Top Business Podcast • over 4 million downloads • 900+ episodes

The Strategy Hour Podcast

with abagail pumphrey

Recognized by INC and Forbes as one of the best podcasts for entrepreneurs, join our twice-weekly show as we share business strategies, interviews, and actionable advice for building an online business your way.

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Our Episodes

Podcast, Marketing Guest User Podcast, Marketing Guest User

Is LinkedIn A Social Media Platform You Should Be Paying Attention To? A Conversation with Cassandra Thompson

Joining us for Strategy Hour today is networking ninja, Cassandra Thompson, who helps businesses extend their network through LinkedIn! But before you think that LinkedIn is only for professional or corporate folks and therefore not applicable to creative entrepreneurs like us, think again. Illustrators, jewelry designers, and service-based providers can all benefit greatly from a LinkedIn presence, and in this episode, Cassandra gives us the step-by-step of setting up a profile, an explanation of how exactly it works and she shares loads of strategies for getting the absolute maximum out of this platform. 

We have to be honest, we too neglected LinkedIn because we thought that it wasn’t really a space for creatives to connect, but after a debate with Cassandra, we have done a 180 — and we’re pretty sure you will too after listening to what she has to say. Be sure to stay tuned in until the end because we are going to give you a 30-day LinkedIn challenge that we’d love for you to participate in! 

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Podcast, Leadership Guest User Podcast, Leadership Guest User

What We are Thinking About for 2020 and How to Prep for Your Next Planning Session

We cannot believe we are about to enter into a new decade! It's crazy but it's true, so get ready! This is a bit of an unplanned episode, which is what makes it special. We want to take this chance to share our planning around the new year with all of you, and exactly what we are thinking about accomplishing for our business in 2020. 

This chat will be the build-up to our end of year meetings around wrapping up and looking ahead. Just think of it as an unofficial look inside our minds as we close out another year at Boss Project and The Strategy Hour! So many businesses do not make it past the fifth year and we do not aim to add to this statistic! So feel free to drop in and eavesdrop on a typical meeting between us as we voice our thoughts and ideas going into the last part of 2019!

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Podcast, Marketing Guest User Podcast, Marketing Guest User

Planning and Preparing for Black Friday Promotions with Abbey Ashley  

Our guest on the show today is Abbey Ashley, the founder of The Virtual Savvy! After running her own successful VA business for a few years, she has gone on to help other aspiring virtual assistants launch and grow their own at-home businesses from scratch. We get to pick her brain today, and the reason we’re so excited is that she has an amazing business philosophy which involves keeping things simple while still making a major impact! She has perfected the art of doubling down on the areas that work and remaining laser-focused on those rather than getting distracted. 

In this episode, you’ll learn about her launch game plans as well as how she deals with Black Fridays, teaching us how to set ourselves up for a booming year ahead. You’ll be thrilled to know that Abbey will also be a speaker at our upcoming Boss Project Summit, another great reason to sign up and get your pass! 

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Podcast, Marketing Guest User Podcast, Marketing Guest User

4 Highly Effective Sales Techniques & How We Are Using Them in Our Businesses

Do you want to increase your sales? Of course, you do, we all do! There are so many strategies out there on how to do this and today we are picking out four that we use and that have been highly effective for us! We hope that sharing this with you will help you decide which strategies are best for you and your hustle. When we speak about our work we are referring to Boss Project, our main thing and then each of our own side gigs. Some of the strategies have worked better in different places but we will be unpacking all of that, do not worry!

The cool thing is you get to try these out for yourself and see which suits you. We want you to think about which fits with your goals and lifestyle, as well as its conversion efficacy. These are the most important metrics for you to keep an eye on while testing things out. Don't forget to keep the conversation going over on Instagram, you know we love to hear from you, so hit us up with any thoughts or questions!

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Podcast, Systems & Automation Guest User Podcast, Systems & Automation Guest User

Using the Good, Better, Best Method for Goal Setting & Partner Buy-In with Megan Hale

Hello listeners, and welcome back to The Strategy Hour Podcast. Today we are so lucky to have our friend Megan Hale with us to chat about the newest goal setting method she has adopted! What better time to talk about goal setting than November as we reach the end of another busy year and look forward to the next one. If you haven’t already started planning for 2019 then this episode is a great place to start! Megan found a way through one of the most challenging and action-packed years of her life and somehow managed, through all the commitments, to have her most successful and profitable calendar year yet, which we think is just crazy!

