Hello all you business badasses and wonderful women! We are so glad to have you here for yet another episode of our little podcast. This week the The Strategy Hour is all about dealing with what can be a very tricky and irritating problem. Yup, you guessed it: how can you go about approaching the issue of people not understanding what your job really is? Most of us entrepreneurs and online business owners have encountered this dynamic in some way and it can be pretty tiresome and frequent!

So what are we to say and do in these situations? Whether it’s at a family gathering or in another social or business setting, we want to talk a little about what it’s like and share a few ideas on how to deal with this. To help us unpack the issue we have invited our dear friend Courtney Foster-Donahue who shares our frustrations in these regards and she has some great advice for all of you introverts out there that you are not going to want to miss. So without further ado, let’s get into it!

Welcome back to the show! Today’s episode of The Strategy Hour Podcast is a breakdown of our recent amazing and wonderful Boss Project Summit! This was pretty much the biggest thing we have ever done at TCC and it has just wrapped, so what better to talk about than that? This behind the scenes look at the summit and the statistics that came out of it is just a taste of things to come. The few days over which we held the event had a massive impact and we had fun and made money and we cannot wait to share more of the in depth information we have gathered.

Bear in mind that it is still early stages in terms of the outcomes, which we will continue to collect and collate, but there is definitely more than enough to talk about today and give you the inside scoop after all the madness! We would be remiss not to send out a big thank you to everyone who made the summit possible and we are eternally grateful to our sponsors, contributors, the participants, and each other for bringing this great thing to life! We have to admit that we are already thinking about next time and how we might make it better, stronger, and more of everything it was this time!

Hey everybody, and welcome back to The Strategy Hour. Today we are super happy to have a conversation with Bonnie Fahy, who is the founder of SourceIt where she helps her students and clients grow their businesses through outsourcing. Bonnie has a particular approach, which she calls “hybrid sourcing”, that can make your company run more smoothly and iron out some of the traditional issues with getting outside help. Bonnie is going to be telling us all about how it works and how you can use it to your great advantage. Sound great? We think so! She is going to be giving concrete, actionable advice on how you can build your team and grow your revenue through some very simple steps. So you are not going to want to miss this episode!

The subject of hiring and how you go about sourcing your employees can sometimes be taboo; but don’t worry, in this fearless conversation we break down all these walls and give you the real inside scoop. Here at TCC we have had our fair share of successes and failures with hiring over the Internet and we are so excited to share Bonnie’s revolutionary and forward-thinking rules of the game with all of you, our listeners. Bonnie even tells us how she managed to quadruple her income in just three months using the strategies she is going to be explaining today! This means that by outsourcing smartly, you can have a lot more money in your pocket and also free up more time to do the things most important to you. Get ready, and let’s dive in!

Hello everybody and welcome to another episode of your favorite biz podcast! Here at the Strategy Hour we always hope to give you the best advice, tools, and inspiration to get that business of yours popping and today is no different. This episode is all about a certain myth that has us a bit hot under the collar and we want nothing more than to dispel it! It goes something along the lines of not being able to reach your goals because of being overwhelmed by too much content and too many things to do. Now, we know this feeling, so don’t think it’s just you! But we are also here to tell you, get off your backside and start working because it is just not true and it is certainly no excuse to not put in the work!

So today we are going to be putting this myth to rest and giving you the fire and energy to go and get out of that overwhelmed funk! Okay? Great! We’ll be talking about how to interact with resources and content in an effective way and connect the dots between your to do list and the strategies you hear about. We implore you again and again to take action, a constant reminder throughout the episode, so take heed! And don’t worry, we also get into how we have slipped up in these ways over the past year and talk about some of the missteps we took in this regard. An important takeaway is the idea of co-working and accountability groups, something we have used — especially when starting out — to great effect. We finish off the chat thinking about ways to simplify your business and identifying your KPIs and critical numbers. So let’s get right into it!

Hello all you wonderful listeners out there! Today we have a great episode for you and one that is a little out of the ordinary. We are chatting with Kinzie Ferguson who is a boudoir photographer and a great friend of ours too! This conversation is going to be all about how Kinzie recently manifested her dream studio space and the process that allowed her to do it. This was a big deal for her and the experience really drove home some things that Kinzie believes in. We will also be chatting about how Kinzie goes about empowering people and her philosophy towards compliments, positivity and intentionality.

It was recently Kinzie’s birthday and we decided pretty spontaneously to have this conversation at her party! This episode has it all, we talk about the importance of hard work and family, intentionality and just serving your people as best you can. We are going to getting kind of woo today, which is something we have been wanting to do for a while and this was the perfect excuse. We will be talking tarot readings, birth charts, the moon, and more. So get strapped in, we are going deep!

