business insights
I’m officially building my first Al app. No code. No hoodie-wearing co-founder. Just me, my idea, a no-code tool called Lovable.dev, and two years of quietly training an Al on everything I know about marketing, messaging, and digital products.
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100 Profitable Digital Product Ideas
Plus, a totally free challenge to kick you into action and get this baby launched.
How to Double Your Income While Working 20 Hours a Week (or Less)
You’re at the point where you feel like you’re really killing it in your business. Your marketing efforts seem to be paying off because there’s rarely a shortage of clients. If anything, you have too many clients, too many tasks filling up your calendar, and too many empty cups of coffee sitting at your desk.
This isn’t the life for you, babe. This isn’t where you imagined your business would be when you first started with a big dream and the energy to make it happen. (Where the heck did that energy go?!)
Having all these clients means you should be hitting those big-figure months consistently, right? So... why does it feel like you’re back at a full-time corporate job working 40 hours per week with almost no considerable income to show for it?
We want to let you in on a little secret. You can double your income while working only 20 hours a week or even less. Here’s how.
The Ultimate List of Canva Resources to Create Beautiful Designs
Canva is the ultimate graphic design tool for small businesses. It has a user-friendly interface, is super easy to use, and takes almost no time to get the hang of. We use it almost every single day to create designs for our business and will likely continue to use it for years to come, no matter the fact that we have professional designers on our team. That’s just how good it is!
Because we love it so much, we have a million and one resources out there to help you get to know Canva and begin using it for different purposes in your business. So with that said, enjoy this ultimate list of Canva resources to get you creating beautiful designs ASAP!
5 of Our Favorite Lesser-Known Dubsado Features
If you know anything at all about us over here at Boss Project, you know that we’re long-time Dubsado fans. Before we transitioned to digital courses years ago and were still offering services, Dubsado was our go-to. Now, we’ve kept up with the software updates and new features, and it’s the #1 CRM we recommend to service providers looking to organize and streamline their business.
While we’re positive it would win you over at the major, more well-known features (think workflows, forms, the client portal), it’s the smaller features that will have you shouting from the rooftops about Dubsado. That’s why we want to talk about 5 of our favorite lesser-known Dubsado features and how to use them!
Everything you need to know about Idea Pins and how to use them
Pinterest never fails to surprise us with its new features, and the most recent release has been Idea Pins. Although they’re a new feature on Pinterest, it’s a similar feature to what we’ve seen on other platforms as well. According to Pinterest, Idea Pins are “an evolution of Story Pins”, a feature they beta tested in 2020.
Since video is the new wave of content with platforms like TikTok serving as the stepping stone to other apps falling in line (take Instagram Reels and Video Pins, for example), we’re starting to see more and more popular platforms release their own takes on these loveable features, Idea Pins being the newest rendition of Stories on Instagram, Snapchat, and Facebook.
But what about Idea Pins makes it different from its competition, how will it improve your experience on Pinterest, and how do you use them? Keep reading as we answer these questions in this blog post!
What is an Evergreen Launch + Is It Right for You?
There are numerous ways in the book for how you can structure the launch of your offer, and chances are we’ve tried them all. Part of being a business owner is putting yourself out there and trying new things. Half the time, we’re just throwing spaghetti at the wall and seeing if it sticks.
One particular method of launching has been gaining more traction over the years, especially now as more and more people are coming into the online business space (at least one good thing we got out of the pandemic), and that’s the evergreen method of launching.
In this blog post, we’ll be breaking down what an evergreen launch is, different styles of launching evergreen, and how to decide if it’s right for you!
Our Ultimate Guide to Finding and Pitching Potential Clients
One of the most overwhelming parts of starting a service-based business is how to actually find clients. You’ve done all of the beginning steps— you’ve decided what to offer, packaged and priced it, created your social channels, set up your financial shiz, and all of that fun jazz. But now, where the heck do you find clients and how do you pitch them?
Before we offered digital products, we were service providers, so we’ve had our fair share of finding and pitching clients. Today, we want to unveil our best tips to you in this ultimate guide!
Top 3 Ways We Nurture Our Audience and Get High Conversions
It’s one thing to launch a product or service (Go you by the way!), but it’s a whole other beast to actually maintain that offer after it’s all said and done. You want to make sure no one forgets about your offer and that you’re still tending to the leads that are cold, warm, hot, and everything in between. Otherwise, how would you convert anyone?
A big piece of getting conversions is keeping your audience engaged and providing value, AKA nurturing them. You’re nurturing your audience about 80% of the time, or at least you should be, which means it’s important to find ways and avenues to talk to them that work best. Here at Boss Project, we have three top ways that we nurture our people to increase our conversions, and that’s what we want to share with you today!