Having a baby at the beginning of January and her husband leaving on military deployment soon after was not quite the comfortable start to the year many of us might hope for. Let’s just say that with her business to boot, she had a lot on her plate! Anyway, prompted by this chock-a-block schedule she decided to start laying out some goals and what followed, quickly became her Good, Better, Best model, which immediately helped Megan achieve and exceed her minimum goals. Sound great? We think so! Megan does a great job of unpacking all of the juicy and useful parts of this. So stay tuned to hear how you can get a complimentary template from Megan to start you off!

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Podcast, Leadership Guest User Podcast, Leadership Guest User

Why We Take Every December Off (And How You Can Too)

Welcome back to another episode of the Strategy Hour Podcast. Today we are diving into why we take every December off. Now the truth is, we love you all, but we are tired! Our brains hurt, our throats hurt, and it’s time to take some time away. Life can get incredibly busy, especially around the holiday season, and sometimes that can be just too much to handle on top of running a business full-time. We all know that as Murphy’s Law would have it, everything happens all at once; business picks up, family events are scheduled, big life changes happen, you name it!

So inside this episode we are diving into exactly why we have adopted this strategy of taking the month of December off, and what it has done for our business and our personal lives. We also dig into exactly how we manage to prepare and plan ahead with our team to be able to pull it off. Finally, we share all the juicy details to help you do it too. That’s right, you can do it too! Just take what you learn here from us today, see how you can apply it directly to your business, and jump on the magical train to free Decembers!

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Podcast, Mindset Guest User Podcast, Mindset Guest User

Boss Talk: How Do You Deal with People Not Understanding What You Do for a Living? With Courtney Foster-Donahue

Hello all you business badasses and wonderful women! We are so glad to have you here for yet another episode of our little podcast. This week the The Strategy Hour is all about dealing with what can be a very tricky and irritating problem. Yup, you guessed it: how can you go about approaching the issue of people not understanding what your job really is? Most of us entrepreneurs and online business owners have encountered this dynamic in some way and it can be pretty tiresome and frequent!

So what are we to say and do in these situations? Whether it’s at a family gathering or in another social or business setting, we want to talk a little about what it’s like and share a few ideas on how to deal with this. To help us unpack the issue we have invited our dear friend Courtney Foster-Donahue who shares our frustrations in these regards and she has some great advice for all of you introverts out there that you are not going to want to miss. So without further ado, let’s get into it!

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Podcast, Scaling Guest User Podcast, Scaling Guest User

A Breakdown of the Boss Project Summit: $77k in Sales, 380k Minutes Watched, 171k Messages Delivered & Counting

Welcome back to the show! Today’s episode of The Strategy Hour Podcast is a breakdown of our recent amazing and wonderful Boss Project Summit! This was pretty much the biggest thing we have ever done at TCC and it has just wrapped, so what better to talk about than that? This behind the scenes look at the summit and the statistics that came out of it is just a taste of things to come. The few days over which we held the event had a massive impact and we had fun and made money and we cannot wait to share more of the in depth information we have gathered.

Bear in mind that it is still early stages in terms of the outcomes, which we will continue to collect and collate, but there is definitely more than enough to talk about today and give you the inside scoop after all the madness! We would be remiss not to send out a big thank you to everyone who made the summit possible and we are eternally grateful to our sponsors, contributors, the participants, and each other for bringing this great thing to life! We have to admit that we are already thinking about next time and how we might make it better, stronger, and more of everything it was this time!

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Podcast, Leadership Guest User Podcast, Leadership Guest User

Hiring Your First (or Next) VA Domestic or Abroad with Bonnie Fahy

Hey everybody, and welcome back to The Strategy Hour. Today we are super happy to have a conversation with Bonnie Fahy, who is the founder of SourceIt where she helps her students and clients grow their businesses through outsourcing. Bonnie has a particular approach, which she calls “hybrid sourcing”, that can make your company run more smoothly and iron out some of the traditional issues with getting outside help. Bonnie is going to be telling us all about how it works and how you can use it to your great advantage. Sound great? We think so! She is going to be giving concrete, actionable advice on how you can build your team and grow your revenue through some very simple steps. So you are not going to want to miss this episode!