Guess what’s happening today? It’s the start of the Boss Project Summit! Did you just fist-bump the air? Because we sure did! This is like the day before Christmas, the first day of school, the thing we’ve been waiting for and it’s finally here! It feels like this has been years in the making, even though we’ve only been working on it for a couple of months, and the lineup is just insane! If you don’t know what we’re talking about, pause right now and head over to the Boss Project Summit website to get your free ticket because it’s all starting today!

If you’re brand new to the podcast and it’s your first day on the internet ever, we are going to give you a quick rundown of what the French toast we’re even talking about. The Boss Project Summit is 100% free to attend and we’ve got sessions ranging from how to write a professional email, to perfecting your brand, to being profitable, and more! So inside this episode we are breaking down the highlights and themes for each day, which speakers to look out for, and how you can get your hands on the all-access pass to be able to watch the videos after the summit is over. So get your calendars ready, pencil in those must-see sessions, and let’s get this summit started!

Welcome to another episode of The Strategy Hour Podcast, where we give you the tools, tips, and tricks to get your biz hopping and popping! Today on the show we are joined by Michelle Evans who is going to talk us through her journey of giving up a secure, well-paid job at Microsoft to pursue her entrepreneurial dreams. This obviously has great relevance for most of us as we have either made the switch or would still like to. It is just a part of doing this thing we do! Michelle now runs her own marketing company helping business owners achieve their dreams and coaching them towards the kind of success they hope for.

In our conversation, we go through this all important process and how it played out for Michelle. Her story is really inspiring and has lessons in it for all of us for following your own path and playing to your own strengths. We chat about what led up to the decision to leave and then the all important action steps Michelle took following her departure, which led to her paving her own way ever since. Michelle gives us great strategy pointers and you are not going to want to miss those so stay tuned right to the end of the show!

Thanks for tuning in to another amazing episode of The Strategy Hour Podcast! These are definitely our favorite episodes to bring today. Today on the show we are breaking it down and showing you the behind-the-scenes of the creation and the progress of our very first online virtual summit, The Boss Project Summit. The Summit will run for four full days from November 6th to the 9th, 2018. We have 40 different speakers, including keynotes and breakouts and we have divided each day into four themes throughout the summit. So as you can see, we have a ton of great stuff planned for y’all!

Now before we jump into this episode and all the things that are happening, if you have yet to sign up, get your booty over to the Boss Project Summit website and sign up. It’s totally free and we are so excited for the 5,000 people who have already signed up! So if you want to hear about why we decided to do a summit and what lit the fire for us to take on this new project, you’re going to want to go back and listen to Episode 270. However, that episode is definitely not a prerequisite for jumping into this one, so let’s get started!

Hey everybody and welcome to another fantastic episode of The Strategy Hour Podcast! Today we are joined by one of our favorite people in the world, a real internet bestie and the Instagram King, Tyler J. McCall! Tyler is here to talk to us about his speciality - how to get Instagram working for you immediately. Of course, Instagram, like all social platforms is constantly evolving so Tyler will be talking about what the best strategies are right now, but also looking at some of the more timeless rules of the framework. Tyler has helped a huge amount of entrepreneurs (including us!) to grow their Instagram following and engagement through the lessons he teaches. For Tyler, it really is quite simple: if you follow a few easy rules, have fun, and bring your own personality to your account you really can’t go wrong!

During our conversation we cover some of the basics around content and captions and the move away from highly curated profiles. Tyler also stresses the importance of knowledge of your audience and how this informs your strategy. We get into the nitty gritty of telling your brand’s story and how to convey this in an effective and engaging way as well as looking at the values that underscore everything that you post. One of the biggest recent developments on Instagram is obviously the Stories feature and Tyler breaks down some lessons for approaching that area and also reiterates just how important they are to your reach, engagement, and potential profits. Lastly, we cover some tips and ideas for personal versus business profiles and how to go about starting out on the platform for newbies. Jump in, it’s going to be a fun ride!

Welcome to another episode of The Strategy Hour Podcast all of you wonderful and beautiful biz unicorns! Today we will be talking about something extra special and exciting and something we have been looking forward to spilling the beans on for ages! This episode is going to be all about our upcoming Boss Project Summit, that we are hosting in November. Are you as excited as we are? Because we have never really been this excited before. Today we will be giving you the quick overview of what the summit will include, a little behind the scenes, and then we will drop down into some more details about the event. Sound good? We think so!

