new episodes tuesdays + thursdays

If you run a business online, then this is the show for you. Listen in as your host, Abagail Pumphrey delivers semi-ranty business strategies touching on everything from building a profitable offer to scaling sustainably to growing an ethical culture and everything in between.

top 10 business podcast | 4 Million+ downloads | 750+ episodes

Meet Your Host

Semi-ranty business strategies for successful small business owners.

Hey, it’s your host, Abagail Pumphrey. And I’m on a personal mission to help more small business owners become financially free.

I like to nerd out on all things business, marketing, and most definitely the numbers. I’m talking all the lessons learned as I turned a layoff into a 7-figure online business.

I like to share it all and no conversation is off the table. We talk actionable strategies, biz challenges, and all the things life throws your way - grief, anxiety, loss, and resilience are all topics you’ll find here.

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Social Media Doesn’t Always Feel Transparent: Here are 6 Things I Deeply Struggle With

There’s a new trend popping up on social media where people are sharing the real struggles they face in life and in business. Even after nine years of business, there are things I still struggle with, and today I want to let you in on what some of them are. These are things that deeply bother me, things I talk to my therapist about, and that hold me back from doing what I really want to accomplish. Let’s get into it!

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How to Become Financially Healthy with Financial Gym CEO Shannon McLay

Our mission at Boss Project is to empower creative business owners to build a life and business that excels financially and supports them soulfully. Since we started this business, we have been truly dedicated to helping build a community of fiercely supportive people that are also ridiculously profitable. So much of that comes with financial literacy.

We want to see more women and femmes in business be not only financially safe but financially thriving. That’s a huge reason we brought on today’s guest who is dedicated to empowering people through financial literacy. Shannon McLay is the CEO and Founder of Financial Gym, a revolutionary financial services company, and she is an expert in helping others to build both personal and business finance.

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Bootstrap, Burnout, and Beyond: The 3 Phases of Your Service Based Business

The things we hear all the time are either, “I’m doing all the right things but I don’t necessarily know what to focus on next. I don’t know which lever to pull next and I don’t know why I’m feeling so overwhelmed.” Or, “This is so fun and easy! How do I set up myself for success in the future? How do I maintain this and keep growing?” We find that everyone’s always trying to look ahead, yet what’s truly beneficial is understanding the phase that you’re currently in order to clock why things are going well, where they’re going wrong, and what you need to do to move into the next phase. What we forget is that pitfalls are inevitable and that, as things grow, there are going to be roadblocks, hesitations, and frustrations. We are all bound to feel stuck at some point or another we want to assure you that this feeling is normal (and necessary) and that we can help you to get out of it! In this episode, we tackle the three phases we see every service-based business owner move through, fill you in on how we really feel about burnout, and share our greatest wish for every single service-based business owner out there.

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Myth Busting: Here's a Reframe for Beliefs That Might Be Holding You Back

If you are a service provider finding yourself in need of a little bit of a serotonin boost and you’re looking for a pep talk from your Biz Fairy Godmothers, this is the episode for you! We have some really valuable reframes for you; some shifts in thinking. We see you in ways that you perhaps don’t see yourself, and we want to share those insights with you. We’re going to share some really cool, kind, impactful things with you today, so prepare to be showered in words of support. It might make you feel uncomfortable and you may have a hard time accepting the compliments, but here’s the thing: it’s because we genuinely care!

No one else is saying these things to you and it’s important to us that we pour back into you in the same way that you’ve poured into us over the years. We are ready for you to believe in yourself in the way that we believe in you. That means listening to the things we’re saying, truly taking them to heart, and allowing them to sink in and make an impact. Tune in to learn about the reframes that service providers need to hear right now and to find out what we see in you (it’s a lot!) so you can believe in yourself in new ways. Never fear, your Biz Fairy Godmothers are here!

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Separating Your Self-Worth From Your Business Performance

Back in the day, we recorded an entire series on starting your business and one of the first subjects we talked about was adopting a profit-first mentality. Here’s the thing, we re-looked at that episode and have so many more things to say! The way we run our business has dramatically shifted in the last 12 months and because of that, we have so many things to say to people who are just getting started. Even if you have an established business, we have some thoughts about what you should be doing differently when it comes to your dollar bills.

We recorded that first episode about adopting a profit-first mentality in February of 2018 but we honestly didn’t really put our ideas into practice until 2020! It took two years for us to learn how to do that, so we are going to save you that time today. We are not saying that our first episode has no value, but now that we have actually been through the trenches, this is the episode you want!