The subject of hiring and how you go about sourcing your employees can sometimes be taboo; but don’t worry, in this fearless conversation we break down all these walls and give you the real inside scoop. Here at TCC we have had our fair share of successes and failures with hiring over the Internet and we are so excited to share Bonnie’s revolutionary and forward-thinking rules of the game with all of you, our listeners. Bonnie even tells us how she managed to quadruple her income in just three months using the strategies she is going to be explaining today! This means that by outsourcing smartly, you can have a lot more money in your pocket and also free up more time to do the things most important to you. Get ready, and let’s dive in!

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Podcast, Mindset Guest User Podcast, Mindset Guest User

This Myth About Overwhelm Has Us Fired Up

Hello everybody and welcome to another episode of your favorite biz podcast! Here at the Strategy Hour we always hope to give you the best advice, tools, and inspiration to get that business of yours popping and today is no different. This episode is all about a certain myth that has us a bit hot under the collar and we want nothing more than to dispel it! It goes something along the lines of not being able to reach your goals because of being overwhelmed by too much content and too many things to do. Now, we know this feeling, so don’t think it’s just you! But we are also here to tell you, get off your backside and start working because it is just not true and it is certainly no excuse to not put in the work!

So today we are going to be putting this myth to rest and giving you the fire and energy to go and get out of that overwhelmed funk! Okay? Great! We’ll be talking about how to interact with resources and content in an effective way and connect the dots between your to do list and the strategies you hear about. We implore you again and again to take action, a constant reminder throughout the episode, so take heed! And don’t worry, we also get into how we have slipped up in these ways over the past year and talk about some of the missteps we took in this regard. An important takeaway is the idea of co-working and accountability groups, something we have used — especially when starting out — to great effect. We finish off the chat thinking about ways to simplify your business and identifying your KPIs and critical numbers. So let’s get right into it!

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Podcast, Mindset Guest User Podcast, Mindset Guest User

Manifesting Space and Empowering People with Kinzie Ferguson

Hello all you wonderful listeners out there! Today we have a great episode for you and one that is a little out of the ordinary. We are chatting with Kinzie Ferguson who is a boudoir photographer and a great friend of ours too! This conversation is going to be all about how Kinzie recently manifested her dream studio space and the process that allowed her to do it. This was a big deal for her and the experience really drove home some things that Kinzie believes in. We will also be chatting about how Kinzie goes about empowering people and her philosophy towards compliments, positivity and intentionality.

It was recently Kinzie’s birthday and we decided pretty spontaneously to have this conversation at her party! This episode has it all, we talk about the importance of hard work and family, intentionality and just serving your people as best you can. We are going to getting kind of woo today, which is something we have been wanting to do for a while and this was the perfect excuse. We will be talking tarot readings, birth charts, the moon, and more. So get strapped in, we are going deep!

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Podcast, Leadership Guest User Podcast, Leadership Guest User

The Boss Project Summit Is Here!

Guess what’s happening today? It’s the start of the Boss Project Summit! Did you just fist-bump the air? Because we sure did! This is like the day before Christmas, the first day of school, the thing we’ve been waiting for and it’s finally here! It feels like this has been years in the making, even though we’ve only been working on it for a couple of months, and the lineup is just insane! If you don’t know what we’re talking about, pause right now and head over to the Boss Project Summit website to get your free ticket because it’s all starting today!

If you’re brand new to the podcast and it’s your first day on the internet ever, we are going to give you a quick rundown of what the French toast we’re even talking about. The Boss Project Summit is 100% free to attend and we’ve got sessions ranging from how to write a professional email, to perfecting your brand, to being profitable, and more! So inside this episode we are breaking down the highlights and themes for each day, which speakers to look out for, and how you can get your hands on the all-access pass to be able to watch the videos after the summit is over. So get your calendars ready, pencil in those must-see sessions, and let’s get this summit started!

