business insights
A funnel is not a website. It’s not a single email. It’s not an overpriced software platform someone tried to sell you in a webinar. It’s the journey someone takes from “Who are you?” → “This is interesting...” → “I need this in my life” → “Take my money.”
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100 Profitable Digital Product Ideas
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The Hard Reality of Pivoting From Services to Courses or Digital Products
Raise your hand if you’ve been personally victimized by the idea that the only way to really grow your service-based business the way you want to is by pivoting to courses or digital products. Don’t worry, we’ll wait.
It’s a resounding message in the online business world, and it’s an idea that gets circulated through so many service-providers’ brains a hundred times or more. They fall in love with those sexy phrases associated with pivoting to courses, like “passive income”, “work less while making more”, “make money while you sleep”, etc.
The Frugal Business Owner’s Guide to Running a Service-Based Business
The thing is, you don’t have to spend hundreds per month in expenses for all of these fancy tools and platforms to run your business. In fact, there’s one secret weapon we believe every service-based business should keep in their back pocket. It’s an all-in-one software that will eliminate the need for racking up on 17 different subscriptions, and it goes by the name Dubsado.
How We Are Working With Clients in 2023
Sometimes, being in business since 2015, makes us feel a little prehistoric. Our company has certainly had its fair share of evolutions and pivots as not only we have grown, but our clients as well. We’ve had the privilege of working with folks from across the globe whether they tune in to our top-charting podcast, get sucked into our rabbit hole with our Trello for Business course, join our growing community of creatives, work with us in an intimate group setting or hang out with us 1:1 to tackle the big stuff. We thought it was time for us to update you on our suite of offerings and give you insight on how you can make magic happen with us.
Success in Your Service Based Business: This is the Key Factor You Must Get Right
There is, without a doubt, one thing that can make or break your service-based business: capacity. This is something that has dramatic effects when not practiced carefully or correctly, and the people who are doing it wrong are often those who are overworked and underpaid. By not understanding your capacity in an in-depth and intimate way, you’re constantly sacrificing your mental health and wellbeing, you probably feel like everything is working against you, and you may not be making the progress you’d like to see in your goals.
In this post, we hope to leave you with tons more clarity on how capacity works, its cause-and-effect nature, and how to finally leave the path of burnout.
The Best Way to Grow Your Service Business in 2023
We’re fresh into the new year, which comes the usual phase of absorbing as much information as there is available to help you better your business over the next year. To many service providers, this is actually a pretty fun time! Learning new tips and strategies is so exciting and motivates you to tackle them head-on and reach your goals.
As two gals with lots to share and talk about, we’ve released a massive amount of content about marketing, lead generation, relationship building, pricing and packaging your offers, getting referrals, building teams, the list goes on. So to make it easier on you without having to dig around, here’s a roundup of our top podcast episodes and blog posts on these topics!
How Your Service Pricing Needs to Change When You Build a Team
What we often see in the service-based industry is after 6-figures have been reached (sometimes multiple 6-figures), service providers will try to replace their current offer with something completely brand new. We know this is super tempting, especially when you’ve reached the point where you’ve started to tap out of what you can personally do within your business.
However, pricing is one of your greatest opportunities for expansion, especially when you can work with fewer people and make more money. While many may acknowledge price shifts over time, they aren’t seeing premium pricing as an opportunity to grow their team.
How Service Providers Can Identify Their Result and Deliver a Profitable Offer
Looking back there is something magical about the beginning stages of business. It’s like we all had this young naive way of thinking at the beginning. You’re learning all the things, you’re hustling, you’re saying yes a lot (probably more than you should have) but you’re doing it. You’re building something that is yours.
And then you get to a point where you’re hitting 10K months consistently. You did the thing! You’ve become an established business owner BUT you’re still holding onto that “beginner” energy. Yeah, you might be making more money but you’re still feeling stressed, overwhelmed, and stretched thin.
Do This First When Moving to 1:1 Services
There are a lot of established business owners who are, to say the least, freaking out with the current marketing and lead generation climate. A lot of you are taking clients under the table or starting to offer agency or 1:1 services even though you’ve been building a 1:many business the last few years. While we don’t think this is a bad strategy at all (we actually love it and think you should continue doing it), there are some things to consider first.
More often than not, you’ve gotten used to the digital marketing world where quantity is better than quality; where going viral and getting all the leads, likes, follows, and shares is what’s going to help you get more eyeballs. In a not-so-distant past, that was true. Now, though, there are some mindset shifts that should happen.
