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I’m officially building my first Al app. No code. No hoodie-wearing co-founder. Just me, my idea, a no-code tool called Lovable.dev, and two years of quietly training an Al on everything I know about marketing, messaging, and digital products.
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100 Profitable Digital Product Ideas
Plus, a totally free challenge to kick you into action and get this baby launched.
The Ultimate List of Canva Resources to Create Beautiful Designs
Canva is the ultimate graphic design tool for small businesses. It has a user-friendly interface, is super easy to use, and takes almost no time to get the hang of. We use it almost every single day to create designs for our business and will likely continue to use it for years to come, no matter the fact that we have professional designers on our team. That’s just how good it is!
Because we love it so much, we have a million and one resources out there to help you get to know Canva and begin using it for different purposes in your business. So with that said, enjoy this ultimate list of Canva resources to get you creating beautiful designs ASAP!
5 of Our Favorite Lesser-Known Dubsado Features
If you know anything at all about us over here at Boss Project, you know that we’re long-time Dubsado fans. Before we transitioned to digital courses years ago and were still offering services, Dubsado was our go-to. Now, we’ve kept up with the software updates and new features, and it’s the #1 CRM we recommend to service providers looking to organize and streamline their business.
While we’re positive it would win you over at the major, more well-known features (think workflows, forms, the client portal), it’s the smaller features that will have you shouting from the rooftops about Dubsado. That’s why we want to talk about 5 of our favorite lesser-known Dubsado features and how to use them!
Everything you need to know about Idea Pins and how to use them
Pinterest never fails to surprise us with its new features, and the most recent release has been Idea Pins. Although they’re a new feature on Pinterest, it’s a similar feature to what we’ve seen on other platforms as well. According to Pinterest, Idea Pins are “an evolution of Story Pins”, a feature they beta tested in 2020.
Since video is the new wave of content with platforms like TikTok serving as the stepping stone to other apps falling in line (take Instagram Reels and Video Pins, for example), we’re starting to see more and more popular platforms release their own takes on these loveable features, Idea Pins being the newest rendition of Stories on Instagram, Snapchat, and Facebook.
But what about Idea Pins makes it different from its competition, how will it improve your experience on Pinterest, and how do you use them? Keep reading as we answer these questions in this blog post!
What is an Evergreen Launch + Is It Right for You?
There are numerous ways in the book for how you can structure the launch of your offer, and chances are we’ve tried them all. Part of being a business owner is putting yourself out there and trying new things. Half the time, we’re just throwing spaghetti at the wall and seeing if it sticks.
One particular method of launching has been gaining more traction over the years, especially now as more and more people are coming into the online business space (at least one good thing we got out of the pandemic), and that’s the evergreen method of launching.
In this blog post, we’ll be breaking down what an evergreen launch is, different styles of launching evergreen, and how to decide if it’s right for you!
How to Create Your Brand in Canva
We love Canva for all things related to simple graphics and design for our business. We use it for multiple purposes (which we list out in this blog post), especially for our templates in The Creative Template Shop. Basically, it’s the one tool that any small business owner should have in their back pocket to quickly and easily whip up graphics for their biz.
Canva has a free forever version, which already allows you to do most things. However, they also have Canva Pro which unlocks extra perks, one of those being the ability to create your brand kit(s) and have them saved to access easily when creating something. In this blog post, we’ll explain how you can create your brand in Canva, plus we include a video tutorial to show you exactly where to find everything you need!
How We Use Canva as Creative Entrepreneurs
Canva is our holy grail for all things pertaining to creating graphics and marketing material, especially on the fly. Its user-friendly interface and perfect balance of tools makes it our absolute favorite app for graphic design. Anyone can use Canva, no matter if you’re a beginner or expert. Heck, we both have backgrounds in graphic design and still prefer to use it even though we can and have used Adobe software.
We preach about it so much to creative entrepreneurs, and they quickly find it a staple in their tool list. However, you may still be confused on what you can actually create, so in this blog post, we’re going to cover how we use Canva as creative entrepreneurs!
Our Ultimate Guide to Finding and Pitching Potential Clients
One of the most overwhelming parts of starting a service-based business is how to actually find clients. You’ve done all of the beginning steps— you’ve decided what to offer, packaged and priced it, created your social channels, set up your financial shiz, and all of that fun jazz. But now, where the heck do you find clients and how do you pitch them?
Before we offered digital products, we were service providers, so we’ve had our fair share of finding and pitching clients. Today, we want to unveil our best tips to you in this ultimate guide!