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Podcast, Scaling Guest User Podcast, Scaling Guest User

Walking Away From a 6-Figure Salary From Microsoft to Start Her Own Business with Michelle Evans

Welcome to another episode of The Strategy Hour Podcast, where we give you the tools, tips, and tricks to get your biz hopping and popping! Today on the show we are joined by Michelle Evans who is going to talk us through her journey of giving up a secure, well-paid job at Microsoft to pursue her entrepreneurial dreams. This obviously has great relevance for most of us as we have either made the switch or would still like to. It is just a part of doing this thing we do! Michelle now runs her own marketing company helping business owners achieve their dreams and coaching them towards the kind of success they hope for.

In our conversation, we go through this all important process and how it played out for Michelle. Her story is really inspiring and has lessons in it for all of us for following your own path and playing to your own strengths. We chat about what led up to the decision to leave and then the all important action steps Michelle took following her departure, which led to her paving her own way ever since. Michelle gives us great strategy pointers and you are not going to want to miss those so stay tuned right to the end of the show!

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Podcast, Systems & Automation Guest User Podcast, Systems & Automation Guest User

How We Put Our Business on Autopilot and Had 12 Weeks of Paid Leave this Year

Today on the podcast we are talking payments, money and how it all happens. Now we know we toot our own horns all the time because we are really freakin’ proud of ourselves for doing the work that we do; six-figure months, six-figure launches, just six-figure everything! However, sometimes when you hear that from business owners, especially online, you often imagine those people are working non-stop, night and day. But today, we want to come into the conversation and remind you guys we have never been those super-hustler type of creatives and entrepreneurs. It’s just not in our nature and we literally want to do the opposite.

Inside this episode, we want to show you it is totally attainable for you to have a successful business and not be working around the clock. It is all possible by setting up the right systems, having the right processes, offering the right products and having all the things that make a great business. Success in business does NOT always mean you have to be working nights and weekends or not spending time with your families. In fact, we don’t believe in working like that at all because it’s actually not healthy. If you are ready to put your business on autopilot, then you better tune in to this one!

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Podcast, Marketing Guest User Podcast, Marketing Guest User

The #1 Marketing Strategy Every Business Owner Forgets (and How it Sabotages Their Growth) with Julie Solomon

Today on the podcast we have our new friend Julie Solomon. Julie is a long-time listener, first time interview and an all-around fan of the podcast. Julie is a communicator at heart and a believer in the power of sharing stories. Her purpose is to encourage confidence and determination to create, perform and connect. She also comes with some sexy taglines like New York Best-Selling Publicist, Influencer Marketing Expert and Strategist, Founder of an iTunes Top 15 Business Podcast and Speaker. Girlfriend knows her stuff.

In this episode, we are talking about the number one marketing strategy every business owner forgets and how it sabotages their growth. Not to mention all of these crazy, insane places on the internet that y’all did not know existed and how they can help unlock some crazy publicity for you inside your biz. So if you are sick and tired of going down the same old path and constantly sabotaging your business from reaching its true potential, then this episode is for you! Stay tuned to hear more about how to change your approach.

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Woman leaning on back of chair and smiling at camera

meet your host

I don’t believe there’s one right way to build a business.

I’m your host, Abagail Pumphrey. And I’m dedicated to supporting online businesses.

I’m here to help you build business your way: one that supports not only the life you have but the life you want. I’m on a personal mission to help you become financially free.

I’m talking about all the lessons learned as I turned a layoff into a 7-figure online business. I’m here to help you prioritize your life every step of the way, whether you’re creating your first digital product, growing an email list, or scaling an already profitable business.

I want to hear your hot takes, your biggest takeaways, or the genius ideas that pop in your head as you’re listening to the show.

My DMs are always open on Instagram, so head over and introduce yourself so I can get to know you!

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Meet Our Partners

The links below are affiliate links. We receive a commission (at no additional cost to you) when you purchase through these links.

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Build your list and grow your revenue at the same time!

I’ve kept these details to myself for far too long. I’m ready to spill everything and give you the exact steps that’ve helped me generate tens of thousands of qualified leads and MILLIONS in low-ticket digital product sales. I won’t just show you what I did, I’ll teach you how you can do it too.

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