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Funnels: What They Are, Where They Came From, and Why Most Are Built Backward

business insights

Blog

Funnels: What They Are, Where They Came From, and Why Most Are Built Backward

A funnel is not a website. It’s not a single email. It’s not an overpriced software platform someone tried to sell you in a webinar. It’s the journey someone takes from “Who are you?” → “This is interesting...” → “I need this in my life” → “Take my money.”

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100 Profitable Digital Product Ideas

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Abagail Pumphrey 11/9/21 Abagail Pumphrey 11/9/21

Everything You Need to Know About Dubsado Before You Buy

There’s definitely no shortage of CRMs available out there for service providers, but the difficulty is choosing which one. If you’ve already started your research, chances are you’ve seen Dubsado pop up quite a few times as being one of the top CRMs. We’ll be the first to back up those claims and say they’re absolutely true!

Dubsado is the #1 CRM that we personally recommend to every service provider who’s struggling to maintain an organized system of managing and streamlining their client processes. However, what makes Dubsado different from the rest, and what are some things you need to know about Dubsado before you even buy?

Abagail Pumphrey 10/28/21 Abagail Pumphrey 10/28/21

How to Use Testimonials to Attract Your Dream Clients

Client testimonials are the proof in the pudding to potential clients about how amazing you are. You need to be able to back up your claims of being able to achieve XYZ results for your clients and the wonderful experience you provide. Not only do they serve as a diverse marketing asset that you can repurpose in numerous ways, but they’re also like hanging those sticky fly traps.

The fact of the matter is that dreamy clients know other dreamy clients. As soon as you land who you consider a dream client, you have to use that person and their testimonial for every referral or potential client that you can because you’ll get even more like-minded clients from them.

So in what ways can you use testimonials to signal more dream clients that they should work with you?

Abagail Pumphrey 10/26/21 Abagail Pumphrey 10/26/21

How to Collect Powerful Testimonials on Autopilot

Marketing your business as a service provider can be super nerve wracking and awkward. You might be thinking, “So I’m just supposed to talk about how good I am all day long and hope people believe me?”

The short answer: not exactly. You don’t always have to be the one doing the talking. There’s one single marketing asset for service-based business that’s the most powerful…

The client testimonial.

Abagail Pumphrey 10/7/21 Abagail Pumphrey 10/7/21

Our Top Time Saving Secrets to Managing Clients

When you’re working with clients, saving time is the biggest concern for our audience. An overflowing task list is like a dark shadow that keeps looming over you because you know it’s coming soon, but you’re trying everything in your power to stop it.

We’ve been to that point, especially when we were offering 1:1 services, but we’ve picked up a few time saving secrets to managing clients over the years. In this blog post, we want to share these secrets with you!

Abagail Pumphrey 10/5/21 Abagail Pumphrey 10/5/21

The Ultimate List of Canva Resources to Create Beautiful Designs

Canva is the ultimate graphic design tool for small businesses. It has a user-friendly interface, is super easy to use, and takes almost no time to get the hang of. We use it almost every single day to create designs for our business and will likely continue to use it for years to come, no matter the fact that we have professional designers on our team. That’s just how good it is!

Because we love it so much, we have a million and one resources out there to help you get to know Canva and begin using it for different purposes in your business. So with that said, enjoy this ultimate list of Canva resources to get you creating beautiful designs ASAP!

Abagail Pumphrey 9/28/21 Abagail Pumphrey 9/28/21

5 of Our Favorite Lesser-Known Dubsado Features

If you know anything at all about us over here at Boss Project, you know that we’re long-time Dubsado fans. Before we transitioned to digital courses years ago and were still offering services, Dubsado was our go-to. Now, we’ve kept up with the software updates and new features, and it’s the #1 CRM we recommend to service providers looking to organize and streamline their business.

While we’re positive it would win you over at the major, more well-known features (think workflows, forms, the client portal), it’s the smaller features that will have you shouting from the rooftops about Dubsado. That’s why we want to talk about 5 of our favorite lesser-known Dubsado features and how to use them!

Abagail Pumphrey 9/14/21 Abagail Pumphrey 9/14/21

Everything you need to know about Idea Pins and how to use them

Pinterest never fails to surprise us with its new features, and the most recent release has been Idea Pins. Although they’re a new feature on Pinterest, it’s a similar feature to what we’ve seen on other platforms as well. According to Pinterest, Idea Pins are “an evolution of Story Pins”, a feature they beta tested in 2020.

Since video is the new wave of content with platforms like TikTok serving as the stepping stone to other apps falling in line (take Instagram Reels and Video Pins, for example), we’re starting to see more and more popular platforms release their own takes on these loveable features, Idea Pins being the newest rendition of Stories on Instagram, Snapchat, and Facebook.

But what about Idea Pins makes it different from its competition, how will it improve your experience on Pinterest, and how do you use them? Keep reading as we answer these questions in this blog post!

Guest User 9/2/21 Guest User 9/2/21

What is an Evergreen Launch + Is It Right for You?

There are numerous ways in the book for how you can structure the launch of your offer, and chances are we’ve tried them all. Part of being a business owner is putting yourself out there and trying new things. Half the time, we’re just throwing spaghetti at the wall and seeing if it sticks.

One particular method of launching has been gaining more traction over the years, especially now as more and more people are coming into the online business space (at least one good thing we got out of the pandemic), and that’s the evergreen method of launching.

In this blog post, we’ll be breaking down what an evergreen launch is, different styles of launching evergreen, and how to decide if it’s right for you!

Guest User 8/24/21 Guest User 8/24/21

So You’ve Booked Too Many Clients: Here’s What to Do

We think congratulations are in order! Since you’ve come to this blog post, that must mean you’re doing something right with your marketing, so we’re proud of you for getting to the point where you’re now officially overbooked. Although it’s stressful, this is a stage in your business that can open so many doors and opportunities that you’ve probably only been dreaming about until now!

First, though, we need to deal with the overwhelm and figure out how you can free up space on your calendar so that you can give your undivided attention to your clients, plus what to do with new leads. Keep reading as we cover all of these things and more in this blog post!

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Welcome to My Blog

Hey, I’m Abagail Pumphrey!

You know when you are so deeply passionate about something you can’t help but share it? That’s how this blog has felt for the last decade. I’ve written about my latest strategies, tech how-tos, experience with scaling and so much more. I hope you find just what you’re looking for. We’re here to help!

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