Search the Blog

Browse by Category:

Woman typing on laptop
Optimize, Marketing Guest User Optimize, Marketing Guest User

Busting the Top 10 Social Media Myths

We have taught thousands of creative entrepreneurs from all over the world. We teach what we know, what works for us, and the strategies that are totally doable for you and your small business. We teach not for you to get a flood of thousands of followers, but a flood of followers that are authentic and totally “your people”. We haven’t fallen into the “follower obsession” and we don’t want to make you fall into that negative space either. We only focus on finding truly targeted, amazing, and engaged followers who will become brand advocates, clients, and online friends.

By following the same steps that we use to grow our audience you will curate a tribe of dreamy clients and forever friends. This is why having a social media game plan is worth it. When you put your energy into growing the right tribe, it will pay off in referrals and sales. Period. We see it happen constantly for us so we know the engagement is ready for you right around the corner. 

Read More
Optimize, Mindset Guest User Optimize, Mindset Guest User

The Power of Unplugging from Social Media

Do you ever notice how you read one post online about a topic and next thing you know you’re being served up ads or related content out the wazoo? Yeah, the secret that our phones are listening to us 24/7 is out. Although this is fantastic for a personalized ad experience it certainly doesn’t help our already overwhelmed minds. When we sit down to read just one thing, all of a sudden we look up and we’ve zombie-style zonked out, staring at our phone for hours on end.

When this happens it makes us begin to hate our phones. It makes resentful of social media apps that may not be at fault in the first place. So what do we normally do when we feel this way? We shut down completely and never look back. Well, since our businesses rely on the buzz of social media, we can’t leave it for too long.

Read More
Learn, Marketing Abagail Pumphrey Learn, Marketing Abagail Pumphrey

6 Steps to Master Holiday Facebook Advertising

If you sell physical products, then holiday season is your make-it-rain season, and you don't want to leave a single stone unturned in the rocky landscape of marketing. Here's how to squeeze every once of possibility out of Facebook advertising so you get in front of your audience and make an impact on them that makes an equal impact on your bottom line. 

Read More
Optimize, Marketing Abagail Pumphrey Optimize, Marketing Abagail Pumphrey

15 Essential Free Tools for Your Social Media Marketing

It is so easy to get overwhelmed when trying to devise a plan to make your social media not only work for you, but also to prepare your business to be more profitable. What if we could put you through a social media bootcamp and tell you EVERYTHING we know?

Well, lucky you, that’s what’s about to go down.

We have rounded up every tip, trick and secret to not only up your marketing game, but to give you tools to get started right now. Grab a cup of coffee and a notebook, and clear your space of distractions. We have a feeling you might be here for a while so put on some cozy socks and throw that hair up into a top knot. Let’s get to business.

Read More