herself. Even at TCC, we are also slowly finding our way through this dynamic and learning to value ourselves beyond the work we put into our jobs. So come along for this important journey and hopefully you can come out the side inspired and ready for any necessary changes.
How to Have Difficult Conversations
Hey everybody and welcome back to The Strategy Hour Podcast! We have a great episode in store for all of you biz unicorns that we think will be super helpful with a big part of everyone’s lives. Today we are going to be talking about communication, resolution, and how to have those difficult conversations that we all have to have sometimes. You know that when problems arise you have to deal with them in one way or another and that there are good ways and bad ways. Well, today we are going to be showing you one of the better ways to go about it. This episode was inspired by a speech by Sheila Heen from Harvard Law School that Abagail recently witnessed and needless to say, she was inspired. We hoped to pass on some of that inspiration to all our wonderful listeners so you can go out and be your best selves for the world!
During our discussion Abagail leads us through some of the steps that Sheila outlined and we give some examples of what these steps can be from personal experiences. We talk about inner dialogue and intentionality and why certain attitudes lead to having the same fight over and over. We are really trying to help you find a better way to handle conflict resolution and the first part of that is definitely in the way you approach an issue. Abagail explains how stories play a huge role in the way we understand our own perspective. These stories that we tell ourselves often determine how a particular conversation will play out. We also offer some tips for more reading on the subject and look at the book that Emylee has been reading which is dealing with similar subject matter. Ultimately the message of this episode is to slow down and take some time to try and understand someone’s point of view rather than try and prove why you are right. We know! This can be difficult! But don’t you think the world would be better off with a little more understanding? We think so!
Ask TCC Anything!
Today’s episode of The Strategy Hour is dedicated to YOU and your wonderful questions! We asked our Facebook Group to hit us up with all their questions on anything and everything, and we’re answering as many of those as we can today! We like to have these sessions from time to time because we owe so much to all of you, and what way better for giving back than a little bit of quality time, right?
During this discussion, we answer questions on dream businesses, meeting each other, pivoting careers, our hobbies, health, confidence, new businesses, calendars and much more. As usual we try to be as honest as possible and give you everything we’ve got, because we know how much that little push of inspiration or motivation can do to get you on the track to success. Some of the big takeaways from this episode are following your heart and finding your own path, being kind and peaceful to yourself in the face of disappointment, pushing through challenges and taking opportunities when they present themselves. These are strategies that have worked for us and we are sure they can work for you too!
What's At Risk if You Don't Change Your Business Action Plan
There tends to be this thing that happens. This thing that has been happening for a while now. This thing where everybody tries to implement the exact same strategy, at the same time. What ends up happening is everybody starts to look, sound and feel pretty much the same. Have you noticed it? This is where things start to get icky and this icky-ness is what we’re going to be bringing to the surface today.
In this episode, we’ll be highlighting some of the common mistakes we see businesses making. We’re here to help you cut the crap, stop following fickle trends and really get back to laying the foundations of basic business practice. Here we’ll be walking you through our PANCAKES Method to help you identify where you are at in your business and how you can reach those upper-level results. If you need a reality check, a kick in the booty and an actionable gameplan to ground your business for the long haul – then you’re going to love this episode.
Getting Your VA Business Off the Ground with Abbey Ashley of The Virtual Savvy
Today on the show we welcome Abbey Ashley, founder of The Virtual Savvy. Abbey is a virtual assistant startup coach who is helping women all over the world start their online businesses and launch and grow their VA businesses to $5,000 per month and beyond! Ashley has been featured on Boss Mom, Smart Passive Income and NBC News – so you can image, this girl knows her sh*t! If you’re someone who can’t stand the 9-5 life, being a VA is a great place to start for anyone who is wanting to get their feet wet in the online world.
For anyone who is stuck, not knowing where or how to even begin tapping into the online VA space, this is literally the episode for you. In this episode, Abbey provides so many fantastic ideas for you to get something off the ground as well as how to pivot, niche and scale your VA business so that you can totally crush it. After listening to this episode, you will be able to start making money this very week! So, take some notes and let’s get started.
