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Funnels: What They Are, Where They Came From, and Why Most Are Built Backward

business insights

Blog

Funnels: What They Are, Where They Came From, and Why Most Are Built Backward

A funnel is not a website. It’s not a single email. It’s not an overpriced software platform someone tried to sell you in a webinar. It’s the journey someone takes from “Who are you?” → “This is interesting...” → “I need this in my life” → “Take my money.”

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100 Profitable Digital Product Ideas

Plus, a totally free challenge to kick you into action and get this baby launched.

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The Art of Creating a Client Concierge Experience

When you hear the word “concierge”, what comes to mind? Your first thought may be a hotel concierge, the person you can count on to suggest restaurants, answer all your questions, show you the way, and just be your wing person throughout your time there, so you can have a great experience.

Well, you as a service provider can create a concierge-esque experience for your clients. In fact, it’s what we’d suggest you do, especially if you’re wanting to uplevel your offer and market to high-ticket clients.

In this blog post, we’ll be breaking down the art of creating a client concierge experience, so you can be confident that you’re not only delivering a service but also providing a top-notch client experience.

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Lessons from 2020: Sales, Setbacks, and Surprises

We’ll gladly join the masses of people saying that they’re so glad that 2020 is over! And it isn’t so much that we expect the pandemic and all of the issues that come with it to just disappear with a new year, but more so that we’re now able to reflect on the year and kick everything in gear for 2021.

For us, 2020 was a whirlwind, but it was actually our best years ever. Of course we still dealt with setbacks just like everyone else, but we changed up the way we did things at the beginning of 2020, and it had a profound impact on how the year played out.

So what did we change? What actually happened for us in 2020? And what lessons did we learn that we’re carrying into 2021?

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The Right Way to Grow Your Email List with an Opt-In

We see you, babe.

You’re advertising the shit out of your products or services, talking them up on every social media platform that you can be found on, going live on Facebook and Instagram, spreading your business through word of mouth, and every other thing you can think of.

Still, you just aren’t getting the results you’d like to be, and you’re tired of repeatedly seeing the straight line creeping across your sales chart or– God forbid– a slow decline.

The last thing you need to do is give up. You may think you’re showing up everywhere you possibly can be. You may think you’re directly targeting your audience.

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How to Figure Out What You Really Want to Do: 7 Steps to Build Your Dream Business

Hey, you. Yeah, you over there who has this passion that fuels your soul. This passion that you think deep down inside might just be able to turn into a business, but you’re maybe more than a little bit nervous about even thinking that. I mean, who makes money from doing something they actually love? We do. And so can you. We believe in treating your business (what you might be calling a hobby) like a business from day zero. Before we had clients or raving customers. Before it helped pay the bills and allowed us to work from home and make our own schedule. Before we had to pay quarterly taxes and consider an LLC. Before any of that, we decided that this little ole passion was going to be a full blown, soul fulfilling, freaking profitable business.

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What the Heck is Leadpages and Why Would Your Small Business Need it Anyways?

LeadPages, LeadPages, LeadPages.

Here’s the thing – as a WordPress user, I don’t personally use LeadPages. I choose to build sales pages/landing pages with Beaver Builder and/or Divi (for clients whose sites are built that way), BUT I used LeadPages for a long time and I loved it, just like most of the small business world.

So, what is it?

LeadPages is basically just a system to help you build landing pages and sales pages EASILY.

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How to Setup Your Canva Account like a Pro

One of the key trainings in my Canva course is about setting up your computer and Canva account like a pro.

As biz babes, automation and organization are key when creating graphics for our businesses. And if graphics are something you use and create on a daily basis, it’s crucial that you implement these three easy steps to help you save time, be more organized and feel more confident with the time you spend in Canva.

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How to Import Subscribers from MailChimp to ConvertKit

Jessica here again, ConvertKit and business tech guru, with another lesson straight out of my ConvertKit Mastery eCourse.

How to Import Subscribers from MailChimp to ConvertKit

This same method will work for any other systems you want to import from – the first steps may just look a little different.

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How to Create Your Own Gorgeous Labels in Canva

If you're anything like me, you not only own a label maker but you also find any excuse to use it and get excited about organizing things by category whenever possible.

Before styling visuals for femmepreneurs using Canva, I was a home and food stylist. I love it when things have structure and order. I love it when everything has a home and is easy to find. I also love it when I can add my own personal touch whether it be in my business or home. That’s exactly why I started creating my own labels so that I could create what I needed in the colors I loved on a whim.

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Our Design Process: Part Three - Design Works

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Welcome to My Blog

Hey, I’m Abagail Pumphrey!

You know when you are so deeply passionate about something you can’t help but share it? That’s how this blog has felt for the last decade. I’ve written about my latest strategies, tech how-tos, experience with scaling and so much more. I hope you find just what you’re looking for. We’re here to help!

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