The Frugal Business Owner’s Guide to Graphic Design
If you’re anything like us, you like to make sure your money is going to something with a positive ROI before you invest in it. And we mean doing lots of research to be at least 99% positive that it’s worth the time and cash. Especially when you’re a new business, you don’t have the extra money to just throw spaghetti at the wall, so it’s really important that it’s going to stick. The same applies to all things graphic design.
Graphic design is a huge part of every business. It’s your social media content, your marketing assets, your website, your brand collateral, it’s pretty much everything visible about your business. And even though it’s super important, that doesn’t directly correlate with needing to spend big dollar bills on it.
In this blog post, we want to show you how you can make all things graphic design happen without breaking the bank. Welcome to the frugal business owner’s guide to graphic design!
The Beginner’s Guide to Dubsado
Dubsado boasts proudly that they’re an all-in-one CRM (as they should), but we understand that it’s common to get a bit scared at that thought. What will you do with all of the features? Is it too robust for your needs? It can be a bit overwhelming for a first-time user or someone who’s browsing different CRMs to invest in for their business.
When you understand all the different features and their functions, though, you can see how nicely they flow together. Every feature complements the next, and it really helps eliminate the confusion when you understand how they work. With that said, this is the beginner’s guide to Dubsado!
Mastering the Transition from Business Owner to CEO: A Comprehensive Guide for a Successful Shift in Role
As a business owner, you inherently are a CEO, but it’s how you show up in that role that makes all the difference. CEOs play a super specific role in the company that evolves as the business grows. Right now, you may still be doing a lot of things related to your skill set and the results you bring to clients. After all, getting paid to do the things you love are part of the whole reason you started your business in the first place. But in order to run a successful and sustainable business, this involves doing things and having conversations that are otherwise out of your comfort zone.
Keep reading as we help you define what it means to step into your true CEO role and essential skills needed to run your business as the founder.
Service Providers Making More Than $20k Per Month: Essential Skills You Need For Sustaining & Growing Your Business
We know firsthand how challenging it can be to build and grow a business that can withstand the ups and downs of entrepreneurship. We’ve worked with service providers in all stages of business, and while they can all equally be difficult to navigate, they each come with their own unique struggles. For the service providers who are already hitting $20k months and beyond, there are essential skills needed in order to continue building a sustainable business and experience continued growth.
The Brand New Incubator
We recently wrote about whether or not service providers should pivot your offer or start over (you can read that post over here). We wouldn’t be Boss Project if we didn’t practice what we preached, so we’ve had a change in the works regarding our program, The Incubator. After 18+ months of data from clients going through our program, we saw a need for our own pivot. We’ve always prioritized not adding fluff and making sure that our offers aren’t overwhelming, so we analyzed our data and cut what wasn’t making a difference.
Go From Service Provider to Agency: How to Scale Your Marketing Business
Being a lone service provider is fine in the beginning, but to really scale and grow your marketing business to the next level that will allow you to hit big financial goals and actually spend less time in the weeds, you have to scale to an agency. This means you outsource many of the services through your team that you were previously doing yourself. As you hire team members who specialize in certain services, you can even expand your business offering to market to a larger audience.
But first, there are critical action steps to take before growing to that next level. Keep reading as we dive into how to scale your marketing business to go from service provider to agency!
One Week to More Clients (Without Paid Ads or Social Media)
The thing about paid ads and social media is that no matter how excellent your strategy is, more often than not, you’re bombarded with leads that aren’t at the quality you need them to be. Heck, any kind of marketing can be confusing because of all of the new trends that come in hot and go just as quickly. We’ve said it a million times before, but relationship building and networking is where you’ll find your highest quality leads and potential clients. It’s even possible to do this and gain new clients in just one week.
In this post, we’ll be teaching you how to narrow down your offer, find your network, reach out to potential clients, and hold discovery calls and coffee dates all in the span of a week.
$118k In Contracted Revenue in 30 Days - Here’s How We Did It
For the last seven years, we’ve worked with clients in a variety of capacities. When we first joined forces and started offering services, we were a local branding and marketing boutique. Then we flourished in the online course industry, but over the last year, we’ve been working with a handful of clients outside of our typical education products inside the Incubator. We loved getting back to the 1:1 experience, so we decided to open up a waitlist for our done-for-you services to a wider audience.
Lots of tweaking and repeating took place, but in 30 days we’d contracted $118k at a 60% close rate. Keep reading as we break down how we did it!
Welcome to My Blog
Hey, I’m Abagail Pumphrey!
You know when you are so deeply passionate about something you can’t help but share it? That’s how this blog has felt for the last decade. I’ve written about my latest strategies, tech how-tos, experience with scaling and so much more. I hope you find just what you’re looking for. We’re here to help!
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