Launch Lessons + Food Analogies – Our 2018 June Review
June was the most slap in the face lesson that Emylee has ever had in business. Abbie, on the other hand, felt like we had it coming. But no matter which way you see it, we’re going to talk about it – and many other delicious things – today in our June Review episode. This June, we launched The Strategy Academy live for the first time since November 2017. We have evergreened the program for the past six months and this launch was to give us a big public push. We did have a successful live launch but it did not reach the goals that we had set.
In this episode, we reflect on the process and the results of our Strategy Academy relaunch and highlight some of the latest changes and additions to TCC. We have some exciting things coming up for July, which we’ll share with you too, and round things off with some strategy, pancakes and spaghetti. By end of this episode, you’ll be reminded that sometimes you don’t need to burn your projects but rather, speak about them in a different way.
Celebrating Our 3 Year MeetAversary
Today’s podcast is really special retrospective as we are looking back on our meetaversary! We met three years ago and those of you who have been with use for a while, know just how special the journey we have made together has been! So we thought we would take this opportunity to look back on the last three years and really just pay tribute to each other and what we have achieved. Although it has not all been smooth sailing and easy terrain the good times have made the challenges that much more manageable. Through all the ups and downs that life has thrown at us, this business we have built together is a blessing and we are both so grateful for it!
We remember exactly how we first met and the first conversations we in the Savvy Community and the phone calls and sleepovers that followed. Once we spent time together we knew it was something special and the honesty we were able to exercise so quickly really showed us how rare our connection was. Very soon after meeting we started to see how we balanced each other out and complemented each other’s strengths and weakness. We hope everyone out there gets to feel this great feeling! We look back at some of the best and worst memories from this period and look forward to what the future might hold. This episode is a bit gushy and is all about us - but we know you care, otherwise you wouldn’t be here! And who doesn’t need a little bit more inspirations and gratefulness in their lives?
Embracing the Power Couple Lifestyle with Brooke Genn
Today on the show we welcome Brooke Genn. Brooke is a writer, a photographer, podcast host and one part of a power couple together with her husband, Wilhelm. Brooke has had a really interesting and eclectic past and today works full-time with her spouse, building a business together as well as building a tiny home on wheels. In this episode, we are talking about what it takes to be a power couple. We get into the steps Brooke and her husband took to get her husband to come home and work with her full-time and how they are able to travel the world together and do exactly what they’ve always wanted.
We find out what Brooke has learned from working with her husband and how they have navigated this transition, having their own independence what it takes to run a business when you and your partner are so emotionally tied. A lot of us have thought on and off about working with our spouses but Brooke and her husband are successfully doing it! There is a lot to be learned from this episode about business and about relationships… even if you aren’t working together.
Boss Talk: What are Your Thoughts on the Phrase "Community over Competition?"
Today we are welcoming you to a brand new series that we are kicking off right here, right now! The monthly series is called Boss Talk and it’s an unscripted, uncensored, roundtable, brainstorming session between Abbie, Emylee and our lovely visiting guests. We’ll be diving into hot topics in the industry right now and will kick off every episode by posing a question to each of us in the discussion, which we’ll flesh out throughout the show. Today’s question is, “What are your thoughts on the phrase "community over competition?" And here to help us answer it, is the delightful boss babe, Steph Crowder of Courage & Clarity.
Here in this series, there is no holding back, no sugar-coating, no censoring. It’s just us, cracking open beers and navigating important questions that you’re probably wondering about too… So, are you someone who is all for community, or all for competition? Or is it about striking a healthy balance between the two? But how do we do that and are authentic communities really possible? This is an important and topical debate across all industries right now and one that we’re not sure people are speaking about as honestly as openly as we’d like. This series is all about real, off-the-cuff, honest opinions and if that’s your jam, then come and join us!
meet your host
I don’t believe there’s one right way to build a business.
I’m your host, Abagail Pumphrey. And I’m dedicated to supporting online businesses.
I’m here to help you build business your way: one that supports not only the life you have but the life you want. I’m on a personal mission to help you become financially free.
I’m talking about all the lessons learned as I turned a layoff into a 7-figure online business. I’m here to help you prioritize your life every step of the way, whether you’re creating your first digital product, growing an email list, or scaling an already profitable business.
I want to hear your hot takes, your biggest takeaways, or the genius ideas that pop in your head as you’re listening to the show.
My DMs are always open on Instagram, so head over and introduce yourself so I can get to know you!
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