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I’m officially building my first Al app. No code. No hoodie-wearing co-founder. Just me, my idea, a no-code tool called Lovable.dev, and two years of quietly training an Al on everything I know about marketing, messaging, and digital products.
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100 Profitable Digital Product Ideas
Plus, a totally free challenge to kick you into action and get this baby launched.
Maximizing Productivity and Well-being: 8 Strategies for Working Smarter, Not Harder
A kind of shift happens to most people when they become busy business owners. We tend to start putting our own health and happiness on the back burner and pouring all of our energy into the business. We’re guilty of doing this in the past, but we quickly realized the importance of prioritizing those things for the sake of our own sanity. Hustle culture is overrated, and we want more business owners to start working in smarter and healthier ways, consequently maximizing your productivity and well-being.
Here are our top strategies for working smarter, not harder this year and for years to come!
How to Overcome Perfectionism, Procrastination and Imposter Syndrome
Perfectionism, procrastination and imposter syndrome are three struggles that go hand in hand. When perfectionism is discussed in our industry, or in the context of work and running a small business, it often gets paired with negative behavior like procrastination. This causes indecision and feeling like you don’t actually have any idea what you’re doing, otherwise known as imposter syndrome.
Luckily, there are ways to not overcome these feelings– there isn’t some mindset exercise you can do to make them completely disappear, but you can make shifts to prevent them from inhibiting growth in your business and perhaps actually serve you. Keep reading to find out how!
How to Take Action When You’re an Overthinker
We’ve talked before on our podcast about what it means to be the type of person who immediately takes action versus someone who tends to overthink before doing something, if they even do it. In the past, we’ve used the terms “be-er” and “do-er” to describe these two types, and then we learned there’s actually a more scientific Scholarly-level phrase– having a cognitive bias towards action or thinking.
If you have a cognitive bias towards thinking (a be-er), you’re someone who needs to, well, think. A ton. We believe that be-ers need to believe something specific about themselves first before they take action. (Like that you’re actually a productive or organized person before purchasing a planner. Or that you are the type of person who goes to the gym before you actually go to the gym.)
Is it possible to change your cognitive bias and become an action-taker when you’ve historically been an overthinker? Keep reading as we dive into the how-to!
How to Develop an Experimental Mindset and Curiosity Culture in Your Small Business
We have seen too many business owners allow themselves to get stuck in a planning and research phase (because planning is fun!) that the big dreamy goals they have for their business never really come to fruition. The #1 thing that’s helped our business reach 7-figures, employ us and our amazing team, allow us to take time away and live Life-First, grow (when we want to) and sustain is the fact that we’ve created an Experimental mindset for ourselves and a culture of curiosity for our team.
In today’s blog we go over how to develop an experimental mindset not just for you and your business but how to also implement it within your growing business.
The Problem With Burnout (And Why It’s Not Actually The Problem)
If you’ve been following Boss Project for a while then you know we like to reclaim words and then redefine their meanings to what aligns with us AND for you (business owners). We’re at it again and this time we want to take back the word “burnout”.
Burnout has been given a negative reputation and business owners are running away from it as fast as possible. However, we’ve come to find out that burnout isn’t this big, bad thing everyone makes it out to be. In fact, burnout has helped change our business for the better.
In this blog, we’re going to tell you what burnout means to us and how you can reclaim it into something productive and powerful in your business.
When is the "Right" Time to Work on Your Business
You’re technically working “on your business” all the time, but what about the time you take out to learn from someone else? To get new insights and ideas, what to do differently, growth strategies and guidance? Your schedule is so full that you hardly even have time to do the things outside of work that you enjoy, much less focus on business education.
You know that you need outside help, but you continue to push it back because you’re waiting for the “right” time, for a moment where you feel like you have more time on your calendar to dedicate to it. The thing is, how many other things are you waiting until that calendar space opens up for you to get to it?
Keep reading to find out when is actually the right time to work on your business and the importance of actively prioritizing education, so you can start seeing drastic changes quickly.
3 Strategies to Successfully Streamline Tasks and Projects in Asana
We’ve tried many project management systems throughout the different stages of our business, and the one that’s allowed us to completely revolutionize how we complete projects and daily tasks is Asana. It’s the perfect fit for our team and, honestly, Boss Project has never been more organized and streamlined!
We’re learning new things and ways to refine our systems in Asana every single day. Even though our project management is ever-developing, we’ve still picked up on 3 strategies that have really amped our overall experience with the platform. Keep reading to find out what they are!