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Adopting A Profit-First Mentality

Back in the day, we recorded an entire series on starting your business and one of the first subjects we talked about was adopting a profit-first mentality. Here’s the thing, we re-looked at that episode and have so many more things to say! The way we run our business has dramatically shifted in the last 12 months and because of that, we have so many things to say to people who are just getting started. Even if you have an established business, we have some thoughts about what you should be doing differently when it comes to your dollar bills.

We recorded that first episode about adopting a profit-first mentality in February of 2018 but we honestly didn’t really put our ideas into practice until 2020! It took two years for us to learn how to do that, so we are going to save you that time today. We are not saying that our first episode has no value, but now that we have actually been through the trenches, this is the episode you want!

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How to Have Your Best Today Using The Best Today™ Guide with Shunta Grant

Today we are joined by our badass biz bestie, Shunta Grant! Shunta has released something amazing that we think so many people in our audience need and in fact a bunch have already started using and loving! It is called The Best Today™ Guide and it is all strategy and no fluff! We will be going over the ins and outs of the guide today, so you can get a sneak peek of what is inside and the strategy behind its creation.

Shunta is a great example of someone who has taken her business to the next level and is now letting her audience in on some of her wisdom. She is the mind behind Because of Zoe Designs and her new foray into online education promises to be just as successful as what has come before. So without further ado, let's hear what she has to say!

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Not Everyone Has An Internal Monologue with Hannah Chester and Dr. Barbara Shabazz

At the tail end of January, there was a viral blog post that blew our minds, and since then we have been on the hunt to find others who are experiencing similar things. The post was about a guy who had a bad day because he found out that not everyone has an inner monologue, in other words, they do not talk to themselves. We’ve managed to track down a handful of people who swear they do not have that internal voice happening at all. One of these people is Hannah Chester. Hannah never realized there was such a thing as internal monologue until she was diagnosed with ADHD and listened to a podcast about it.

For her, her thoughts are more like a visualization rather than a conversation that takes place within. When she remembers something that needs to be done, she sees a mental picture of it — there is no inner voice that narrates the scenario to her. We invited Dr. Barbara Shabazz to give us a scientific perspective on internal monologue and how that ties into ADHD, and the four of us have a fascinating conversation about how differently each of us experiences and engages with the world. Join us to hear more about this internal monologue from those who do and those who don’t!

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They're More Successful Than Me Because... (And Other Excuses We Tell Ourselves)

“I don’t have enough time”, “I don’t know the right people”, “I don’t have enough money.” There are a lot of excuses we make for not being or most successful selves. We’ve all used them at least once, or have heard other people use them, over and over again! But how true are they really? This is a conversation we have recently been having and we wanted to bring you in on it. In this episode, we are talking about the excuses we make for not achieving success in our business and the things we like to tell ourselves about how others achieved their success.

We start off by looking at geographical location and how the attitudes toward money and status can influence the way we start to define and articulate our own success. We also discuss the “overnight success” myth and why time is one of the most misunderstood aspect of success. We also want to take this opportunity to remind you that you don’t need to know all the hot shots, or even know much at all for that matter, to be successful. The most successful people are great learners who focused, made the time, didn’t blame their kids and tried! If you are finding yourself constantly making excuses about your business, or the lack thereof, then this is the episode to listen to for a fresh perspective and a kick up the rear!

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This Industry Standard Made Us Feel like Our Products Sucked

Today, we are getting a little nerdy with you guys. We are geeking out on some numbers and giving you the same slap on the face we got when it came to conversions of our peeps and making money. If all of this numbers stuff kind of freaks you out and makes you want break out in hives and throw your phone out the window, it’s okay. Take a deep breath. We are not going to turn you into a mathematician over the course of the next 45 minutes, and that’s fine. But if you feel like you need some help with that, we’ve got you covered. So don’t you stress about it.

We are going to be talking about the icky feelings we get about money, about disappointment in sales numbers, and about what that really means, especially for businesses like ours. We also dive into a bit of background on how we transitioned rather quickly from a client based business to a course based business in a matter of months. What that did along the way was teach us a lot of things about what we didn’t know about conversion rates and how many people you actually need on your list in order to make money. So if you find yourself in that same La La Land right now, put your socks on and get into this episode!

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