From the incredible potential of generative AI to the allure of fully customized experiences, there are numerous innovative ways to elevate your email strategy. While I can’t predict the future, I can share what I’m seeing in the world of email marketing to help you stay ahead of the curve! By leveraging industry research, inbox analysis, and deep reflection on my own business, I’ve compiled some of the hottest trends for 2024. These insights will help you harness the power of email marketing and take your campaigns to the next level.

Writing funny copy is an excellent way to make your brand memorable and connect with customers, but it can feel pretty risky. What if it’s not actually funny? Or worse, you end up inadvertently offending someone?

Joining us today to set our minds at ease is Lianna Patch, a conversion copywriter and comedian whose greatest dream is to make your customers pause, smile, and click – in that order.

Many entrepreneurs set ambitious targets but often find themselves falling short. In this episode, we explore the REAL reason why you’re not achieving your goals, unpack the underlying beliefs that might be holding you back, and provide actionable insights to help you break through these barriers.

Join me as I delve into how you might be standing in your own way and offer strategies to move your business forward in alignment with your life goals. I share key mindset shifts to help reduce the pressure and constant stress that many entrepreneurs experience as their businesses scale and the goalposts keep shifting.

Today we are digging into what it really takes to reinvigorate yourself. When I am feeling creative resistance, I have a tendency to try and push through – creating an unnecessary environment of stress. When you really slow down, you have the opportunity to gain a new perspective. I like to teach you through my own experiences so I wanted to put myself in my client's shoes. At the end of last year and the beginning of this year, I found that my clients were really resistant to showing up online and I started questioning why. I realized that the resistance largely stemmed from the fear that my clients once understood social media and now no longer do!

Tuning in, you’ll hear Natasha share her expert insights on how to start creating video content, from the power of storytelling to practical tips for staying motivated. We explore the nuances of creating engaging video content, the importance of hooks, strategies for incorporating personal touches into your brand, and much more! Natasha’s practical advice will help you build a confident video marketing strategy that grows your business and connects with your audience on a deeper level. Tune in to learn how you can incorporate video into your marketing repertoire and see long-term success!

I have so many thoughts about growing on TikTok! Today, I want to talk about my own journey. I am less than two weeks into a personal 30-day challenge I put on myself to hit 10,000 followers on TikTok in less than 30 days. I’m currently at 7,400 followers! There’s no doubt in my mind that I’ll reach 10k.

Rachel Miller joins Abagail today to discuss how to grow your email list to millions! Rachel is a marketing strategist who supports small businesses in growing their audiences organically. We’re digging into some simple strategies Rachel has used that have hugely impacted the overall growth of her business. Tune into this episode to be inspired to take action and be willing to make mistakes!

Today we are joined by self-love coach, TEDx speaker, author, and entrepreneur, Khanyisa Mnyaka. Khanyisa is passionate about helping individuals own their lives through her impressive understanding of the human experience. With a multitude of degrees and certifications, she is skilled at helping people overcome their limiting beliefs and people-pleasing in order to live their most authentic lives. And today she is here to help you with just that!

In today's episode, I’m sharing what you need to know about the strategy of kickstarting your business from scratch, even if you think you have no existing audience. I’ve found that we tend to underestimate our existing network. From family and friends to colleagues and acquaintances, you likely have a web of up to 1,000 connections waiting to be tapped into. You’re probably not actually starting from zero— it's just a matter of using those connections to build the life and business you’re wanting.

This episode forms part two of a series on obstacles that are preventing you from launching your first or next digital product. Listen to them in either order. It’s totally up to you. Part one was mostly about the fear, worry, and time involved in launching your product. This time, we’re mostly talking about marketing and tech. Let’s get into it!

Right now, you have free opportunities to be seen by an organic audience and get free traffic to your offers from people all over the globe. What a time to be alive! What an incredible chance to grow your business! Today's episode of the Strategy Hour Podcast is part one of a two-part miniseries that covers the obstacles that might be preventing you from launching your next (or even your first) digital product. This miniseries was developed in conjunction with Digital Product Fast Track, a free challenge to take you from idea to launch in just one day!

Today I’m sharing the strategy of how I got those people on the list, what’s working, what you should be paying attention to, and what it means for you and your business. An email list is incredibly important to your business because it will allow you to reach your audience more consistently and it’s something that you actually own, unlike your social media followers. Email lists are a long-term strategy that adds to the stability of your business.

If you get one thing out of the pep talk I’m about to give you, it’s this. The decisions that you make today are not ones that you are marrying forever. Regardless of what you launch, you have an opportunity. Whatever you put out into the world, whether it works or it doesn’t, is an opportunity to learn. The world is going to tell you something! And you get to listen. As business owners, we often don’t slow down and listen to this nearly as often as we should.

Today, I want to tell you about the process that helped me create an Instagram Reel that got me 364 free leads in under 24 hours. A Reel that has since gone on to generate more than 771 leads, and counting. es, what I did was incredibly simple and yielded exceptional results, but it wasn’t where I started and it’s not what made this work. It took several months of strategic planning, brainstorming, and taking action before things took off the way that they did. That’s why I’m using today’s episode to tell the full story of how I got here, and how you can take the next step in building your list of dream clients.

What if, instead of worrying that you are running out of time in your business or that your plans are delayed, you accepted that you are right on time for your own destiny? Today I am joined by Amber McCue, a woman who went from being an 18-year-old single mom to owning three companies that allow her to work from anywhere in the world.