And the reason we’re bringing this up now is because we’ve also seen a lot of established business owners (some 7-figure!) that are closing up shop because this is the part where ish gets hard.
Have you considered pivoting or adding on 1:1 services to your existing business?
How to Create a Signature Service in 30 Days or Less
You started your service-based business because you had dreams you wanted to achieve and goals to accomplish. Unfortunately, you just haven’t quite been able to get there yet.
It seems like you keep signing low-ticket clients and doing triple the work than you actually have time for. Your personal life? Virtually non-existent at this point because of how deep you’re buried in client work, yet you have little to no income or growth to show for it.
There’s no secret to making all the problems in your business disappear, and that’s because we don’t want to keep signature services a secret! Creating a signature service is what will enable you to open so many doors in your business that you’ve barely been able to crack thus far.
In this blog post, we’ll be covering how to create a signature service in 30 days or less, so keep reading as we break it down by four tangible weeks!
The #1 Key to Reigniting Your Service-Based Business
Have you ever felt like this? It’s a weekday morning, you know you need to get out of bed and work on your business but you just do NOT have the energy or the brain power. You’ve lost the gumption you had when you first started your business and now you’re just feeling burnt out, and in a Cycle of Doom™.
How to Create a Signature Service for Your Virtual Assistant Business
As a Virtual Assistant, likely one of the best ways to describe your services is “flexible.” Especially as a General VA, flexibility is one thing that seemingly allows you to keep growing your business. Because you probably don’t specialize in one specific area, you’re able to keep adjusting and bending to your clients’ needs and adding more skills to your bucket.
However, another common theme within the VA world is one that we believe can become detrimental: hourly pricing. As you become more efficient in your work and take less time to complete things, this comes back to bite you in the rear.
The solution? Honing into a signature service that you can offer at a package rate. In this blog post, we’ll be diving into what a signature service is and how you can create one for your Virtual Assistant business!
What is a Signature Service and Why You Need One in 2022
We’ve talked a lot about how to create a signature service here on the blog (like here, here, and also here). Creating a signature service is the best way to eliminate competition, stand out in your niche, and do exactly what you love for exactly who you love to work for. In fact, we help our clients refine their offer into a High-Touch Signature Service™ inside The Incubator. (Psst.. you can learn more and apply here.)
Before we dive into what this could look like for you, let’s get clear on what a signature service actually is!
Group Coaching vs. 1:1 Coaching: Which is Better for Your Business Growth?
As Business Service Providers it’s important to get clear on the education you want for yourself as a business leader. How are you adding value to your business and to your team? There are a lot of options out there so we wanted to give our perspective on group coaching services vs 1:1 coaching services and which is better for your business's growth.
We have heard all the apprehensions when it comes to group coaching programs. Anything from, people are afraid of not getting enough individual attention, or they won’t get their questions answered or they’re afraid they’ll get lost in the noise. If you’ve ever been avoidant of group coaching sessions for those reasons, we’re here to give you a different perspective.
Not only that, but from teaching our own group coaching program (The Incubator) AND investing in other people’s programs, we’ve learned the best ways you can stand out and get the most out of your group coaching experience.
Introducing the Freedom Era: How to Reignite Your High Level Service Based Business Before Burnout Defines You
Do you know how to actually prioritize life-first, work less, enjoy your personal time more, develop hobbies, not be so consumed by work, all the while making good moolah? The answer is probably not, even though literally every business owner ever aims to accomplish all of this.
Instead, we’re met with regurgitated tactics like waking up early to meditate, sell thousands of a low-ticket offer to a nonexistent audience, and “level up” our mindset. It’s no surprise that those tactics don’t cut it for us.
So, after trial and error, hunkered down in isolation, we realized we’d unlocked something that thousands of other service-based business owners and consultants have been searching for. Now, we’re bringing in a new era of business, and we want you to be a part of it.
Welcome to The Freedom Era: Reignite Your Business Before Burnout Defines You. We’re hosting this 1-day event on March 29, 2022, and you’re invited to grab your ticket right now for just $47.
Welcome to My Blog
Hey, I’m Abagail Pumphrey!
You know when you are so deeply passionate about something you can’t help but share it? That’s how this blog has felt for the last decade. I’ve written about my latest strategies, tech how-tos, experience with scaling and so much more. I hope you find just what you’re looking for. We’re here to help!
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