The Best Strategies to Avoiding Burnout in 2022
We know how easy it is to feel totally burnt out in your business. In fact, you may not have even realized that you’re burned out! You may have convinced yourself that this is just the hustle and grind that it takes to get your business going or to scale past where you’re currently stuck.
In reality, this isn’t effective nor ideal. Growth and progress don’t happen during burnout, so you have to come up for air and create a clean slate. Keep reading to find out the best strategies to help you avoid burnout in 2022, so you can continue to grow and scale your business sustainably.
How to Create Your Vision Board in Canva
Get inspired and stay focused for the new year with a vision board showcasing beautiful imagery. We love to use canva for this for a clean and crisp look, and show you how to get it too in this super handy tutorial--including a free template!
How to Set Goals and Achieve Them in 2022
One of our favorite activities to do in our business is goal setting. We love planning where we want our business to be in the coming months, quarters, or years. There’s just something so refreshing and exciting about envisioning hitting those milestones!
However, we don’t set goals by just making up a financial number that we’d like to see our business hit. We really dig into our numbers and use our lifestyle/business wants and needs in tandem with evaluating our current offerings to give us a number that’s realistically reachable.
Keep reading if you want to learn our process of goal setting, so you can actually achieve them in 2022!
Our Top 10 Favorite Productivity Tools for 2021
Owning and operating your own business generally means that you end up wearing lots of hats, especially when you haven’t yet formed a team. You’re not only the director of pushing out and creating all the content, but the one who markets it, organizes getting paid, communicates with clients, and so much more.
Needless to say, all of this can be beyond overwhelming, unless you have the tools and systems in place to help you save energy, time, and money. If you know anything about us at all, it’s probably that we’re all about tools and systems. It’s like therapy for us knowing that we have a system for every part of our business.
Today, we want to share our top 10 favorite productivity tools for 2021 and how they impact our business, in hopes that they can help you in your business, too! And, yes, we actually use and love the tools on this list!
How Your Enneagram Type Affects Your Life & Business
In the age of Myers Briggs and the Enneagram, personality types have never been more of a topic of conversation in the online business world than they are now. This increased popularity is leading to more talks about strengths and weaknesses, which we think is absolutely wonderful!
Knowing this information about yourself allows you to learn how to leverage those qualities in the way you do business. Not only that, but you’re also able to find business companions that you fit along with really nicely, which can be especially useful when growing a team.
But in what other ways does your Enneagram affect your life and business?
Launch Simply in 2021
If there’s anyone that knows a thing or two about launching, it’s us. In the past 5 years we’ve been in business, we’ve launched more times than we can count with a multitude of different products and services as our business transitioned and grew.
During the different seasons of our business, we’ve had big launches, small launches, and everything in between, so we’ve also picked up on how to do it without being so stressed. We think the number one important thing about launching is that it’s fun and simple. Otherwise, who the heck would ever want to launch anything?
So, today, we’re going to share with you a little about our plan for launching simply, and show you our little secret for making launching even easier.
A New Way to Plan 2021 That Actually Works
2021 is right around the corner, and last week we talked all about the never-ending cycle of being super super motivated to crush your goals in the new year, and then as the year goes on, momentum starts to fade ever so slowly.
We even talked about the importance of reflecting on your goals the week before and how doing so can help you plan strategically and intentionally, so you aren’t just writing down goals that aren’t realistic or reachable.
Now, what about the actual planning process? At the end of 2019, we tried a new technique that helped us plan for 2020 tremendously, and we’re going to break that down for you today.
How to Stay Motivated by Making Your Goals Visible
The month of December (a.k.a. the month of goal-setting) is one of our favorite times of the year. Nothing fuels us more than to sit down with each other and discuss our aspirations for what we aim to achieve in the new year. For some reason we’re especially fueled this month, probably because we can’t wait to leave behind the chaos that is 2020 (or soon to be was).
However, a struggle for many of our fellow creatives is actually staying motivated all year long. We know the feeling– you’re pumped to crush your goals while you’re planning them, and you still have the ball rolling through Q1, but then.. it slows down.
And it keeps getting slower.. and slower.. and slower until you reflect on your year, realize how shitty it’s been, aim to change that in the next year, get all pumped up again, and the cycle repeats.
So, how do you break the cycle?


Welcome to My Blog
Hey, I’m Abagail Pumphrey!
You know when you are so deeply passionate about something you can’t help but share it? That’s how this blog has felt for the last decade. I’ve written about my latest strategies, tech how-tos, experience with scaling and so much more. I hope you find just what you’re looking for. We’re here to help!









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