Top 3 Ways We Nurture Our Audience and Get High Conversions
It’s one thing to launch a product or service (Go you by the way!), but it’s a whole other beast to actually maintain that offer after it’s all said and done. You want to make sure no one forgets about your offer and that you’re still tending to the leads that are cold, warm, hot, and everything in between. Otherwise, how would you convert anyone?
A big piece of getting conversions is keeping your audience engaged and providing value, AKA nurturing them. You’re nurturing your audience about 80% of the time, or at least you should be, which means it’s important to find ways and avenues to talk to them that work best. Here at Boss Project, we have three top ways that we nurture our people to increase our conversions, and that’s what we want to share with you today!
The Frugal Business Owner’s Guide to Graphic Design
If you’re anything like us, you like to make sure your money is going to something with a positive ROI before you invest in it. And we mean doing lots of research to be at least 99% positive that it’s worth the time and cash. Especially when you’re a new business, you don’t have the extra money to just throw spaghetti at the wall, so it’s really important that it’s going to stick. The same applies to all things graphic design.
Graphic design is a huge part of every business. It’s your social media content, your marketing assets, your website, your brand collateral, it’s pretty much everything visible about your business. And even though it’s super important, that doesn’t directly correlate with needing to spend big dollar bills on it.
In this blog post, we want to show you how you can make all things graphic design happen without breaking the bank. Welcome to the frugal business owner’s guide to graphic design!
What is Intentional Design and How it Can Benefit Your Business
When it comes to building websites, many people place most of their focus on aesthetics. While it’s important that a website is attractive and grabs visitors’ attention, intentional web design goes beyond just looks and takes into account multiple factors that impact your website’s performance. When you hone in on things like your goals, SEO, etc. and consider them along with your web design strategy, it’s possible to create something that’s both stunning and that drives results.
In this post, we’ll be breaking down the importance of strategic and intentional website design and sharing a look at our design process and its effects on our clients!
Top Website Design Trends in 2023
The main point of design trends is to break expectations. We want an element of surprise, whether that’s through color, shapes and patterns, animation, or overall layout. This’ll be reflected in the trends we’ve noticed that we’re going to break down for you in this post, but don’t let these trends intimidate you– there are a lot of ways to add in that organic surprise that feels really true to your brand direction.
How Service Providers Can Identify Their Result and Deliver a Profitable Offer
Looking back there is something magical about the beginning stages of business. It’s like we all had this young naive way of thinking at the beginning. You’re learning all the things, you’re hustling, you’re saying yes a lot (probably more than you should have) but you’re doing it. You’re building something that is yours.
And then you get to a point where you’re hitting 10K months consistently. You did the thing! You’ve become an established business owner BUT you’re still holding onto that “beginner” energy. Yeah, you might be making more money but you’re still feeling stressed, overwhelmed, and stretched thin.
Complete Guide to Dubsado’s New Form Builder 2022
As two self-dubbed Dubsado connoisseurs, we were over the moon when we first learned about the updates to Dubsado’s form builder. While it wasn’t terrible to use before, this upgrade that just rolled out for all accounts in July has increased our love for the platform times a thousand. Even though all of the blocks and options are basically the same, the form builder now has a whole new look that the majority of users will find more intuitive and easy to use.
We were part of the lucky group who were able to use the beta version of the new form builder for months, so we’ve already gotten used to the upgrade and have been sticking to it exclusively. Because of that, we knew we had to put out this unofficial guide to Dubsado’s new form builder!
10 Must-Know Canva Hacks for Creative Small Business Owners
Even though we have backgrounds in design and using fancier software, Canva has taken care of the majority of our graphic design needs for the past 7+ years. We have no idea how we would function without it since we use it to design our social graphics, Shop templates, presentation slides, podcast graphics, and so much more.
In our experience over the years we’ve been using Canva, there are at least 10 must-know hacks every creative small business owner needs to know!
How to Develop an Experimental Mindset and Curiosity Culture in Your Small Business
We have seen too many business owners allow themselves to get stuck in a planning and research phase (because planning is fun!) that the big dreamy goals they have for their business never really come to fruition. The #1 thing that’s helped our business reach 7-figures, employ us and our amazing team, allow us to take time away and live Life-First, grow (when we want to) and sustain is the fact that we’ve created an Experimental mindset for ourselves and a culture of curiosity for our team.
In today’s blog we go over how to develop an experimental mindset not just for you and your business but how to also implement it within your growing business.


Welcome to My Blog
Hey, I’m Abagail Pumphrey!
You know when you are so deeply passionate about something you can’t help but share it? That’s how this blog has felt for the last decade. I’ve written about my latest strategies, tech how-tos, experience with scaling and so much more. I hope you find just what you’re looking for. We’re here to help!









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