We give you the how, the why, and the where because we know you are going to want to know it all! We talk about which speakers we are most excited about, but really we are pretty crazy about all of them, we get into the reasons why it has taken us this long to get around to making this dream a reality and we talk about the magical All Access Pass that is vital if you want to get the most out of the summit. It’s hard for us to express just how great this event is going to be, but if you know us and know what our business and podcast is about, imagine that to the nth degree and you are getting close!

Welcome back to another episode of the Strategy Hour Podcast with your favorite business sisters! We have a great episode in store for you today in which we will be talking to our friend Parijat Deshpande about her experiences self publishing an Amazon bestseller. Parijat is a high risk pregnancy expert and decided to turn her work and wisdom into a book called Pregnancy Brain, which has quickly become a hit and is selling fast since it was published! We chat about what led to the writing and publishing of Pregnancy Brain and what that process was like, from start to finish.

Parijat is a great example of someone taking their business and turning it into something else, namely a distributable and profitable outlet. This is one way that a one-on-one business can be scaled to create more revenue and reach. During our discussion Parijat takes us through the lessons she learned over the last year and a half as she was able to very quickly move from deciding on creating the book to selling it. She really is an inspiration and we at TCC hope she can inspire you to reach your dreams and get your book out of your head and out into the world! We chat about editors, design choices, the writing process and the ups and downs of becoming and author. All things we know you are dying to hear about so without further ado, let’s jump right in!

Yes, you read that heading right! We feel like one of our dreams came true recently. We have been dying for physical products for God knows how long. Well, instead of developing our own products, which will probably happen at some point in the future, this feels like a major stepping stone in the right direction for us. We’re SUPER excited to announce it and we can’t wait to tell you all about it.

We officially have our own online shop! You can literally go buy anything from there. It’s curated to have our most favorite items from the most important categories in our lives and it’s hosted on your favorite platform ever! If you want to screw this whole episode and rather go shop, you can — we won’t hold it against you! However, if you want to know more about it, listen up first and then you can go shop til you drop!

On this episode of the Strategy Hour we have a very wonderful guest and conversation to share with all our listeners! Today, we welcome Jennifer Mary of Apple and Pear Wardrobe.  She is here to tell us all about how to curate your best wardrobe and the difference that it can make in your business and life in general. Funnily enough, Jennifer admits she is not the person who loves clothes more than anything, but she is obsessed with difference they can make to our lives. At the end of the day it’s all about what clothes mean to us and how they can make us feel. Let’s face it, we perform much better when we are feeling good and and we feel good when we look good, so really it’s quite a simple equation.

We talk about compiling a great capsule wardrobe and decluttering your closet for a stress free mind and less decision fatigue. We also get into how to really dress according to your needs and to make the right impression. Jennifer shows how you can easily increase your levels of productivity and happiness by just making a few changes to your dressing habits and looking the part. A big takeaway from the episode is the idea that you can make a statement, wherever you are, with how you dress. Your clothes speak volumes about you, make sure show up in the right way!

Ever been stuck with ideas and you just didn’t know if they were right for you or how to put them into action? We’ve been getting tons of questions from you all out there, and most of the questions being along the lines of, “How do you guys know when a product or a launch is the right thing to do?” and “When do you reassess and change things and how do you actually know that something isn’t quite right?” We’re here today to tell you about our past experiences and how we got to figuring it all out.

In our experience we’ve always just kinda “did it” and generally made it happen. There haven’t been many ideas that have come up that didn’t ultimately end up being created. We’re digging into how we originally started and how we knew it was the right choice for us.  We also delve into where our heads were at along the process and what you can do turn your vision into daily actions. From idea, to conception, to sale, we’re giving you both parts of our system. Be sure to keep listening to find out more!

Welcome back to the The Strategy Hour everybody. We hope you are excited about today’s episode because we sure are! Today we are chatting with Haley Williams about selling a business when you realize that you might not love what you are doing. This is an experience Haley had with a project she had been running for the last seven years only a few months ago! This can obviously be quite a difficult process and that is what this chat is all about. Making tough choices that are the best for you. It took some time but Haley found the clarity she needed to feel good about her decision and has not looked back since.

There are a number of choices that are available to us as business owners when these feelings arise. One of the options is to just shut down the business completely, which is quite drastic but is sometimes necessary. The second option is to think about changing the way you work and how the business runs and the last is to let go of it and have someone else buy and take care of it. The last of these is what Haley did and she found it was a lot more about letting go of the identity she had come to correlate to her business and realizing that she was more than that part of herself. Even at TCC, we are also slowly finding our way through this dynamic and learning to value ourselves beyond the work we put into our jobs. So come along for this important journey and hopefully you can come out the side inspired and ready for any necessary changes.